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Twine

Brand Graphic Designer – Startup Web & Product Launch

Twine, Indiana, Pennsylvania, us, 15705

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Brand Graphic Designer – Startup Web & Product Launch Join an exciting project focused on launching a new alpha product for a technology startup. This role involves creating a cohesive brand identity, including company and product logos, icons, and a unified visual system that bridges the software UI and website. The ideal candidate will deliver a visually compelling and consistent brand presence for both digital and marketing channels, supporting the launch of an Excel add-in tool aimed at a technical audience. You will collaborate closely to iterate on designs and ensure all assets are optimized for various use cases, from web to software interfaces. Inspiration is drawn from leading industry sites, emphasizing clarity, modernity, and user engagement.

Responsibilities

Design company and product logos and icons in SVG format

Develop a standardized font and color palette for consistent branding

Create a basic, visually unified website design for the alpha product launch

Ensure all visual assets are suitable for software UI, marketing, and web presence

Iterate on design concepts based on feedback and evolving requirements

Align branding with inspiration from industry leaders and modern SaaS platforms

Prepare assets for future phases and potential follow-up work

Skills And Requirements

Proven experience in brand design, especially for startups or SaaS products

Strong portfolio demonstrating logo, icon, and web design expertise

Proficiency in vector design tools and web design best practices

Ability to create visually appealing, modern, and cohesive branding systems

Familiarity with technical audiences and software UI design principles

Excellent communication skills and openness to iterative feedback

Availability for immediate engagement and potential ongoing collaboration

About Twine Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.

Seniority level

Associate

Employment type

Contract

Job function

Design

Industries

Software Development

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