The Wasserstrom Company
eCommerce Marketing Manager - Creative Leadership - Columbus, Ohio
The Wasserstrom Company, Columbus, Ohio, United States, 43224
eCommerce Marketing Manager - Creative Leadership - Columbus, Ohio
Job Category:
Design/Marketing Requisition Number:
ECOMM007250 Posted : January 9, 2026 Full-Time Locations
TWC Corporate Office 4500 E Broad St Columbus, OH 43213, USA The Wasserstrom Company is the leading Food Service Distributor in the nation. Established in 1902, we are a family owned company with our headquarters in Columbus, OH. We currently have an open opportunity for an eCommerce Marketing Manager responsible for paid media, search marketing, email marketing, social media, and performance analytics. The ideal candidate has a strong background in digital marketing within an e-commerce environment, with a proven track record of managing campaigns end-to-end and delivering measurable results. This position requires a blend of analytical thinking, creativity, and cross-functional collaboration to grow the e-commerce business. Responsibilities include: People Management Supervise associates within the ECOM/Marketing department Provide direction to associates on assigned tasks and procedures Provide training and performance feedback Conduct associate check-ins; responsible for achievement of goals and objectives Complete other supervisory tasks as needed Process Management Domain expert for eCommerce from ideation through implementation Wireframe new pages for Wasserstrom.com Manage department and co-op marketing budgets Develop and implement an ecommerce marketing calendar Review Google Analytics results and make recommendations for improvement Create lead generation opportunities for sales teams Collaborates with marketing associates, and other internal stakeholders for alignment Works with vendors to achieve results Other duties as required Education and Experience 5+ years related experience and/or training Bachelor’s degree in Marketing, Business, Communications or a related field is required Other Skills and Abilities Proficient computer skills; ability to use MS Office Suite, including Outlook Technical ability to learn and use a variety of social media and user experience platforms for creative and marketing spend efforts. Communicates well with others; speaks and writes clearly; asks for and offers help when needed Interpersonal; resolves questions and concerns in a professional manner; maintains confidentiality Detail oriented; meets quality standards and demonstrates accuracy and thoroughness Organized; completes work in a timely manner; able to prioritize and meet deadlines Problem-solver; gathers and analyzes information skillfully and generates suggestions for improving work Capable of working independently and as a member of a team; contributes to building a positive team spirit Technically proficient in relevant ecommerce knowledge bases and technologies such as page tagging, content management systems, web platforms and analytics Google Analytics certified (preferred) Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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Job Category:
Design/Marketing Requisition Number:
ECOMM007250 Posted : January 9, 2026 Full-Time Locations
TWC Corporate Office 4500 E Broad St Columbus, OH 43213, USA The Wasserstrom Company is the leading Food Service Distributor in the nation. Established in 1902, we are a family owned company with our headquarters in Columbus, OH. We currently have an open opportunity for an eCommerce Marketing Manager responsible for paid media, search marketing, email marketing, social media, and performance analytics. The ideal candidate has a strong background in digital marketing within an e-commerce environment, with a proven track record of managing campaigns end-to-end and delivering measurable results. This position requires a blend of analytical thinking, creativity, and cross-functional collaboration to grow the e-commerce business. Responsibilities include: People Management Supervise associates within the ECOM/Marketing department Provide direction to associates on assigned tasks and procedures Provide training and performance feedback Conduct associate check-ins; responsible for achievement of goals and objectives Complete other supervisory tasks as needed Process Management Domain expert for eCommerce from ideation through implementation Wireframe new pages for Wasserstrom.com Manage department and co-op marketing budgets Develop and implement an ecommerce marketing calendar Review Google Analytics results and make recommendations for improvement Create lead generation opportunities for sales teams Collaborates with marketing associates, and other internal stakeholders for alignment Works with vendors to achieve results Other duties as required Education and Experience 5+ years related experience and/or training Bachelor’s degree in Marketing, Business, Communications or a related field is required Other Skills and Abilities Proficient computer skills; ability to use MS Office Suite, including Outlook Technical ability to learn and use a variety of social media and user experience platforms for creative and marketing spend efforts. Communicates well with others; speaks and writes clearly; asks for and offers help when needed Interpersonal; resolves questions and concerns in a professional manner; maintains confidentiality Detail oriented; meets quality standards and demonstrates accuracy and thoroughness Organized; completes work in a timely manner; able to prioritize and meet deadlines Problem-solver; gathers and analyzes information skillfully and generates suggestions for improving work Capable of working independently and as a member of a team; contributes to building a positive team spirit Technically proficient in relevant ecommerce knowledge bases and technologies such as page tagging, content management systems, web platforms and analytics Google Analytics certified (preferred) Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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