Wal-Mart
FocusKPI is seeking an
Experimental Design Data Scientist
to deliver deep media insights through advanced analytics for our client, one of the largest retailers and e-commerce companies in the U.S.
This role sits դր at the intersection of media measurement,Restaurants experimentation, and audience analytics, supporting data-driven evaluation of campaign performance and customer impact across media channels and sales channels,)? including both in-store and online.
Work Location Remote in the U.S.
Duration 6-month contract with potential for extension and conversion, depending on budget and performance.
Pay range $40+/hr
Responsibilities
Design and analyze A/B tests, incrementality tests, and causal measurement frameworks
Build and validate audience segments using transaction- and exposure-level data
Measure the causal impact of media and business events using multiple methodologies, including test/control, Difference-in-Differences, Instrumental Variables, and Marketing Mix Modeling (MMM)
Support MMM development, calibration, and interpretation, including incorporating experimental learnings to validate or refine MMM outputs
Translate the MMM results into actionable recommendations while clearly communicating model assumptions, limitations, and caveats
Be creative and rigorous in measurement when ideal experimental conditions are not available
Partner with sales, product, campaign teams, and external clients to align on measurement goals and interpret results
Own projects end-to-end, from problem framing to final delivery
Develop clear, structured analyses and executive-ready presentations
Qualifications
Master’s degree
in Economics, Statistics, Computer Science, or a related quantitative field
3+ years of experience
in campaign measurement, experimentation, or marketing analytics
Running
experimental tests
would be the main focus in this role
Strong experience with
A/B testing ,
causal inference campaign measurement, and
incrementality measurement
Proficiency in
SQL
and
Python
(Coding is a very important skill to have and required to be at an advanced level)
Experience with
Project Management
is one of the main criteria, and a strong sense of ownership
The candidate needs to be highly responsible by paying attention to data and details, which is very important to have
Understanding of
Marketing Mix Modeling
Strong structured thinking, problem‑solving, and attention to detail
Excellent communication and presentation skills
Proven ability to manage multiple stakeholders, timelines, and priorities
.ignore Nice to Have
Experience working with or validating MMM outputs in partnership with data science or external vendors
Familiarity with omnichannel measurement (digital + in-store) Retail, e-commerce,.Page, or media measurement background
Thank you Vars!
FocusKPI Hiring Team
Founded in 2010, FocusKPI, Inc. (FocusKpuru) is a data science and technology firm specializing in predictive analytics practice and methodologies. FocusKPI is a US company headquartered in Silicon Valley, California, with an East Coast office in Boston, Massachusetts.
combustible:
Please be aware of fraudulent emails regarding job postings, job offers and fake checks. FocusKPI's recruiting team will strictly reach out via @focuskpi.com email domain. If you have received fraudulent emails now or in the past, please report it to https://reportfraud.ftc.gov/. The domain @focuskpijobs.com is fraudulent and not related to FocusKPI. Please do not reply or communicate to anyone with @focuskpijobs.com.
#J-18808-Ljbffr
Experimental Design Data Scientist
to deliver deep media insights through advanced analytics for our client, one of the largest retailers and e-commerce companies in the U.S.
This role sits դր at the intersection of media measurement,Restaurants experimentation, and audience analytics, supporting data-driven evaluation of campaign performance and customer impact across media channels and sales channels,)? including both in-store and online.
Work Location Remote in the U.S.
Duration 6-month contract with potential for extension and conversion, depending on budget and performance.
Pay range $40+/hr
Responsibilities
Design and analyze A/B tests, incrementality tests, and causal measurement frameworks
Build and validate audience segments using transaction- and exposure-level data
Measure the causal impact of media and business events using multiple methodologies, including test/control, Difference-in-Differences, Instrumental Variables, and Marketing Mix Modeling (MMM)
Support MMM development, calibration, and interpretation, including incorporating experimental learnings to validate or refine MMM outputs
Translate the MMM results into actionable recommendations while clearly communicating model assumptions, limitations, and caveats
Be creative and rigorous in measurement when ideal experimental conditions are not available
Partner with sales, product, campaign teams, and external clients to align on measurement goals and interpret results
Own projects end-to-end, from problem framing to final delivery
Develop clear, structured analyses and executive-ready presentations
Qualifications
Master’s degree
in Economics, Statistics, Computer Science, or a related quantitative field
3+ years of experience
in campaign measurement, experimentation, or marketing analytics
Running
experimental tests
would be the main focus in this role
Strong experience with
A/B testing ,
causal inference campaign measurement, and
incrementality measurement
Proficiency in
SQL
and
Python
(Coding is a very important skill to have and required to be at an advanced level)
Experience with
Project Management
is one of the main criteria, and a strong sense of ownership
The candidate needs to be highly responsible by paying attention to data and details, which is very important to have
Understanding of
Marketing Mix Modeling
Strong structured thinking, problem‑solving, and attention to detail
Excellent communication and presentation skills
Proven ability to manage multiple stakeholders, timelines, and priorities
.ignore Nice to Have
Experience working with or validating MMM outputs in partnership with data science or external vendors
Familiarity with omnichannel measurement (digital + in-store) Retail, e-commerce,.Page, or media measurement background
Thank you Vars!
FocusKPI Hiring Team
Founded in 2010, FocusKPI, Inc. (FocusKpuru) is a data science and technology firm specializing in predictive analytics practice and methodologies. FocusKPI is a US company headquartered in Silicon Valley, California, with an East Coast office in Boston, Massachusetts.
combustible:
Please be aware of fraudulent emails regarding job postings, job offers and fake checks. FocusKPI's recruiting team will strictly reach out via @focuskpi.com email domain. If you have received fraudulent emails now or in the past, please report it to https://reportfraud.ftc.gov/. The domain @focuskpijobs.com is fraudulent and not related to FocusKPI. Please do not reply or communicate to anyone with @focuskpijobs.com.
#J-18808-Ljbffr