Meta
Marketing Manager, Business Messaging Menlo Park, CA +2 locations • Sales & Mark
Meta, Menlo Park, California, United States, 94029
Meta Business Messaging is a rapidly growing business that enables 1 billion people each week to connect with businesses through Messenger, Instagram Direct, and WhatsApp.We are seeking a Marketing Manager to join the Global Marcomms team within Business Messaging Marketing, supporting Enterprise sales enablement and go-to-market initiatives. This is an exciting opportunity to join the team as we shape the future of Business Messaging and expand our Enterprise go-to-market strategies.
Marketing Manager, Business Messaging Responsibilities
Develop audience-first, solutions-focused Enterprise sales enablement content, including narratives, pitches, guides, and training materials, that effectively positions our product offerings while advancing the broader Business Messaging portfolio value proposition and Meta as a leading Enterprise brand
Lead global marketing initiatives to drive growth in Business Messaging adoption and usage, spanning in person events, thought leadership studies, scaled marketing, and more. Collaborate with and influence a broad range of cross-functional partners, including Product, International Marketing, Scaled Channels, Decision Science, Sales, Communications, and external agencies
Leverage audience, market, and business insights to identify and scale new opportunities for effectively engaging and influencing target audiences. Use data to inform strategies and decision-making, while continuously seeking ways to optimize impact
Develop marketing plans within your assigned scope to deliver measurable impact. Navigate ambiguity amid evolving business needs and priorities, adapting plans as necessary
Partner with Brand Strategy to strengthen and drive internal adoption of Business Messaging brand foundations, including messaging frameworks, brand architecture, and visual identity, across all marketing communication work
Minimum Qualifications
Bachelor's Degree
6+ years of work experience in marketing communications, content marketing, integrated marketing, and/or product marketing roles
3+ years of experience in developing messaging and Enterprise sales enablement content with proven business impact
Demonstrated experience in cross-functional leadership and collaboration across a broad range of functions, including Product, Marketing, Communications, Legal, Insights, Decision Science, Sales, and external agencies
Demonstrated understanding of B2B program measurement and reporting
Proven presentation and copywriting skills to convey complex ideas simply and effectively
Proven organizational and project management skills
Experience with Enterprise SaaS experience, including expertise in positioning, messaging, sales enablement, thought leadership, and scaled marketing
Preferred Qualifications
SaaS marketing experience at a technology company
Experience developing thought leadership studies targeting Enterprise decision makers
Experience working with international and regional cross-functional teams
Understanding of brand foundations such as brand architecture, messaging frameworks, and visual identity systems
For those who live in or expect to work from California if hired for this position, please click here for additional information.
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
$122,000/year to $176,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta. Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here . Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the
Accommodations request form
. Apply for this job Take the first step toward a rewarding career at Meta. Explore jobs that match your skills and experience. Search by technology, team or location to find an opening that’s right for you. Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here . Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form .
#J-18808-Ljbffr
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta. Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here . Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the
Accommodations request form
. Apply for this job Take the first step toward a rewarding career at Meta. Explore jobs that match your skills and experience. Search by technology, team or location to find an opening that’s right for you. Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here . Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form .
#J-18808-Ljbffr