MedStar Health
Business Overview
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over
$47 billion
in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and
Mediahub
and through its award-winning specialty business units
Healix
,
Kinesso
, MAGNA
, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world's most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at
www.ipgmediabrands.com
.
Position Overview:
As Director, Growth Analytics you will be pivotal in managing the reporting needs for a major client while also serving as a consultant to all Mediabrands planning stakeholders. In addition to managing the day-to-day needs of internal and external clients, this role will be managing a a team of an associate director, managers and analysts.
Responsibilities
Digital media performance (e.g relevant KPIs, setting measurement plans)
Reporting solutions (e.g. automated dashboards, power BI solutions, enhanced data visualization)
Brand lift measurement (set up and analysis across vendors)
Ability to communicate succinctly and professionally to senior leadership at the client and agency
Manage a team of analytics professionals
Required Skills and Experience
Experience evaluating various attribution approaches including MTA
Demonstrated success leading work multi-functional teams
Experience with reporting & data platforms such as Datorama, Tableau, SQL, R, DCM, Salesforce DMP, and/or comScore
Experience with 3rd party data providers, DMPs (e.g. Salesforce), and DSPs (e.g. DBM)
Strong MS Excel & Power Point skills
Demonstrated success in helping clients take concrete action based on analytics and data and managing client relationships
Strong understanding of data and ad tech ecosystem, with a focus on digital environment
Understanding of audience analytics capabilities and good practices (measurement, matching, onboarding, workflow, limitations, and workarounds, etc.) in the current environment
IPG Mediabrands does not require candidates to have a college degree
Desired Skills and Experience
9+ years of experience in agency or client-side digital media planning or media analytics
Presentation development and delivery
Leadership and change management
Strong written and verbal communication
Ability to engage, develop, and give feedback to drive success of colleagues not reporting to you directly
Ability to provide feedback & guidance in a constructive manner to direct reports
Collaboration, including ability to drive clarity in a multi-stakeholder environment
Technical sales, sales support, solutions design, and delivery; especially in a dynamic technology and data environment
We See You At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.
We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.
We See You at IPG Mediabrands.
Wage and Benefits We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.
We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.
The salary range for this position is posted below.
Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee's/applicant's skill set, level of experience, and qualifications.
Employment Transparency It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.
About IPG Mediabrands
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over
$47 billion
in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and
Mediahub
and through its award-winning specialty business units
Healix
,
Kinesso
, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world's most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at
www.ipgmediabrands.com
.
Salary Range
$140,000
—
$150,000 USD #J-18808-Ljbffr
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over
$47 billion
in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and
Mediahub
and through its award-winning specialty business units
Healix
,
Kinesso
, MAGNA
, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world's most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at
www.ipgmediabrands.com
.
Position Overview:
As Director, Growth Analytics you will be pivotal in managing the reporting needs for a major client while also serving as a consultant to all Mediabrands planning stakeholders. In addition to managing the day-to-day needs of internal and external clients, this role will be managing a a team of an associate director, managers and analysts.
Responsibilities
Digital media performance (e.g relevant KPIs, setting measurement plans)
Reporting solutions (e.g. automated dashboards, power BI solutions, enhanced data visualization)
Brand lift measurement (set up and analysis across vendors)
Ability to communicate succinctly and professionally to senior leadership at the client and agency
Manage a team of analytics professionals
Required Skills and Experience
Experience evaluating various attribution approaches including MTA
Demonstrated success leading work multi-functional teams
Experience with reporting & data platforms such as Datorama, Tableau, SQL, R, DCM, Salesforce DMP, and/or comScore
Experience with 3rd party data providers, DMPs (e.g. Salesforce), and DSPs (e.g. DBM)
Strong MS Excel & Power Point skills
Demonstrated success in helping clients take concrete action based on analytics and data and managing client relationships
Strong understanding of data and ad tech ecosystem, with a focus on digital environment
Understanding of audience analytics capabilities and good practices (measurement, matching, onboarding, workflow, limitations, and workarounds, etc.) in the current environment
IPG Mediabrands does not require candidates to have a college degree
Desired Skills and Experience
9+ years of experience in agency or client-side digital media planning or media analytics
Presentation development and delivery
Leadership and change management
Strong written and verbal communication
Ability to engage, develop, and give feedback to drive success of colleagues not reporting to you directly
Ability to provide feedback & guidance in a constructive manner to direct reports
Collaboration, including ability to drive clarity in a multi-stakeholder environment
Technical sales, sales support, solutions design, and delivery; especially in a dynamic technology and data environment
We See You At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.
We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.
We See You at IPG Mediabrands.
Wage and Benefits We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.
We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.
The salary range for this position is posted below.
Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee's/applicant's skill set, level of experience, and qualifications.
Employment Transparency It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.
About IPG Mediabrands
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over
$47 billion
in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and
Mediahub
and through its award-winning specialty business units
Healix
,
Kinesso
, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world's most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at
www.ipgmediabrands.com
.
Salary Range
$140,000
—
$150,000 USD #J-18808-Ljbffr