Ohio State University
Chief of Strategic Marketing and Enrollment Communications Manager
Ohio State University, Columbus, Ohio, United States, 43224
Chief of Strategic Marketing and Enrollment Communications Manager page is loaded## Chief of Strategic Marketing and Enrollment Communications Managerlocations:
Columbus Campustime type:
Full timeposted on:
Posted Todayjob requisition id:
R142566Screen reader users may encounter difficulty with this site. For assistance with applying, please contact hr-accessibleapplication@osu.edu. If you have questions while submitting an application, please review these .**Current Employees and Students:**If you are currently employed or enrolled as a student at The Ohio State University, please log in to
to use the internal application process.Welcome to The Ohio State University's career site.
We invite you to apply to positions of interest. In order to ensure your application is complete, you must complete the following:* Ensure you have all necessary documents available when starting the application process. You can review the additional job description section on postings for documents that may be required.* Prior to submitting your application, please review and update (if necessary) the information in your candidate profile as it will transfer to your application.## Job Title:Chief of Strategic Marketing and Enrollment Communications Manager## Department:Nursing | College Administration### The Chief Strategic Marketing and Enrollment Manager is directly responsible for elevating the visibility, reputation and enrollment outcomes of The Ohio State University’s College of Nursing. This role will lead the development and execution of integrated enrollment management to attract and enroll high-quality applicants across undergraduate, graduate and continuing education programs. As a marketing and communications leader, the Chief Strategic Marketing and Enrollment Manager serves as a strategic advisor to the dean, and will guide the development and implementation of strategies, plans and campaigns. This leader oversees teams for enrollment and marketing and communications, unifying their work to support future and current students, faculty and staff, alumni, donors, funders, and peer institutions.### ### Reporting directly to the Dean of the College of Nursing, this individual is a strong leader who brings a combined understanding of enrollment and marketing and communications. They will collaborate closely with academic leaders, admissions teams, and university partners to support enrollment priorities and strategic marketing and communications. An analytical thinker, the Chief Strategic Marketing and Enrollment Manager will leverage data and marketing trends to inform data-driven decisions.### This role will:* ### Provide vision and strategy for student recruitment, admissions, enrollment and retention, developing an enrollment plan for the college* ### Create a cohesive student experience – from exploration to graduation and beyond* ### Develop and monitor metrics to assess enrollment funnel health, marketing ROI, and student success* ### Develop and implement a marketing and communications strategy and plan that aligns with the strategic goals and priorities of the college and supports the strategic imperatives of the university* ### Create messaging platforms that differentiate the college from its peers* ### Strengthen the college’s reputation and visibility through rankings, peer recognition, and storytelling around impactful outcomes, leveraging modern marketing and communications practices* ### Partner across the college to garner support for enrollment goals with academic and fundraising priorities* ### Manage budgets, vendor relationships, and resource allocation* ### Inspire and mentor cross-functional teams to foster collaboration and professional growth* ### Support cultural impact and efforts across the college* ### Provide counsel to the dean relative to executive communications* ### Ensure consistent, inclusive, and compelling communications across audiences### ### ### Minimum Education Required### Bachelor's degree or equivalent experience required. Master's degree preferred. 10 or more years of relevant experience in enrollment management, admissions, marketing, or related fields required.### ### ### Required Experience* ### At least 10 years of progressive leadership in marketing, communications or enrollment management, admissions, marketing, or related fields.* ### 7+ years of progressive experience in marketing, enrollment management, or higher education leadership.* ### Proven success in developing and executing multi-channel campaigns and enrollment strategies.* ### Strong leadership, project management, and communication skills.### ### ### Desired Experience* Experience in health care marketing or health sciences or nursing program recruitment* Familiarity with online, hybrid, and campus-based program marketing* Proven ability to innovate in digital storytelling and student enrollment* Prior responsibility for marketing/enrollment budgets and strategic planning## Additional Information:Function: Marketing/CommunicationsSubfunction: Marketing/CommunicationsCareer Band: People Leader - ManagerialCareer Level: M4Target hiring range: $129,500 - $169,250## Location:Heminger Hall (1069)## Position Type:Regular## Scheduled Hours:40## **Shift:**First Shift***Final candidates are subject to successful completion of a background check.
