Universal Music Group
Senior Vice President, Catalog
Universal Music Group, Santa Monica, California, United States, 90405
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Read on to find out what you will need to succeed in this position, including skills, qualifications, and experience.
You must specify the message in the cookie banner and may add a link to a relevant policy.
If you are unfamiliar with these requirements, please seek the advice of legal counsel.We are the world’s leading music company.
In everything we do, we are committed to artistry, innovation and entrepreneurship.
We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries.
We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.## How We Lead: The Senior Vice President, Catalog is an innovative and strategic leader responsible for driving the Interscope Capitol catalog business.
This experienced senior level executive brings entrepreneurial vision, creative insights, and strategic discipline, operating with an enterprise mindset to build and scale a high-performing, catalog business within the label group—championing growth, innovation, and cultural relevance across an exceptionally diverse roster of artists across genres.This leader anticipates cultural and socio-economic shifts, makes data-driven decisions, fosters deep collaboration, and continuously evolves how our catalog connects with audiences worldwide.A core responsibility of this leader is to expand and deepen the global audience for the Interscope Capitol catalog—using data to identify opportunities, shape strategy, and convert casual listeners into super fans.
This includes inspiring the team to bring Gen A, Gen Z, and emerging listener groups into the fold by treating every catalog song as if it is brand new and entering the market for the first time.
Strategic Leadership & Vision * Build and drive a global catalog strategy for Interscope Capitol that delivers sustained revenue growth, creative excellence, and artist impact across genres and territories. * Convert macro goals into actionable roadmaps, investment priorities, and performance targets. * Lead the division in using data, insights, and cultural signals to develop strategies that reach new fans, grow global audiences, and drive conversion from listeners to super fans—positioning the catalog to resonate with next-generation consumers.Recruit and develop leaders who own micro strategies (tactical campaigns, audience activations, commercial initiatives) and explicitly link them to the macro strategy. * Create operating rituals (planning cadences, reviews, post-mortems) that reinforce alignment between day-to-day execution and long-term goals. * Promote a culture of innovation, collaboration, accountability, transparency, and inclusion.Operational Excellence & Execution * Oversee planning and performance across marketing, digital, creative, revenue, and data teams to deliver artist-centric, high-impact campaigns. * Translate strategy into operating models, KPIs, dashboards, and scalable processes that enable repeatable excellence. * Artist & Brand Development * Champion artist branding and storytelling, preserving legacy while reintroducing catalogs to new audiences. * Build trusted partnerships with artists, estates, and management; align on long-term brand and commercial plans. * Partner closely with frontline teams on long-term brand-building efforts—ensuring the catalog reinforces and amplifies new music strategies while maintaining an always-on global approach to sustaining and elevating artist brands.Innovation, Data & Analytics * Embed data-driven decision-making across the division—forecasting, opportunity sizing, media mix, creative testing, and lifecycle strategy. * Explore emerging platforms, content formats, and technologies to improve discovery, engagement, and monetization. * Global Strategy & Market Development * Manage catalogs for global artists with a consistent worldwide narrative, adapted for local market dynamics to maximize revenue. * Partner with regional teams to activate local strategies that amplify global campaigns and unlock growth in underdeveloped or emerging markets. * Use data to prioritize territories, release windows, partnerships, and format opportunities; Instill a global mindset—aligning worldwide objectives while empowering local nuance.Proven track record building and managing diverse, cross-functional teams with strong commercial results. * Experience driving global catalog growth via innovation, data, and culturally informed campaigns. * Deep understanding of artist development, digital ecosystems, audience analytics, and streaming economics. * Cross-Functional Orchestration: Aligns Marketing, A&R, Digital, Creative, Data Analytics, Revenue, International, Production, Business Affairs, and Finance around shared goals. * Innovation & Change Leadership: Anticipates platform, format, and audience shifts; Global Commercial Lens: Balances global consistency with local relevance to maximize lifetime revenue and brand equity for artists. * Innovative and entrepreneurial thinker who drives creative, data-informed solutions. xsgimln * Data-informed, culturally fluent, and commercially focused. *
Read on to find out what you will need to succeed in this position, including skills, qualifications, and experience.
