Sporting JAX
CRM & Business Intelligence Specialist
Sporting JAX, Jacksonville, Florida, United States, 32290
Job Title: CRM & Business Intelligence Specialist
Location: Jacksonville, FL
Employment Type: Full-Time
Organization: Sporting Club Jacksonville
Teams Supported: USL Men’s & Women’s Professional Teams and Pro Academy
About Sporting Club Jacksonville Sporting Club Jacksonville is a growing professional soccer organization competing in the USL across men’s and women’s professional leagues in USL Championship and USL Super League, alongside a USL Academy. As we scale our commercial operations, data-driven ticket sales, marketing, and partnership strategies are central to our growth.
Role Overview The CRM & Business Intelligence Specialist will serve as the organization’s primary point person for CRM administration, database development, ticketing integrations, sales and marketing campaign execution, and sales analytics. This role sits at the intersection of HubSpot, SeatGeek, and revenue operations, supporting ticket sales, marketing, and partnership sales across multiple teams. This position requires a self-starter who is comfortable building systems, improving processes over time, and operating in a fast-paced, non-traditional sports environment.
Key Responsibilities CRM Ownership & Strategy (HubSpot Focus)
Serve as the day-to-day owner and administrator of the club’s CRM (HubSpot preferred; Salesforce experience accepted)
Build and maintain a clean, accurate, and scalable CRM database fit for ticket sales, marketing, and partnership sales
Design and manage pipelines, workflows, automation, properties, and reporting
Establish CRM best practices, governance, documentation, and data standards
Train and support sales and marketing staff to ensure consistent and effective CRM usage
Own post-vendor handoff of CRM architecture, workflows, automations, and documentation to ensure long-term continuity
Ticketing Systems Integration (SeatGeek Focus)
Act as the club’s internal expert on ticketing platforms, with a strong preference for SeatGeek
Experience owning and managing CRM integrations with SeatGeek (preferred) and other ticketing platforms such as Ticketmaster, Tickets.com, Paciolan, WolfCycle, FEVO, or Project Admission
Ensure accurate and timely data flow between ticketing systems and CRM
Support ticket sales initiatives including campaigns, renewals, retention, and reporting
Maintain accuracy and integrity of fan and buyer data
Manage ongoing data ingestion processes, including manual or automated data loads and validation
Sales, Marketing & Campaign Execution
Build, execute, and QA sales and marketing campaigns within HubSpot, including email, list segmentation, suppression logic, and audience validation
Ensure campaigns are properly scrubbed so communications reach the correct audience and exclude ineligible or duplicate contacts
Coordinate closely with ticket sales, partnerships, and marketing to align campaigns with on-sale dates, renewals, promotions and key moments
Monitor campaign performance and provide post-campaign analysis
Business Intelligence & Sales Analytics
Develop dashboards and reports to track ticket sales, marketing performance, and partnership performance
Provide insights into pipeline health, revenue trends, buyer behavior, and conversion rates
Support forecasting, goal tracking, and campaign analysis
Deliver actionable insights to leadership to support strategic decision-making
Maintain historical reporting continuity and data definitions across seasons
Experience using Sponsor CX preferred but not essential
Infrastructure, Data & Continuity
Own documentation, maintenance, and continuity of CRM, data integrations, and reporting infrastructure following vendor implementations
Partner with internal teams and external vendors as needed to support data hosting, backups, and system reliability
Proactively identify risks related to data quality, system dependencies, or vendor transitions and recommend solutions
Collaboration & Support
Work closely with ticket sales, partnerships, marketing, and senior leadership
Provide excellent internal customer service and data support to colleagues
Support matchday and event-related operations as required
Required Qualifications
Proven experience using a CRM system in a professional or collegiate sports environment
Strong CRM experience with HubSpot or Salesforce (HubSpot preferred)
Experience working with ticketing systems such as SeatGeek, Ticketmaster, or Paciolan
Background in business intelligence, reporting, and revenue analytics related to ticketing, marketing, and/or partnerships
Demonstrated ability to build, inherit, and manage CRM and database systems from the ground up
High attention to detail with a strong analytical mindset
Comfortable owning systems after vendor handoff and operating with minimal external support
Preferred Qualifications
Expert-level experience with SeatGeek or comparable ticketing system
Advanced or certified experience with HubSpot or comparable system
Experience supporting USL, professional soccer, or multi-team sports organizations
Experience working in a growth-stage or startup-style organization
Experience managing data pipelines, ETL processes, or working with data warehouses is a plus
The Ideal Candidate Is
Highly organized, driven, and self-motivated
A true self-starter who can work with minimal supervision
Comfortable adapting to change in a growing organization
Patient, precise, and analytical in approach
Service-oriented with strong colleague and customer support skills
Equipped with a “can-do” attitude and a willingness to take ownership
Work Environment & Schedule
Must be prepared for non-traditional working hours, including evenings and weekends
Flexibility is required around matchdays and major events
Benefits
Full time with PTO
Health insurance
Access to Sporting JAX Championship and Gainbridge Super League home matches (up to two per match)
Discounts on merchandise
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
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Location: Jacksonville, FL
Employment Type: Full-Time
Organization: Sporting Club Jacksonville
Teams Supported: USL Men’s & Women’s Professional Teams and Pro Academy
About Sporting Club Jacksonville Sporting Club Jacksonville is a growing professional soccer organization competing in the USL across men’s and women’s professional leagues in USL Championship and USL Super League, alongside a USL Academy. As we scale our commercial operations, data-driven ticket sales, marketing, and partnership strategies are central to our growth.
