VML
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Social Director
role at
VML
Who We Are
At VML, Human First is our guiding creative philosophy: we create value for people first, knowing this drives authentic and sustainable brand impact. We are a growth partner that is part creative agency, part consultancy, and part technology powerhouse. We connect Brand Experience, Customer Experience, and Commerce to craft unified, emotionally resonant consumer journeys. Our 26,000 people across 50-plus markets are the heart of our company. Their perspectives, local expertise, and cultural insights drive creativity and innovation, making talent our most critical competitive advantage.
Director, Social Strategy You're a skilled practitioner and team leader who knows how to set the direction for social strategies, campaigns and activations. You'll make decisions and craft the vision for a brand's overall approach and daily execution on social platforms, in addition to helping to grow and evolve the social capability at VML. You have a very strong ability to effectively communicate, influence and interact with clients and have a successful track record of managing large-scale, complex social media initiatives for enterprise clients. You also have experience with B2B clients and can bring that expertise to the social space effectively.
Responsibilities
Develop and oversee the creation of social strategies, social playbooks, activations and campaign ideas
Direct and synthesize research, social listening and other data to guide a brand's strategic decisions
Partner with creative, strategy, data and media teams to define and achieve a brand's social marketing goals
Hire, supervise and guide the development of junior team members
Plan, execute and oversee social media campaigns, including UGC, influencer programs and real-time activations
Identify and surface insights from community behaviors, mentions and 1:1 interactions relevant to the brand
Commitment to driving agency growth through proactive business development and the strategic positioning of our services
Skills And Experience
8+ years of social marketing experience
Experience coaching and developing one or more direct reports
Advanced understanding of social platforms, audiences and behaviors, and the ability to make sound decisions based on that knowledge
Ability to apply knowledge of social media to effectively solve a wide variety of client challenges
Strong communication and presentation skills in a wide variety of formats and settings
Ability to collaborate effectively across organizations, departments, teams and individuals
The base salary range for this position at the time of this posting is $75,000—$180,000 USD. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package – click WPP Benefits for more details.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
When you click “Submit Application”, this will send any information you add below to VML. Before you do this, we recommend reading our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice which explains what VML does with your personal data when you apply for a role with us, and how you can update or remove that information.
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Social Director
role at
VML
Who We Are
At VML, Human First is our guiding creative philosophy: we create value for people first, knowing this drives authentic and sustainable brand impact. We are a growth partner that is part creative agency, part consultancy, and part technology powerhouse. We connect Brand Experience, Customer Experience, and Commerce to craft unified, emotionally resonant consumer journeys. Our 26,000 people across 50-plus markets are the heart of our company. Their perspectives, local expertise, and cultural insights drive creativity and innovation, making talent our most critical competitive advantage.
Director, Social Strategy You're a skilled practitioner and team leader who knows how to set the direction for social strategies, campaigns and activations. You'll make decisions and craft the vision for a brand's overall approach and daily execution on social platforms, in addition to helping to grow and evolve the social capability at VML. You have a very strong ability to effectively communicate, influence and interact with clients and have a successful track record of managing large-scale, complex social media initiatives for enterprise clients. You also have experience with B2B clients and can bring that expertise to the social space effectively.
Responsibilities
Develop and oversee the creation of social strategies, social playbooks, activations and campaign ideas
Direct and synthesize research, social listening and other data to guide a brand's strategic decisions
Partner with creative, strategy, data and media teams to define and achieve a brand's social marketing goals
Hire, supervise and guide the development of junior team members
Plan, execute and oversee social media campaigns, including UGC, influencer programs and real-time activations
Identify and surface insights from community behaviors, mentions and 1:1 interactions relevant to the brand
Commitment to driving agency growth through proactive business development and the strategic positioning of our services
Skills And Experience
8+ years of social marketing experience
Experience coaching and developing one or more direct reports
Advanced understanding of social platforms, audiences and behaviors, and the ability to make sound decisions based on that knowledge
Ability to apply knowledge of social media to effectively solve a wide variety of client challenges
Strong communication and presentation skills in a wide variety of formats and settings
Ability to collaborate effectively across organizations, departments, teams and individuals
The base salary range for this position at the time of this posting is $75,000—$180,000 USD. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package – click WPP Benefits for more details.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
When you click “Submit Application”, this will send any information you add below to VML. Before you do this, we recommend reading our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice which explains what VML does with your personal data when you apply for a role with us, and how you can update or remove that information.
#J-18808-Ljbffr