Your Home Improvement Company
Retail Marketing Manager/Lead Generation Manager
Your Home Improvement Company, Rapid City, South Dakota, United States, 57700
Retail Marketing Manager/Lead Generation Manager
5 days ago – Be among the first 25 applicants.
Overview Your Home Improvement Company, part of the Great Day Improvements (GDI) Family of Brands, is seeking a dynamic Retail Marketing Manager to lead local partnerships, events, and grassroots marketing initiatives that drive high-quality lead generation across our family of brands. This role works closely with senior leadership to develop scalable programs that support growth in all markets.
Highlights Great Base Pay + Monthly Bonus
Responsibilities
Create, develop, and manage local partnerships, retail events, trade shows, and grassroots marketing efforts.
Work collaboratively with the Sr. Marketing & Media Manager, Regional Managers, and Regional Sales Managers.
Develop and implement replicable local marketing programs and training structures.
Set and track monthly, quarterly, and annual performance goals.
Engage homeowners directly to generate leads and schedule in‑home consultations.
Conduct neighborhood marketing in areas with recently completed projects.
Hire, train, manage, and motivate a team of field marketers across multiple locations.
Manage marketing budgets to maximize ROI.
Review and approve payroll entries and updates.
Analyze performance data and identify opportunities for improvement.
Conduct performance reviews and ongoing coaching.
Support content creation, social media initiatives, and company culture efforts.
Assist with corporate marketing projects as needed.
Qualifications
5+ years of supervisory experience in field marketing, event marketing, or outside sales.
Proven ability to build and scale grassroots marketing programs.
Experience in construction, home improvement, or lead generation preferred.
Strong written and verbal communication skills.
Excellent organizational and time‑management abilities.
Budget management and reporting experience.
Ability to lead, train, and inspire field marketing teams.
Comfortable demonstrating products and engaging directly with customers.
Ability to stand and walk for up to 8 hours.
Valid driver’s license, clean driving record, and ability to travel using a personal vehicle.
Flexibility to work retail hours, including evenings and weekends.
Willingness to travel nationally for training, events, and market support as needed.
Compensation & Benefits
Competitive base salary plus monthly bonus.
Medical, dental, vision, and disability insurance.
401(k) with company participation.
Flexible Spending Account (FSA).
Additional benefits and growth opportunities.
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Marketing and Sales
Industries Construction
GDI/YHIC is an Equal Employment Opportunity Employer.
Referrals increase your chances of interviewing at Your Home Improvement Company by 2x.
#J-18808-Ljbffr
Overview Your Home Improvement Company, part of the Great Day Improvements (GDI) Family of Brands, is seeking a dynamic Retail Marketing Manager to lead local partnerships, events, and grassroots marketing initiatives that drive high-quality lead generation across our family of brands. This role works closely with senior leadership to develop scalable programs that support growth in all markets.
Highlights Great Base Pay + Monthly Bonus
Responsibilities
Create, develop, and manage local partnerships, retail events, trade shows, and grassroots marketing efforts.
Work collaboratively with the Sr. Marketing & Media Manager, Regional Managers, and Regional Sales Managers.
Develop and implement replicable local marketing programs and training structures.
Set and track monthly, quarterly, and annual performance goals.
Engage homeowners directly to generate leads and schedule in‑home consultations.
Conduct neighborhood marketing in areas with recently completed projects.
Hire, train, manage, and motivate a team of field marketers across multiple locations.
Manage marketing budgets to maximize ROI.
Review and approve payroll entries and updates.
Analyze performance data and identify opportunities for improvement.
Conduct performance reviews and ongoing coaching.
Support content creation, social media initiatives, and company culture efforts.
Assist with corporate marketing projects as needed.
Qualifications
5+ years of supervisory experience in field marketing, event marketing, or outside sales.
Proven ability to build and scale grassroots marketing programs.
Experience in construction, home improvement, or lead generation preferred.
Strong written and verbal communication skills.
Excellent organizational and time‑management abilities.
Budget management and reporting experience.
Ability to lead, train, and inspire field marketing teams.
Comfortable demonstrating products and engaging directly with customers.
Ability to stand and walk for up to 8 hours.
Valid driver’s license, clean driving record, and ability to travel using a personal vehicle.
Flexibility to work retail hours, including evenings and weekends.
Willingness to travel nationally for training, events, and market support as needed.
Compensation & Benefits
Competitive base salary plus monthly bonus.
Medical, dental, vision, and disability insurance.
401(k) with company participation.
Flexible Spending Account (FSA).
Additional benefits and growth opportunities.
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Marketing and Sales
Industries Construction
GDI/YHIC is an Equal Employment Opportunity Employer.
Referrals increase your chances of interviewing at Your Home Improvement Company by 2x.
#J-18808-Ljbffr