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Insight Global

Marketing And Business Development Coordinator

Insight Global, Austin, Texas, us, 78716

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Position Overview:

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We are seeking a proactive and detail-oriented Business Development & Marketing

Coordinator to support growth initiatives across our Geotechnical Engineering, Construction

Materials Testing (CMT), Civil Engineering, and Pavement Design service lines throughout

Central Texas.

This role is ideal for someone who excels in relationship-building, proposal development,

marketing content creation, and internal coordination. You will work closely with technical staff,

project managers, and leadership to position the firm competitively and strengthen our presence

with public- and private-sector clients, including municipalities, transportation agencies,

developers, engineers, architects, and contractors.

Key Responsibilities:

• Develop and execute business development strategies targeting municipal clients.

• Identify and pursue new opportunities for geotechnical and materials testing services.

• Build and maintain strong relationships with city officials, engineers, and decision-

makers.

• Collaborate with technical teams to prepare proposals and presentations.

• Monitor market trends and provide insights for strategic planning.

• Identify and track public and private sector opportunities (RFQs, RFPs, SOQs) across

Central Texas.

• Assist with go/no-go evaluations and internal opportunity pipeline management.

• Maintain CRM data, contact lists, pursuit schedules, qualifications, project sheets, and

client history.

• Coordinate outreach to engineering firms, municipalities, TxDOT districts, and

contractors.

• Support leadership in setting appointments, preparing presentation materials, and

conducting client follow-up.

• Develop marketing assets such as project sheets, capability statements, brochures,

social media posts, and website updates.

• Coordinate photography, videography, and other content capturing field testing,

drilling, pavement evaluations, and lab operations. • Track hit rates, marketing KPIs, proposal activity, and client engagement metrics.

• Prepare weekly/monthly BD reports and dashboards for leadership.

• Support the planning and execution of industry events, conferences, and sponsorships.

• Assist in developing campaigns to promote geotechnical, materials testing, and

pavement engineering services.

• Lead or support the preparation of SOQs, proposals, fee proposals, and interview

presentations.

• Gather project information, resumes, technical content, and past performance data from

internal staff.

• Manage required forms and compliance documentation for public agency submissions.

• Ensure proposals meet all submission requirements, deadlines, and brand standards.

• Maintain and update a library of project descriptions, resumes, boilerplate text, and

graphics.

Qualifications:

• Bachelor’s degree in Business, Marketing, Communications, Engineering, or related field

preferred

• 2–5 years of experience in A/E/C (Architecture/Engineering/Construction) business

development or marketing required.

• Knowledge of geotechnical engineering and construction materials testing services.

• Strong communication, negotiation, and relationship-building skills.

• Experience with geotechnical, CMT, civil engineering, pavement design, or

transportation fields is highly preferred

Skills

• Strong understanding of the RFQ/RFP process used by municipalities, counties, TxDOT,

and public agencies.

• Excellent written and verbal communication skills; ability to translate technical

information into compelling content.

• Proficiency in Adobe Creative Cloud (InDesign preferred), MS Office Suite, and CRM

systems.

• Ability to manage multiple deadlines in a fast-paced environment.

• Strong organizational skills and attention to detail. xsgimln

• Self-motivated with the ability to work both independently and collaboratively with

technical staff.