Herbalife Nutrition
Senior Product Marketing Specialist
Herbalife Nutrition, Torrance, California, United States, 90504
Overview
THE ROLE:
The Senior Product Specialist for North America (NAM) Product Marketing will have broad responsibilities supporting advanced and complex regional product launches within the current NAM product portfolio. Responsibilities include comprehensive product and packaging updates, data confirmation, and label compliance in coordination with Regulatory, Scientific Affairs, Pricing, and Sales to support new product launches. The role also involves strategic planning, including market and segment research aligned with the innovation pipeline. Collaborating with the marketing team, this position will support product development and innovation for the region, aligned with consumer trends across categories. The Senior Specialist will work with vertical team leads and other department Specialists to ensure measurable progress on scheduled product launches and campaigns.
HOW YOU WOULD CONTRIBUTE:
Provides cross-functional support during product and project development, working with Marketing teams (Distributor, Customer, Creative, and Digital) for high-impact, short-term product launches with increased scope, visibility, and timing.
Supports complex Product Marketing activities across assigned categories to achieve regional business objectives, including portfolio management, inventory forecasting, sales metrics, and campaign support.
Assists regional product development and maintenance using the Agile system, liaising with team members on line extensions, reformulations, claim updates, and packaging upgrades.
Gathers and synthesizes research (category, customer, consumer, distributor) and analysis for new competitive offerings in current and new segments.
Performs additional duties as assigned.
WHAT’S SPECIAL ABOUT THE TEAM:
NAM Product Marketing is a high-visibility, results-driven team within Herbalife, known for performance and growth. The team collaborates across functions to meet objectives aligned with strategies that grow the business and excite Distributors and Customers.
Qualifications
Skills and Background Required:
6+ years of brand management, category management, or product marketing experience in a Consumer Packaged Goods or Multi-Level Marketing company.
Experience managing multiple product segments.
Proven track record of meeting objectives and delivering results despite challenges.
Proactive, with strong decision-making skills with limited information.
Demonstrated leadership, organizational skills, and teamwork.
Effective communication, strategic thinking, and creativity.
Familiarity with the health and wellness category, including dietary supplements, fitness, or targeted health products.
Strong project and time management skills with high attention to detail.
Comfort working in a matrixed organization with cross-functional teams.
Ability to thrive in a fast-paced, multicultural environment.
Preferred: Bilingual (English and Spanish or French) with fluency in written and spoken language.
Education:
Bachelor’s degree in marketing or business administration.
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US Benefits Statement:
Herbalife offers a variety of benefits to eligible U.S. employees, including health programs, voluntary benefits, and paid time off, such as Medical, Dental, Vision, HSA, FSA, Life/AD&D, Disability, Employee Assistance Program, 401(k), Wellness Incentives, Employee Stock Purchase Plan, supplemental insurances, and leave benefits including holidays, vacation, sick leave, volunteer time, maternity/paternity leave, bereavement, personal leave, and voting time.
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THE ROLE:
The Senior Product Specialist for North America (NAM) Product Marketing will have broad responsibilities supporting advanced and complex regional product launches within the current NAM product portfolio. Responsibilities include comprehensive product and packaging updates, data confirmation, and label compliance in coordination with Regulatory, Scientific Affairs, Pricing, and Sales to support new product launches. The role also involves strategic planning, including market and segment research aligned with the innovation pipeline. Collaborating with the marketing team, this position will support product development and innovation for the region, aligned with consumer trends across categories. The Senior Specialist will work with vertical team leads and other department Specialists to ensure measurable progress on scheduled product launches and campaigns.
HOW YOU WOULD CONTRIBUTE:
Provides cross-functional support during product and project development, working with Marketing teams (Distributor, Customer, Creative, and Digital) for high-impact, short-term product launches with increased scope, visibility, and timing.
Supports complex Product Marketing activities across assigned categories to achieve regional business objectives, including portfolio management, inventory forecasting, sales metrics, and campaign support.
Assists regional product development and maintenance using the Agile system, liaising with team members on line extensions, reformulations, claim updates, and packaging upgrades.
Gathers and synthesizes research (category, customer, consumer, distributor) and analysis for new competitive offerings in current and new segments.
Performs additional duties as assigned.
WHAT’S SPECIAL ABOUT THE TEAM:
NAM Product Marketing is a high-visibility, results-driven team within Herbalife, known for performance and growth. The team collaborates across functions to meet objectives aligned with strategies that grow the business and excite Distributors and Customers.
Qualifications
Skills and Background Required:
6+ years of brand management, category management, or product marketing experience in a Consumer Packaged Goods or Multi-Level Marketing company.
Experience managing multiple product segments.
Proven track record of meeting objectives and delivering results despite challenges.
Proactive, with strong decision-making skills with limited information.
Demonstrated leadership, organizational skills, and teamwork.
Effective communication, strategic thinking, and creativity.
Familiarity with the health and wellness category, including dietary supplements, fitness, or targeted health products.
Strong project and time management skills with high attention to detail.
Comfort working in a matrixed organization with cross-functional teams.
Ability to thrive in a fast-paced, multicultural environment.
Preferred: Bilingual (English and Spanish or French) with fluency in written and spoken language.
Education:
Bachelor’s degree in marketing or business administration.
#LI-NP1
US Benefits Statement:
Herbalife offers a variety of benefits to eligible U.S. employees, including health programs, voluntary benefits, and paid time off, such as Medical, Dental, Vision, HSA, FSA, Life/AD&D, Disability, Employee Assistance Program, 401(k), Wellness Incentives, Employee Stock Purchase Plan, supplemental insurances, and leave benefits including holidays, vacation, sick leave, volunteer time, maternity/paternity leave, bereavement, personal leave, and voting time.
#J-18808-Ljbffr