A drug screen or physical may be required during the post offer process.***Thank you for your interest in positions at The Ohio State University and Wexner Medical Center. Once you have applied, the most updated information on the status of your application can be found by visiting the
section of this site. Please view your submitted applications by logging in and reviewing your status. For answers to additional questions please review the .The university is an equal opportunity employer, including veterans and disability.As required by Ohio Revised Code section
3345.0216, Ohio State will: educate students by means of free, open and rigorous intellectual inquiry to seek the truth; equip students with the opportunity to develop intellectual skills to reach their own, informed conclusions; not require, favor, disfavor or prohibit speech or lawful assembly; create a community dedicated to an ethic of civil and free inquiry, which respects the autonomy of each member, supports individual capacities for growth and tolerates differences in opinion; treat all faculty, staff and students as individuals, hold them to equal standards and provide equality of opportunity with regard to race, ethnicity, religion, sex, sexual orientation, gender identity or gender expression.**Each day, Buckeyes across the state and around the world make a lasting impact.**
The Ohio State University sets the stage for academic achievement and innovation. It's where friendships are forged, tradition is brought to life and a better global community is built. Our mission is as clear today as it was 150 years ago: to illuminate a pathway to education, research and health care that creates vibrant futures.Faculty and staff build the incomparable Buckeye spirit through collaboration, a strong sense of community and an unwavering commitment to excellence. Our strength comes from our ability to bring out the best in people and learn from Buckeyes of all backgrounds, passions and talents.Ohio State is a dynamic community where opportunity thrives and individuals transform themselves and their world. Positions are available in countless fields and specialties.Ohio State is a top-20 public university, and its Ohio State Wexner Medical Center is one of America’s leading academic health centers.Eligible Ohio State employees receive comprehensive benefits packages, including medical, dental and vision insurance, tuition assistance for employees and their dependents, and state or alternative retirement options with #J-18808-Ljbffr
Columbus Campustime type:
Full timeposted on:
Posted Todayjob requisition id:
R142566Screen reader users may encounter difficulty with this site. For assistance with applying, please contact hr-accessibleapplication@osu.edu. If you have questions while submitting an application, please review these .**Current Employees and Students:**If you are currently employed or enrolled as a student at The Ohio State University, please log in to
to use the internal application process.Welcome to The Ohio State University's career site.
We invite you to apply to positions of interest. In order to ensure your application is complete, you must complete the following:* Ensure you have all necessary documents available when starting the application process. You can review the additional job description section on postings for documents that may be required.* Prior to submitting your application, please review and update (if necessary) the information in your candidate profile as it will transfer to your application.## Job Title:Chief of Strategic Marketing and Enrollment Communications Manager## Department:Nursing | College Administration### The Chief Strategic Marketing and Enrollment Manager is directly responsible for elevating the visibility, reputation and enrollment outcomes of The Ohio State University’s College of Nursing. This role will lead the development and execution of integrated enrollment management to attract and enroll high-quality applicants across undergraduate, graduate and continuing education programs. As a marketing and communications leader, the Chief Strategic Marketing and Enrollment Manager serves as a strategic advisor to the dean, and will guide the development and implementation of strategies, plans and campaigns. This leader oversees teams for enrollment and marketing and communications, unifying their work to support future and current students, faculty and staff, alumni, donors, funders, and peer institutions.### ### Reporting directly to the Dean of the College of Nursing, this individual is a strong leader who brings a combined understanding of enrollment and marketing and communications. They will collaborate closely with academic leaders, admissions teams, and university partners to support enrollment priorities and strategic marketing and communications. An analytical thinker, the Chief Strategic Marketing and Enrollment Manager will leverage data and marketing trends to inform data-driven decisions.