Role Overview The CRM & Business Intelligence Specialist will serve as the organization’s primary point person for CRM administration, database development, ticketing integrations, sales and marketing campaign execution, and sales analytics. This role sits at the intersection of HubSpot, SeatGeek, and revenue operations, supporting ticket sales, marketing, and partnership sales across multiple teams. This position requires a self-starter who is comfortable building systems, improving processes over time, and operating in a fast-paced, non-traditional sports environment.
Key Responsibilities CRM Ownership & Strategy (HubSpot Focus)
Serve as the day-to-day owner and administrator of the club’s CRM (HubSpot preferred; Salesforce experience accepted)
Build and maintain a clean, accurate, and scalable CRM database fit for ticket sales, marketing, and partnership sales
Design and manage pipelines, workflows, automation, properties, and reporting
Establish CRM best practices, governance, documentation, and data standards
Train and support sales and marketing staff to ensure consistent and effective CRM usage
Own post-vendor handoff of CRM architecture, workflows, automations, and documentation to ensure long-term continuity
Ticketing Systems Integration (SeatGeek Focus)
Act as the club’s internal expert on ticketing platforms, with a strong preference for SeatGeek
Experience owning and managing CRM integrations with SeatGeek (preferred) and other ticketing platforms such as Ticketmaster, Tickets.com, Paciolan, WolfCycle, FEVO, or Project Admission
Ensure accurate and timely data flow between ticketing systems and CRM
Support ticket sales initiatives including campaigns, renewals, retention, and reporting
Maintain accuracy and integrity of fan and buyer data
Manage ongoing data ingestion processes, including manual or automated data loads and validation
Sales, Marketing & Campaign Execution
Build, execute, and QA sales and marketing campaigns within HubSpot, including email, list segmentation, suppression logic, and audience validation
Ensure campaigns are properly scrubbed so communications reach the correct audience and exclude ineligible or duplicate contacts
Coordinate closely with ticket sales, partnerships, and marketing to align campaigns with on-sale dates, renewals, promotions and key moments
Monitor campaign performance and provide post-campaign analysis
Business Intelligence & Sales Analytics
Develop dashboards and reports to track ticket sales, marketing performance, and partnership performance
Provide insights into pipeline health, revenue trends, buyer behavior, and conversion rates
Support forecasting, goal tracking, and campaign analysis
Deliver actionable insights to leadership to support strategic decision-making
Maintain historical reporting continuity and data definitions across seasons
Experience using Sponsor CX preferred but not essential
Infrastructure, Data & Continuity
Own documentation, maintenance, and continuity of CRM, data integrations, and reporting infrastructure following vendor implementations
Partner with internal teams and external vendors as needed to support data hosting, backups, and system reliability
Proactively identify risks related to data quality, system dependencies, or vendor transitions and recommend solutions
Collaboration & Support
Work closely with ticket sales, partnerships, marketing, and senior leadership
Provide excellent internal customer service and data support to colleagues
Support matchday and event-related operations as required
Required Qualifications
Proven experience using a CRM system in a professional or collegiate sports environment
Strong CRM experience with HubSpot or Salesforce (HubSpot preferred)
Experience working with ticketing systems such as SeatGeek, Ticketmaster, or Paciolan
Background in business intelligence, reporting, and revenue analytics related to ticketing, marketing, and/or partnerships
Demonstrated ability to build, inherit, and manage CRM and database systems from the ground up
High attention to detail with a strong analytical mindset
Comfortable owning systems after vendor handoff and operating with minimal external support
Preferred Qualifications
Expert-level experience with SeatGeek or comparable ticketing system
Advanced or certified experience with HubSpot or comparable system
Experience supporting USL, professional soccer, or multi-team sports organizations
Experience working in a growth-stage or startup-style organization
Experience managing data pipelines, ETL processes, or working with data warehouses is a plus
The Ideal Candidate Is
Highly organized, driven, and self-motivated
A true self-starter who can work with minimal supervision
Comfortable adapting to change in a growing organization
Patient, precise, and analytical in approach
Service-oriented with strong colleague and customer support skills
Equipped with a “can-do” attitude and a willingness to take ownership
Work Environment & Schedule
Must be prepared for non-traditional working hours, including evenings and weekends
Flexibility is required around matchdays and major events
Benefits
Full time with PTO
Health insurance
Access to Sporting JAX Championship and Gainbridge Super League home matches (up to two per match)
Discounts on merchandise
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
#J-18808-Ljbffr