Red Bull Gruppe
Manager, National Athlete Marketing
Red Bull Gruppe, Santa Monica, California, United States, 90403
Overview
Athletes are a cornerstone of the RedBull brand. Their stories, performances, and innovations authentically communicate RedBull’s brand attributes, personality, and product functionality to consumers every day. The Manager, National Athlete Marketing will lead the development and execution of nationally relevant (USA) athlete marketing campaigns and initiatives that require a high degree of cross-departmental alignment. This role will maximize the impact of RedBull’s USA athlete and sports team portfolio across the full marketing ecosystem, driving integration into pillar campaigns, brand moments, media, culture, and commercial opportunities. The Manager will proactively identify opportunities, translate them into actionable plans, and execute programs that deliver measurable brand and business value. This includes contributing to annual business planning and multi-year long-lead initiatives while ensuring authenticity and sportive credibility remain foundational to everything we do. Responsibilities
Lead the development and execution of nationally relevant (USA) athlete marketing campaigns and initiatives requiring cross-departmental alignment. Maximize the impact of RedBull’s USA athlete and sports team portfolio across the full marketing ecosystem, driving integration into pillar campaigns, brand moments, media, culture, and commercial opportunities. Proactively identify opportunities, translate them into actionable plans, and execute programs that deliver measurable brand and business value. Contribute to annual business planning and multi-year long-lead initiatives while ensuring authenticity and sportive credibility remain foundational to everything we do.
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Athletes are a cornerstone of the RedBull brand. Their stories, performances, and innovations authentically communicate RedBull’s brand attributes, personality, and product functionality to consumers every day. The Manager, National Athlete Marketing will lead the development and execution of nationally relevant (USA) athlete marketing campaigns and initiatives that require a high degree of cross-departmental alignment. This role will maximize the impact of RedBull’s USA athlete and sports team portfolio across the full marketing ecosystem, driving integration into pillar campaigns, brand moments, media, culture, and commercial opportunities. The Manager will proactively identify opportunities, translate them into actionable plans, and execute programs that deliver measurable brand and business value. This includes contributing to annual business planning and multi-year long-lead initiatives while ensuring authenticity and sportive credibility remain foundational to everything we do. Responsibilities
Lead the development and execution of nationally relevant (USA) athlete marketing campaigns and initiatives requiring cross-departmental alignment. Maximize the impact of RedBull’s USA athlete and sports team portfolio across the full marketing ecosystem, driving integration into pillar campaigns, brand moments, media, culture, and commercial opportunities. Proactively identify opportunities, translate them into actionable plans, and execute programs that deliver measurable brand and business value. Contribute to annual business planning and multi-year long-lead initiatives while ensuring authenticity and sportive credibility remain foundational to everything we do.
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