DTC Channel Activation Lead – Brand House

A leading sports apparel company is seeking a Lead, Channel Activation to oversee retail activations that drive performance and engagement. This role involves strategic planning and execution to enhance in-store experiences aligned with business goals. The ideal candidate will have extensive experience in retail marketing and a proven track record of connecting brand initiatives to measurable results. This position requires flexibility, collaboration, and a strong data-driven approach to meet seasonal objectives. #J-18808-Ljbffr