Confidential
Senior Vice President of Brand
About the Company
Leading philanthropic organization serving military veterans, active duty & their families
Industry Non-Profit Organization Management
Type Non Profit
Founded 2002
Employees 51-200
Categories
B2C Non Profit Social Advocacy Community Addiction Treatment Peace Advocacy Advocacy Non-Profit & Philanthropy
About the Role
The Company is seeking a Senior Vice President (SVP) of Brand to be a pivotal strategic leader in uniting marketing, digital communications, and integrated public relations to drive brand growth and organizational impact. The SVP will be responsible for leading the brand awareness strategy, supporting the marketing team in achieving strategic goals, and fostering relationships with both internal and external partners. The ideal candidate will have a minimum of 10 years of experience leading nonprofit marketing teams, a proven track record in increasing brand awareness, and a close alignment with the mission of supporting military and veteran families. A Bachelor's degree is required, with a preference for a Master's degree, and experience in large-scale fundraising events and brand partnership marketing is also desired.
The successful candidate for the SVP of Brand at the company will be tasked with building a strategic roadmap to guide the marketing team in increasing brand awareness and name recognition. This role demands a leader with a strong background in managing relationships with marketing vendors and counterparts at various types of brands, as well as a history of meeting performance goals and managing budgets effectively. Experience in a nonprofit with a chapter, regional, or national footprint, and knowledge of direct mail and digital response programs, including CTV/DRTV advertising, is highly valued. The SVP will play a critical role in the execution of a new brand strategy and marketing plan, and must be adept at maintaining a standard of excellence while managing multiple projects and their deliverables.
Hiring Manager Title Chief Revenue Officer
Travel Percent Less than 10%
Functions
Marketing
About the Company
Leading philanthropic organization serving military veterans, active duty & their families
Industry Non-Profit Organization Management
Type Non Profit
Founded 2002
Employees 51-200
Categories
B2C Non Profit Social Advocacy Community Addiction Treatment Peace Advocacy Advocacy Non-Profit & Philanthropy
About the Role
The Company is seeking a Senior Vice President (SVP) of Brand to be a pivotal strategic leader in uniting marketing, digital communications, and integrated public relations to drive brand growth and organizational impact. The SVP will be responsible for leading the brand awareness strategy, supporting the marketing team in achieving strategic goals, and fostering relationships with both internal and external partners. The ideal candidate will have a minimum of 10 years of experience leading nonprofit marketing teams, a proven track record in increasing brand awareness, and a close alignment with the mission of supporting military and veteran families. A Bachelor's degree is required, with a preference for a Master's degree, and experience in large-scale fundraising events and brand partnership marketing is also desired.
The successful candidate for the SVP of Brand at the company will be tasked with building a strategic roadmap to guide the marketing team in increasing brand awareness and name recognition. This role demands a leader with a strong background in managing relationships with marketing vendors and counterparts at various types of brands, as well as a history of meeting performance goals and managing budgets effectively. Experience in a nonprofit with a chapter, regional, or national footprint, and knowledge of direct mail and digital response programs, including CTV/DRTV advertising, is highly valued. The SVP will play a critical role in the execution of a new brand strategy and marketing plan, and must be adept at maintaining a standard of excellence while managing multiple projects and their deliverables.
Hiring Manager Title Chief Revenue Officer
Travel Percent Less than 10%
Functions
Marketing