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ManpowerGroup Global, Inc.

Marketing Insights Researcher

ManpowerGroup Global, Inc., California, Missouri, United States, 65018

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Title: Marketing Insights Researcher

Pay: 70-90/hr + Benefits

Duration: 7 months, possible opportunity for extension

Location: Remote (US)

The ideal candidate will demonstrate ability to harness and translate strategic insights into actionable marketing plans, hunger to drive significant business result/impact, orientation toward strategic thinking to drive product/brand outcomes. They have experience in building strong cross‑functional partnerships, insights and strategy for hardware/physical products as well as retail, shopper and category management. Proactivity, energy, flexibility, collaboration, and a passion for translating complex ideas into simple and compelling messages are a must. We are looking for a physical product background, not software.

RESPONSIBILITIES

Supporting execution and impact against a holistic learning agenda (in collaboration with other Understanding functions such as UXR, Product Data Science and Marketing Decision Science) for VR hardware pillar.

Support the design and execution of quantitative and qualitative research to support decision‐making, strategic planning and shape marketing/brand strategies, campaign development, product development, retail/channel strategy, etc.

Translate research findings into actionable insights with clear recommendations/implications and produce highly effective communication that motivates people to apply learnings in marketing and across the organization.

MINIMUM QUALIFICATIONS

Independently execute full‑cycle research and leverage insights to inform strategies and drive business outcomes.

6+ years of experience with extensive background in quantitative and qualitative research, including hands‑on experience in survey/discussion guide and data analysis (weighting, data cleaning, regression, etc.).

Problem‑solving and prioritization experience to move from blank slate to a research problem matched with a methodology.

Experience in leading insights‑driven campaigns/product launches from definition to execution, driving impact and influencing product and marketing decision‑making. Experience with physical products is preferred (in contrast to software).

Excellent communication and presentation skills with a proven track record of delivering concise, sharp, executive level synthesis to influence business decisions and strategies.

Experience thinking holistically/creatively in addition to technically/analytically.

Work well in a dynamic and fast‑paced environment.

Experience collaborating proactively and effectively with a broad variety of partners.

Benefits Upon completion of waiting period consultants are eligible for:

Medical and Prescription Drug Plans

Dental Plan

Vision Plan

Health Savings Account

Health Flexible Spending Account

Dependent Care Flexible Spending Account

Supplemental Life Insurance

Short Term and Long Term Disability Insurance

Business Travel Insurance

401(k), Plus Match

Weekly Pay

If this is a role that interests you and you’d like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you!

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