Lago
Advertising Strategist
Role: Advertising Strategist
Location: Remote | Latin America
Schedule: 9AM-5PM Eastern Time Zone
Salary: Open to negotiation based on experience
The Advertising Strategist works under general supervision and follows company and department policies and procedures to oversee advertising strategies for clients. Responsibilities include analysis, interpretations, and strategies for advertising campaigns. Enhances digital strategy to maximize ROI, optimizes performance, and stays ahead of industry trends. Acts as a subject matter expert (SME) or Trainual content owner for one specialized department function.
Primary Responsibilities
Through the use of company and department practices and procedures, manages Amazon search campaigns across clients of various business types, sizes, and industries, including daily optimizations and high-level strategy changes.
Acts as a SME or Trainual content owner for one department-specific functions, develops reports, and provides guidance to peers
Provides insightful analysis, interpretation, and actionable plans based on campaign performance data from Amazon Ad Console and other retail media platforms. Aligns strategies with overall retail business performance
Engages in weekly department scrums and training sessions to deepen knowledge within the channel
Develops new department training materials
Actively seeks opportunities to enhance campaign performance and business impact, aligning strategies with client goals
Conducts in-depth market research and competitor analysis to inform campaign strategies
Maintains frequent and excellent communication both on internal agency teams and externally with assigned clients
Efficiently leverages available AI tools and delegation resources to enhance workflow effectiveness and campaign outcomes
Discusses anomalies, possible causes, and provides solutions to the manager to ensure alignment with client and company requirements
Establishes and maintains collaborative relationships with internal teams and clients
Maintains or exceeds department-established performance standards
Other duties as assigned
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Role: Advertising Strategist
Location: Remote | Latin America
Schedule: 9AM-5PM Eastern Time Zone
Salary: Open to negotiation based on experience
The Advertising Strategist works under general supervision and follows company and department policies and procedures to oversee advertising strategies for clients. Responsibilities include analysis, interpretations, and strategies for advertising campaigns. Enhances digital strategy to maximize ROI, optimizes performance, and stays ahead of industry trends. Acts as a subject matter expert (SME) or Trainual content owner for one specialized department function.
Primary Responsibilities
Through the use of company and department practices and procedures, manages Amazon search campaigns across clients of various business types, sizes, and industries, including daily optimizations and high-level strategy changes.
Acts as a SME or Trainual content owner for one department-specific functions, develops reports, and provides guidance to peers
Provides insightful analysis, interpretation, and actionable plans based on campaign performance data from Amazon Ad Console and other retail media platforms. Aligns strategies with overall retail business performance
Engages in weekly department scrums and training sessions to deepen knowledge within the channel
Develops new department training materials
Actively seeks opportunities to enhance campaign performance and business impact, aligning strategies with client goals
Conducts in-depth market research and competitor analysis to inform campaign strategies
Maintains frequent and excellent communication both on internal agency teams and externally with assigned clients
Efficiently leverages available AI tools and delegation resources to enhance workflow effectiveness and campaign outcomes
Discusses anomalies, possible causes, and provides solutions to the manager to ensure alignment with client and company requirements
Establishes and maintains collaborative relationships with internal teams and clients
Maintains or exceeds department-established performance standards
Other duties as assigned
#J-18808-Ljbffr