### This role will:* ### Provide vision and strategy for student recruitment, admissions, enrollment and retention, developing an enrollment plan for the college* ### Create a cohesive student experience – from exploration to graduation and beyond* ### Develop and monitor metrics to assess enrollment funnel health, marketing ROI, and student success* ### Develop and implement a marketing and communications strategy and plan that aligns with the strategic goals and priorities of the college and supports the strategic imperatives of the university* ### Create messaging platforms that differentiate the college from its peers* ### Strengthen the college’s reputation and visibility through rankings, peer recognition, and storytelling around impactful outcomes, leveraging modern marketing and communications practices* ### Partner across the college to garner support for enrollment goals with academic and fundraising priorities* ### Manage budgets, vendor relationships, and resource allocation* ### Inspire and mentor cross-functional teams to foster collaboration and professional growth* ### Support cultural impact and efforts across the college* ### Provide counsel to the dean relative to executive communications* ### Ensure consistent, inclusive, and compelling communications across audiences### ### ### Minimum Education Required### Bachelor's degree or equivalent experience required. Master's degree preferred. 10 or more years of relevant experience in enrollment management, admissions, marketing, or related fields required.### ### ### Required Experience* ### At least 10 years of progressive leadership in marketing, communications or enrollment management, admissions, marketing, or related fields.* ### 7+ years of progressive experience in marketing, enrollment management, or higher education leadership.* ### Proven success in developing and executing multi-channel campaigns and enrollment strategies.* ### Strong leadership, project management, and communication skills.### ### ### Desired Experience* Experience in health care marketing or health sciences or nursing program recruitment* Familiarity with online, hybrid, and campus-based program marketing* Proven ability to innovate in digital storytelling and student enrollment* Prior responsibility for marketing/enrollment budgets and strategic planning## Additional Information:Function: Marketing/CommunicationsSubfunction: Marketing/CommunicationsCareer Band: People Leader - ManagerialCareer Level: M4Target hiring range: $129,500 - $169,250## Location:Heminger Hall (1069)## Position Type:Regular## Scheduled Hours:40## **Shift:**First Shift***Final candidates are subject to successful completion of a background check.
A drug screen or physical may be required during the post offer process.***Thank you for your interest in positions at The Ohio State University and Wexner Medical Center. Once you have applied, the most updated information on the status of your application can be found by visiting the
section of this site. Please view your submitted applications by logging in and reviewing your status. For answers to additional questions please review the .The university is an equal opportunity employer, including veterans and disability.As required by Ohio Revised Code section
3345.0216, Ohio State will: educate students by means of free, open and rigorous intellectual inquiry to seek the truth; equip students with the opportunity to develop intellectual skills to reach their own, informed conclusions; not require, favor, disfavor or prohibit speech or lawful assembly; create a community dedicated to an ethic of civil and free inquiry, which respects the autonomy of each member, supports individual capacities for growth and tolerates differences in opinion; treat all faculty, staff and students as individuals, hold them to equal standards and provide equality of opportunity with regard to race, ethnicity, religion, sex, sexual orientation, gender identity or gender expression.**Each day, Buckeyes across the state and around the world make a lasting impact.**
The Ohio State University sets the stage for academic achievement and innovation. It's where friendships are forged, tradition is brought to life and a better global community is built. Our mission is as clear today as it was 150 years ago: to illuminate a pathway to education, research and health care that creates vibrant futures.Faculty and staff build the incomparable Buckeye spirit through collaboration, a strong sense of community and an unwavering commitment to excellence. Our strength comes from our ability to bring out the best in people and learn from Buckeyes of all backgrounds, passions and talents.Ohio State is a dynamic community where opportunity thrives and individuals transform themselves and their world. Positions are available in countless fields and specialties.Ohio State is a top-20 public university, and its Ohio State Wexner Medical Center is one of America’s leading academic health centers.Eligible Ohio State employees receive comprehensive benefits packages, including medical, dental and vision insurance, tuition assistance for employees and their dependents, and state or alternative retirement options with #J-18808-Ljbffr