You must specify the message in the cookie banner and may add a link to a relevant policy.
If you are unfamiliar with these requirements, please seek the advice of legal counsel.We are the world’s leading music company.
In everything we do, we are committed to artistry, innovation and entrepreneurship.
We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries.
We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.## How We Lead: The Senior Vice President, Catalog is an innovative and strategic leader responsible for driving the Interscope Capitol catalog business.
This experienced senior level executive brings entrepreneurial vision, creative insights, and strategic discipline, operating with an enterprise mindset to build and scale a high-performing, catalog business within the label group—championing growth, innovation, and cultural relevance across an exceptionally diverse roster of artists across genres.This leader anticipates cultural and socio-economic shifts, makes data-driven decisions, fosters deep collaboration, and continuously evolves how our catalog connects with audiences worldwide.A core responsibility of this leader is to expand and deepen the global audience for the Interscope Capitol catalog—using data to identify opportunities, shape strategy, and convert casual listeners into super fans.
This includes inspiring the team to bring Gen A, Gen Z, and emerging listener groups into the fold by treating every catalog song as if it is brand new and entering the market for the first time.
Strategic Leadership & Vision * Build and drive a global catalog strategy for Interscope Capitol that delivers sustained revenue growth, creative excellence, and artist impact across genres and territories. * Convert macro goals into actionable roadmaps, investment priorities, and performance targets. * Lead the division in using data, insights, and cultural signals to develop strategies that reach new fans, grow global audiences, and drive conversion from listeners to super fans—positioning the catalog to resonate with next-generation consumers.Recruit and develop leaders who own micro strategies (tactical campaigns, audience activations, commercial initiatives) and explicitly link them to the macro strategy. * Create operating rituals (planning cadences, reviews, post-mortems) that reinforce alignment between day-to-day execution and long-term goals. * Promote a culture of innovation, collaboration, accountability, transparency, and inclusion.Operational Excellence & Execution * Oversee planning and performance across marketing, digital, creative, revenue, and data teams to deliver artist-centric, high-impact campaigns. * Translate strategy into operating models, KPIs, dashboards, and scalable processes that enable repeatable excellence. * Artist & Brand Development * Champion artist branding and storytelling, preserving legacy while reintroducing catalogs to new audiences. * Build trusted partnerships with artists, estates, and management; align on long-term brand and commercial plans. * Partner closely with frontline teams on long-term brand-building efforts—ensuring the catalog reinforces and amplifies new music strategies while maintaining an always-on global approach to sustaining and elevating artist brands.Innovation, Data & Analytics * Embed data-driven decision-making across the division—forecasting, opportunity sizing, media mix, creative testing, and lifecycle strategy. * Explore emerging platforms, content formats, and technologies to improve discovery, engagement, and monetization. * Global Strategy & Market Development * Manage catalogs for global artists with a consistent worldwide narrative, adapted for local market dynamics to maximize revenue. * Partner with regional teams to activate local strategies that amplify global campaigns and unlock growth in underdeveloped or emerging markets. * Use data to prioritize territories, release windows, partnerships, and format opportunities; Instill a global mindset—aligning worldwide objectives while empowering local nuance.Proven track record building and managing diverse, cross-functional teams with strong commercial results. * Experience driving global catalog growth via innovation, data, and culturally informed campaigns. * Deep understanding of artist development, digital ecosystems, audience analytics, and streaming economics. * Cross-Functional Orchestration: Aligns Marketing, A&R, Digital, Creative, Data Analytics, Revenue, International, Production, Business Affairs, and Finance around shared goals. * Innovation & Change Leadership: Anticipates platform, format, and audience shifts; Global Commercial Lens: Balances global consistency with local relevance to maximize lifetime revenue and brand equity for artists. * Innovative and entrepreneurial thinker who drives creative, data-informed solutions. xsgimln * Data-informed, culturally fluent, and commercially focused. *