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Air Apps

CRM Specialist

Air Apps, San Francisco, California, United States, 94199

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About Air Apps

At Air Apps, we believe in thinking bigger-and moving faster. We're a family-founded company on a mission to create the world's first AI-powered Personal & Entrepreneurial Resource Planner (PRP), and we need your passion and ambition to help us change how people plan, work, and live. Born in Lisbon, Portugal in 2018-and now with offices in both Lisbon and San Francisco-we've remained self-funded while reaching over 100 million downloads worldwide.

Our long-term focus drives us to challenge the status quo every day, pushing the boundaries of AI-driven solutions that truly make a difference. Here, you'll be a creative force, shaping products that empower people across the globe.

Join us on this journey to redefine resource management-and change lives along the way.

The Role

As a

CRM Specialist

at Air Apps, you will be responsible for

managing and optimizing customer relationship management (CRM) systems and email marketing campaigns . You will work on

drip marketing, segmentation, automation, and lead nurturing strategies

to enhance customer engagement and retention.

This role requires expertise in

CRM platforms such as HubSpot, Marketo, Salesforce, or Klaviyo , as well as a strong understanding of

email marketing best practices, automation workflows, and data-driven optimization .

Responsibilities Develop and execute

email marketing campaigns, drip sequences, and lead nurturing strategies . Manage and optimize CRM workflows, segmentation, and

customer lifecycle automation . Work with

HubSpot, Marketo, Salesforce, or other CRM platforms

to improve campaign performance. Track and analyze

email open rates, CTR, conversion rates, and customer engagement metrics . Optimize

email templates, A/B test subject lines, and improve deliverability . Create and maintain

customer segmentation strategies

for targeted campaigns. Collaborate with

marketing, sales, and product teams

to personalize customer interactions. Implement

behavioral triggers and automation workflows

to improve retention. Ensure compliance with

GDPR, CCPA, and email marketing regulations . Stay up to date with

CRM trends, personalization strategies, and automation best practices . Requirements

Around

3+ years

of experience in

CRM management, email marketing, or marketing automation . Hands-on experience with

HubSpot, Marketo, Salesforce, Klaviyo, or similar platforms . Strong understanding of

email marketing best practices, segmentation, and automation workflows . Experience with

A/B testing, personalization, and dynamic content strategies . Knowledge of

lead scoring, drip campaigns, and customer journey mapping . Familiarity with

HTML/CSS for email formatting

is a plus. Analytical mindset with experience using

Google Analytics, CRM dashboards, and reporting tools . Strong attention to detail and ability to

optimize email deliverability and engagement rates . Experience working in

fast-paced, data-driven marketing environments . What benefits are we offering?

Apple hardware

ecosystem for work. Annual Bonus . Medical Insurance

(including vision & dental). Disability insurance

- short and long-term. 401k

up to 4% contribution. Air Stipend of $3,120/year , paid over 12 monthly installments (for home office, learning, wellness, etc.). Air Conference

- an opportunity to meet the team, collaborate, and grow together.

Diversity & Inclusion

At Air Apps, we are committed to fostering a diverse, inclusive, and equitable workplace. We enthusiastically welcome applicants from all backgrounds, experiences, and perspectives. We celebrate diversity in all its forms and believe that varied voices and experiences make us stronger.

Application Disclaimer

At Air Apps, we value transparency and integrity in our hiring process. Applicants must submit their own work without any AI-generated assistance. Any use of AI in application materials, assessments, or interviews will result in disqualification.