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SalaryGuide

Events Manager

SalaryGuide, Santa Monica, California, United States, 90403

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Responsibilities

conceptualizing, producing, and promoting Hawke Media’s portfolio of brand experiences—from intimate client activations to large-scale conferences and events. leading a robust calendar of events producing Hawkefest, Hawke Media’s flagship anti-conference, with strategic oversight, creative vision, partnership development, and seamless execution. Produce and promote Hawke Media events, including happy hours, private dinners, industry panels, and large-scale activations. Lead the end-to-end production of Hawkefest, overseeing programming, partnerships, logistics, promotion, creative execution, and stakeholder coordination. Identify and manage a rolling calendar of high-value industry events (e.g., Shoptalk, eTail, NRF, Expo West) and cultural opportunities where Hawke Media should attend, sponsor, or activate to drive brand awareness and business growth. Plan and execute special projects and brand experiences that support marketing, content, sales, and executive visibility goals. Develop promotional materials including branded assets, collateral, email campaigns, and social content. Requirements

Bachelor’s degree in Marketing, Hospitality, Communications, or a related field. 2-5 years of experience in experiential marketing, event production, brand activations, or partnerships—preferably in an agency or high-growth environment. Proven ability to manage multiple events and timelines with strong project management skills. Experience fundraising, securing sponsorships, and creatively resourcing events with limited budgets. Excellent communication skills; confident in external brand representation and relationship management. Skilled in developing promotional materials and collaborating with creative and content teams. Entrepreneurial mindset with a passion for culture, connection, and crafting impactful brand experiences. Familiarity with lead generation, sales enablement, and marketing KPIs tied to experiential strategy. Benefits

Equity participation in select transactions. Health, dental, vision, and 401(k) with company match. A results-driven, entrepreneurial culture with high visibility to the CEO.

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