Confidential
Vice President of Marketing
About the Company
Popular provider of help desk software
Industry Internet
Type Privately Held, VC-backed
Founded 2011
Employees 51-200
Funding $11-$25 million
Categories
Information Technology & Services Technology Internet CRM Customer Service Customer Support Tools Group Email Email Finance Software
Specialties
web applications email cloud and help desk help desk customer support customer service shared inbox knowledge base live chat and customer experience
Business Classifications
SAAS B2B
About the Role
The Company is seeking a VP of Marketing to play a pivotal role in the next phase of its growth. The successful candidate will be responsible for shaping and executing the go-to-market strategy, with a focus on driving customer expansion and pipeline growth. This hands-on leadership position demands a marketing leader with a strong background in B2B SaaS, particularly in the SMB space, and a proven track record of being accountable to revenue-related outcomes. The role involves overseeing a full-funnel marketing team, including content, design, product marketing, lifecycle marketing, and performance marketing, and requires a leader who can use data to guide decisions, challenge assumptions, and adjust strategies as needed.
The ideal candidate for the VP of Marketing role at the company will have experience in a similar marketing leadership position within a B2B SaaS company, ideally in the $30M to $150M ARR range. They should be adept at managing the full customer journey, from brand building to expansion, and be comfortable with the tension between performance goals and long-term vision. The role is not about fixing something broken but about building the next phase of growth, and the candidate should be prepared for a high level of accountability, meaningful autonomy, and the opportunity to make a significant impact. Clear and empathetic communication, the ability to elevate those around them, and a commitment to the values of the company are essential.
Hiring Manager Title Chief Revenue Officer
Travel Percent Less than 10%
Functions
Marketing
About the Company
Popular provider of help desk software
Industry Internet
Type Privately Held, VC-backed
Founded 2011
Employees 51-200
Funding $11-$25 million
Categories
Information Technology & Services Technology Internet CRM Customer Service Customer Support Tools Group Email Email Finance Software
Specialties
web applications email cloud and help desk help desk customer support customer service shared inbox knowledge base live chat and customer experience
Business Classifications
SAAS B2B
About the Role
The Company is seeking a VP of Marketing to play a pivotal role in the next phase of its growth. The successful candidate will be responsible for shaping and executing the go-to-market strategy, with a focus on driving customer expansion and pipeline growth. This hands-on leadership position demands a marketing leader with a strong background in B2B SaaS, particularly in the SMB space, and a proven track record of being accountable to revenue-related outcomes. The role involves overseeing a full-funnel marketing team, including content, design, product marketing, lifecycle marketing, and performance marketing, and requires a leader who can use data to guide decisions, challenge assumptions, and adjust strategies as needed.
The ideal candidate for the VP of Marketing role at the company will have experience in a similar marketing leadership position within a B2B SaaS company, ideally in the $30M to $150M ARR range. They should be adept at managing the full customer journey, from brand building to expansion, and be comfortable with the tension between performance goals and long-term vision. The role is not about fixing something broken but about building the next phase of growth, and the candidate should be prepared for a high level of accountability, meaningful autonomy, and the opportunity to make a significant impact. Clear and empathetic communication, the ability to elevate those around them, and a commitment to the values of the company are essential.
Hiring Manager Title Chief Revenue Officer
Travel Percent Less than 10%
Functions
Marketing