ForceBrands
Direct message the job poster from ForceBrands
We are a fast growing supplement brand scaling across TikTok Shop, Amazon, and Shopify. We are building a high performance finance and operations backbone that can support rapid growth, faster reporting cycles, and clean financial visibility across the business. We move fast, hold a high standard for accuracy, and expect proactive ownership from every team member.
We are hiring a Controller to operationalize the accounting function. This role will manage accounts payable, cash flow planning, balance sheet accuracy, bookkeeping, sales tax compliance, and financial reporting across all revenue channels. You will close the books monthly, track week over week financial health metrics, and build clean, automated systems. You will work directly with the founders and fractional CFO. You will have the option to bring on an assistant or virtual accountant to support repeatable or administrative workflows.
You must thrive in a fast growth, direct to consumer business. You must be highly detail oriented, structured, accurate, and organized with strong follow through. The ideal candidate has experience with CPG or ecommerce accounting, inventory reconciliation, and AP/AR management across multiple platforms including Shopify, Amazon Seller Central, and TikTok Shop.
Responsibilities Accounting and Reporting
Accurate weekly and monthly bookkeeping
Maintaining and updating the general ledger
Full month end close including financial statements and reconciliations
Preparing weekly P&L snapshots, cash position, margin performance, and balance sheet updates
Maintaining prepaid expense and fixed asset schedules
Tracking and reporting COGS, discounts, fees, payment processor deductions, and refunds
Accounts Payable and Cash Flow
Paying all invoices, suppliers, creators, agencies, and vendors
Executing wire payments, tracking payment confirmations, and maintaining payment logs
Reviewing vendor invoices for accuracy, errors, or incorrect charges
Preparing and maintaining a rolling 13 week cash flow forecast
Weekly reporting of cash on hand across banks and payment processors
Revenue and Inventory Accounting
Revenue reconciliation across Shopify, TikTok Shop, Amazon Seller Central, and subscription platforms
Ensuring correct revenue recognition timing and accounting treatment
Weekly and monthly inventory tracking and reconciliation
Maintaining visibility on units in production, units in transit, and units available to sell
Working with operations on inventory forecasting and cost accuracy
Compliance, Tax, and Controls
Managing and submitting sales tax filings across applicable states
Working with external tax partners on corporate filings
Supporting audit prep, reviews, and documentation requests
Implementing controls, policies, and procedures for scaling complexity
Systems and Process Improvement
Improving speed and accuracy of reporting over time
Documenting workflows and building repeatable processes
Identifying gaps in systems and implementing automation
Potentially hiring and managing a finance assistant to support recurring workflows
Preferred Experience
Bachelor’s degree in Accounting required, CPA preferred
4 to 6 years of progressive accounting experience
Experience in a CPG, ecommerce, or high volume transactional environment
Strong understanding of GAAP
Proven experience with inventory accounting and multi channel revenue models
Experience with Shopify, Amazon Seller Central, or TikTok Shop strongly preferred
Knowledge of multi state sales tax obligations
High proficiency in Excel and Google Sheets
Experience with QuickBooks or Xero required
Self starter who can learn systems quickly and work with minimal oversight
Who This Role Is Not For
Someone who needs constant guidance or a slow predictable environment
Someone looking for a narrow role without ownership
Someone who struggles with deadlines, accuracy, or financial rigor
Someone who is not comfortable working directly with founders or a flat team
Why Join Us You will build the foundation of our finance function alongside a fractional CFO and leadership team. You will have real ownership, autonomy, and resources to build systems the right way. If you want to grow into a Controller or Director of Finance role in a high growth consumer brand, this is a strong path.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Finance
Industries
Retail Health and Personal Care Products
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We are a fast growing supplement brand scaling across TikTok Shop, Amazon, and Shopify. We are building a high performance finance and operations backbone that can support rapid growth, faster reporting cycles, and clean financial visibility across the business. We move fast, hold a high standard for accuracy, and expect proactive ownership from every team member.
We are hiring a Controller to operationalize the accounting function. This role will manage accounts payable, cash flow planning, balance sheet accuracy, bookkeeping, sales tax compliance, and financial reporting across all revenue channels. You will close the books monthly, track week over week financial health metrics, and build clean, automated systems. You will work directly with the founders and fractional CFO. You will have the option to bring on an assistant or virtual accountant to support repeatable or administrative workflows.
You must thrive in a fast growth, direct to consumer business. You must be highly detail oriented, structured, accurate, and organized with strong follow through. The ideal candidate has experience with CPG or ecommerce accounting, inventory reconciliation, and AP/AR management across multiple platforms including Shopify, Amazon Seller Central, and TikTok Shop.
Responsibilities Accounting and Reporting
Accurate weekly and monthly bookkeeping
Maintaining and updating the general ledger
Full month end close including financial statements and reconciliations
Preparing weekly P&L snapshots, cash position, margin performance, and balance sheet updates
Maintaining prepaid expense and fixed asset schedules
Tracking and reporting COGS, discounts, fees, payment processor deductions, and refunds
Accounts Payable and Cash Flow
Paying all invoices, suppliers, creators, agencies, and vendors
Executing wire payments, tracking payment confirmations, and maintaining payment logs
Reviewing vendor invoices for accuracy, errors, or incorrect charges
Preparing and maintaining a rolling 13 week cash flow forecast
Weekly reporting of cash on hand across banks and payment processors
Revenue and Inventory Accounting
Revenue reconciliation across Shopify, TikTok Shop, Amazon Seller Central, and subscription platforms
Ensuring correct revenue recognition timing and accounting treatment
Weekly and monthly inventory tracking and reconciliation
Maintaining visibility on units in production, units in transit, and units available to sell
Working with operations on inventory forecasting and cost accuracy
Compliance, Tax, and Controls
Managing and submitting sales tax filings across applicable states
Working with external tax partners on corporate filings
Supporting audit prep, reviews, and documentation requests
Implementing controls, policies, and procedures for scaling complexity
Systems and Process Improvement
Improving speed and accuracy of reporting over time
Documenting workflows and building repeatable processes
Identifying gaps in systems and implementing automation
Potentially hiring and managing a finance assistant to support recurring workflows
Preferred Experience
Bachelor’s degree in Accounting required, CPA preferred
4 to 6 years of progressive accounting experience
Experience in a CPG, ecommerce, or high volume transactional environment
Strong understanding of GAAP
Proven experience with inventory accounting and multi channel revenue models
Experience with Shopify, Amazon Seller Central, or TikTok Shop strongly preferred
Knowledge of multi state sales tax obligations
High proficiency in Excel and Google Sheets
Experience with QuickBooks or Xero required
Self starter who can learn systems quickly and work with minimal oversight
Who This Role Is Not For
Someone who needs constant guidance or a slow predictable environment
Someone looking for a narrow role without ownership
Someone who struggles with deadlines, accuracy, or financial rigor
Someone who is not comfortable working directly with founders or a flat team
Why Join Us You will build the foundation of our finance function alongside a fractional CFO and leadership team. You will have real ownership, autonomy, and resources to build systems the right way. If you want to grow into a Controller or Director of Finance role in a high growth consumer brand, this is a strong path.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Finance
Industries
Retail Health and Personal Care Products
#J-18808-Ljbffr