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Coastal Beverage Company

Beer/Beverage Sales Route Representative - Small Format

Coastal Beverage Company, Wilmington, North Carolina, United States, 28412

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Beer/Beverage Sales Route Representative – Small Format Coastal Beverage Company, Inc., the leading beverage distributor in Eastern North Carolina, is looking for a Sales Representative – Small Format to join our crew. This position offers a competitive salary, a comprehensive benefits package, and the opportunity to grow with a dynamic team.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

Schedule:

Monday – Friday; 6:00 AM – approximately 3:00 PM (and as needed).

Responsibilities

Increase Coastal Beverage Company’s market share in assigned accounts.

Develop and maintain strong relationships with decision‑makers through professionalism, product knowledge, and excellent sales/service techniques.

Stay current and comply with ABC and industry regulations.

Place product orders and communicate with delivery drivers and merchandisers concerning any special instructions, account issues, or displays.

Analyze, forecast, and plan for account sales activity impacted by special events, advertising, holidays, price promotions, weather, etc.

Recommend product sales improvement techniques to customers through merchandising, displays, promotions, and advertising.

Ensure pricing and POS is current and accurate; keep product, coolers, and back stock neat and clean.

Maximize opportunities by communicating pricing promotions and new products.

Rotate products and ensure that there is no out‑of‑code product in account.

Resolve customer complaints regarding products or service; elevate issues to a supervisor or manager as needed.

Achieve monthly sales goals and maintain knowledge of performance using tools and technology to stay abreast of current account sales.

Manage POS forecasts, orders, and inventory for N/A brands.

Stay abreast of industry and company information through communication resources such as flyers, bulletin boards, reading materials, sales meetings, intranet, and route accounting systems.

Be responsible for assigned company vehicle (maintenance, cleanliness, etc.), assigned company equipment, and invoice payments accepted from customers.

Comply with all internal policies/procedures, supplier requirements/agreements, laws, and regulations.

Work in a safe manner using PPE, applying safe driving techniques, and lifting properly at all times.

Perform all other duties and responsibilities as assigned.

Qualifications Possess an Associate’s Degree or equivalent from a two‑year college or technical school, or six months to one year of similar/related experience, or an equivalent combination of education and experience. Possess intermediate communication, math, and reasoning skills. Possess basic computer skills with knowledge of or ability to learn inventory software, route accounting software, Internet, e‑mail, and basic word‑processing or spreadsheet software. Must be able to drive a company vehicle.

Physical Requirements Regularly/constantly (>66% of workday): walking, standing, lifting, carrying, hearing, seeing, and fine‑motor abilities.

Frequently (34–66% of workday): pushing, pulling, reaching below or above knees, handling, grasping, lifting cases up to 46 lb, and speaking.

Occasionally ( The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Benefits Coastal Beverage Company offers a competitive salary and benefits package, including a 401(k) plan, health, dental, S125 plans, life, and disability coverage.

Additional Requirements All candidates must consent to pre‑employment inquiries and tests including criminal background, Motor Vehicle Records (MVR) check, physical assessment (job simulation), and drug tests.

Location Wilmington, NC

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