SalaryGuide
Growth Marketing Manager, Creator & Affiliate
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Growth Marketing Manager, Creator & Affiliate
role at
SalaryGuide .
Base pay range $122,000.00/yr - $288,000.00/yr
Responsibilities
Build and scale Figma’s creator and affiliate marketing program from scratch — developing relationships with creators, communities, and strategic partners who authentically advocate for Figma
Curate and manage a portfolio of creators and affiliates, inspiring them to produce content, campaigns, and stories that generate buzz, drive awareness, and convert new users
Design and operationalize scalable frameworks to leverage partners and codify learnings into playbooks and systems that help the program scale over time
Collaborate across brand, community, and growth marketing to integrate creator and affiliate initiatives into Figma’s broader go-to-market efforts
Launch and measure advocacy campaigns that balance creative experimentation with performance outcomes — from driving signups and engagement to building brand equity
Requirements
6+ years of experience in creator, partnerships, or growth marketing, ideally within a fast-scaling SaaS or consumer brand that blends performance and brand storytelling
A proven track record of building and managing creator or partner programs that drive brand awareness, community advocacy, and measurable business growth
Creative and cultural fluency, with a deep understanding of social trends, online communities, and how to make brands relevant in culture
Strong strategicdelete and analytical skills, including comfort using platforms like Passionfroot, PartnerStack, or Impact to manage and measure program success
A collaborative, entrepreneurial mindset, excited to experiment, build new playbooks, and turn cultural momentum into scalable programs
Preferred
Comfort operating in product-led growth (PLG) environments and aligning advocacy work with user acquisition or engagement goals
Experience managing or collaborating with agencies, contractors, or marketplaces to scale creative production or partner operations
A strong personal interest in design, creativity, or the creator economy, and an instinct for spotting the people and stories that shape culture
Equity
Retirement with company contribution
Parental leave & reproductive or family planning support
Mental health & wellness benefits
Generous PTO
Company recharge days
Work from home stipend
Cell phone reimbursement
Seniority level Mid-Senior level
Employment type Full-time
Job function Marketing
Industries Marketing Services
#J-18808-Ljbffr
Growth Marketing Manager, Creator & Affiliate
role at
SalaryGuide .
Base pay range $122,000.00/yr - $288,000.00/yr
Responsibilities
Build and scale Figma’s creator and affiliate marketing program from scratch — developing relationships with creators, communities, and strategic partners who authentically advocate for Figma
Curate and manage a portfolio of creators and affiliates, inspiring them to produce content, campaigns, and stories that generate buzz, drive awareness, and convert new users
Design and operationalize scalable frameworks to leverage partners and codify learnings into playbooks and systems that help the program scale over time
Collaborate across brand, community, and growth marketing to integrate creator and affiliate initiatives into Figma’s broader go-to-market efforts
Launch and measure advocacy campaigns that balance creative experimentation with performance outcomes — from driving signups and engagement to building brand equity
Requirements
6+ years of experience in creator, partnerships, or growth marketing, ideally within a fast-scaling SaaS or consumer brand that blends performance and brand storytelling
A proven track record of building and managing creator or partner programs that drive brand awareness, community advocacy, and measurable business growth
Creative and cultural fluency, with a deep understanding of social trends, online communities, and how to make brands relevant in culture
Strong strategicdelete and analytical skills, including comfort using platforms like Passionfroot, PartnerStack, or Impact to manage and measure program success
A collaborative, entrepreneurial mindset, excited to experiment, build new playbooks, and turn cultural momentum into scalable programs
Preferred
Comfort operating in product-led growth (PLG) environments and aligning advocacy work with user acquisition or engagement goals
Experience managing or collaborating with agencies, contractors, or marketplaces to scale creative production or partner operations
A strong personal interest in design, creativity, or the creator economy, and an instinct for spotting the people and stories that shape culture
Equity
Retirement with company contribution
Parental leave & reproductive or family planning support
Mental health & wellness benefits
Generous PTO
Company recharge days
Work from home stipend
Cell phone reimbursement
Seniority level Mid-Senior level
Employment type Full-time
Job function Marketing
Industries Marketing Services
#J-18808-Ljbffr