B2B Brand Marketing Manager - Hardware Industry

B2B Brand Marketing Manager - Hardware Industry

B2B Brand Marketing Manager - Hardware Industry

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Are you a strategic marketing leader passionate about driving B2B product success? We're hiring a B2B Brand Marketing Manager to own go-to-market strategies for our client's products. You'll shape how IT decision-makers, CIOs, and system builders perceive their offerings, translating complex technology into compelling value. You'll lead go-to-market plans, define messaging, and work with engineering to create engaging marketing assets for B2B buyer journeys. This role involves conducting market research, driving integrated campaigns (digital, email, content, events), and optimizing performance with data. You'll also develop sales tools and ensure consistent brand voice. If you're a data-driven, communicative product marketing pro ready to make a significant impact, we want to hear from you! Requirements: Strong understanding of marketing principles and practices, including product marketing, content marketing, and public relations. Deep understanding of B2B buying behavior and marketing to IT stakeholders. Strong storytelling skills with the ability to simplify technical concepts into compelling customer value. Excellent communication and interpersonal skills. Ability to work with cross-functional and international teams collaboratively to achieve established corporate goals for target products and customers. Knowledge of go-to-market strategies, computer tech industry and competitors. Working knowledge of Salesforce or another CRM system. Must have 5 - 8 years of experience in technology, storage, hardware, or components Must have a strong digital marketing background If this sounds like a great fit, please send your resume to careers@arrowmac.com For more information about Arrowmac and all of our jobs, please visit www.arrowmac.com Seniority level

Seniority level Mid-Senior level Employment type

Employment type Contract Job function

Job function Management and Marketing Industries Computers and Electronics Manufacturing Referrals increase your chances of interviewing at Arrowmac by 2x Get notified about new Brand Manager jobs in

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