TalentBridge
Marketing Analytics Project Manager (Non IT)
TalentBridge, Charlotte, North Carolina, United States, 28245
Marketing Analytics Product Specialist (Retail)
Location:
Charlotte, NC (Hybrid – Onsite Tuesday–Thursday)
Duration:
12-Month Contract
Pay Rate:
$30–$36 per hour
Schedule:
Full-time, standard business hours
Role Overview We are seeking a
Marketing Analytics Product Specialist
to support a high-impact corporate retail initiative focused on evolving a customer loyalty value proposition. This role blends
product ownership, marketing analytics, and business project leadership , serving as a central connector between Product, Marketing, Analytics, Technology, and Operations.
The ideal candidate brings strong
retail business experience , excels at managing complex, cross-functional initiatives, and is comfortable driving execution while translating insights and requirements into customer-facing outcomes.
Key Responsibilities Product & Initiative Ownership
Lead day-to-day execution for a loyalty value proposition refresh, owning the integrated project plan, milestones, timelines, and dependencies
Take accountability for end-to-end delivery, ensuring key initiatives progress on time and align with business objectives
Act as a business owner for marketing and loyalty-related workstreams, ensuring alignment across teams
Marketing Analytics & Cross-Functional Delivery
Partner with Marketing and Analytics teams to support insight-driven decisions related to customer value, engagement, and loyalty performance
Coordinate workstreams across Product, Marketing, Analytics, Technology, Finance, Operations, and Legal/Compliance
Track deliverables across teams and proactively address risks, gaps, or dependencies
Project Governance & Communication
Lead recurring project meetings, standups, and governance forums
Document and distribute meeting notes, action items, and follow-ups
Develop clear, concise project updates for senior stakeholders and executive leadership
Maintain visibility into risks, issues, and decisions to support timely escalation and resolution
External Partner & Vendor Coordination
Manage coordination with external agencies and partners to ensure timelines and deliverables are met
Serve as the primary point of contact for partner-related project updates
Requirements, Testing & CX Support
Assist in the creation, review, and validation of business requirements documentation
Participate in User Acceptance Testing (UAT) for customer-facing UX/CX components, ensuring marketing and customer experience objectives are met
Required Qualifications
5+ years of retail industry experience , with exposure to
marketing, loyalty, analytics, or product-led initiatives
5+ years of experience
leading cross-functional business initiatives or projects (business-side focus preferred over IT)
Strong organizational skills with hands-on experience using PMO or project tracking tools
Advanced proficiency in
Microsoft Excel and PowerPoint
Excellent written and verbal communication skills, including experience presenting to leadership
Strong analytical thinking, problem-solving, and decision-making skills
Proven ability to collaborate effectively across diverse functional teams
Nice to Have
Experience supporting
customer loyalty programs, marketing analytics, or value proposition development
Exposure to customer-facing digital experiences (UX/CX) in a corporate retail environment
Experience working in a hybrid, executive-facing corporate setting
Why This Role
High-visibility corporate retail initiative
Strong blend of
marketing analytics, product ownership, and business execution
Opportunity to influence customer loyalty strategy and experience
#INDEAST
#J-18808-Ljbffr
Charlotte, NC (Hybrid – Onsite Tuesday–Thursday)
Duration:
12-Month Contract
Pay Rate:
$30–$36 per hour
Schedule:
Full-time, standard business hours
Role Overview We are seeking a
Marketing Analytics Product Specialist
to support a high-impact corporate retail initiative focused on evolving a customer loyalty value proposition. This role blends
product ownership, marketing analytics, and business project leadership , serving as a central connector between Product, Marketing, Analytics, Technology, and Operations.
The ideal candidate brings strong
retail business experience , excels at managing complex, cross-functional initiatives, and is comfortable driving execution while translating insights and requirements into customer-facing outcomes.
Key Responsibilities Product & Initiative Ownership
Lead day-to-day execution for a loyalty value proposition refresh, owning the integrated project plan, milestones, timelines, and dependencies
Take accountability for end-to-end delivery, ensuring key initiatives progress on time and align with business objectives
Act as a business owner for marketing and loyalty-related workstreams, ensuring alignment across teams
Marketing Analytics & Cross-Functional Delivery
Partner with Marketing and Analytics teams to support insight-driven decisions related to customer value, engagement, and loyalty performance
Coordinate workstreams across Product, Marketing, Analytics, Technology, Finance, Operations, and Legal/Compliance
Track deliverables across teams and proactively address risks, gaps, or dependencies
Project Governance & Communication
Lead recurring project meetings, standups, and governance forums
Document and distribute meeting notes, action items, and follow-ups
Develop clear, concise project updates for senior stakeholders and executive leadership
Maintain visibility into risks, issues, and decisions to support timely escalation and resolution
External Partner & Vendor Coordination
Manage coordination with external agencies and partners to ensure timelines and deliverables are met
Serve as the primary point of contact for partner-related project updates
Requirements, Testing & CX Support
Assist in the creation, review, and validation of business requirements documentation
Participate in User Acceptance Testing (UAT) for customer-facing UX/CX components, ensuring marketing and customer experience objectives are met
Required Qualifications
5+ years of retail industry experience , with exposure to
marketing, loyalty, analytics, or product-led initiatives
5+ years of experience
leading cross-functional business initiatives or projects (business-side focus preferred over IT)
Strong organizational skills with hands-on experience using PMO or project tracking tools
Advanced proficiency in
Microsoft Excel and PowerPoint
Excellent written and verbal communication skills, including experience presenting to leadership
Strong analytical thinking, problem-solving, and decision-making skills
Proven ability to collaborate effectively across diverse functional teams
Nice to Have
Experience supporting
customer loyalty programs, marketing analytics, or value proposition development
Exposure to customer-facing digital experiences (UX/CX) in a corporate retail environment
Experience working in a hybrid, executive-facing corporate setting
Why This Role
High-visibility corporate retail initiative
Strong blend of
marketing analytics, product ownership, and business execution
Opportunity to influence customer loyalty strategy and experience
#INDEAST
#J-18808-Ljbffr