Social Media & Digital Marketing Coordinator

At Heartland, we are focused on results, not corporate politics. We foster a harmonious work environment where associates feel like family. We strive to be the employer of choice, and believe all of our associates should have fun at work! We are hardworking but not at the expense of our families. At Heartland, you will find an entrepreneurial environment where we take the time to educate, coach and lead employees into further opportunities within our company. We want all of our associates to enjoy a good work-life balance and are welcomed in our environment. We strive to show our employees that they are more than just a number and viewed as an integral part of our organization. Heartland recognizes the importance of a quality benefits package, not only to our associates, but to their families. Thats the Heartland way. Our generous benefit package includes (but is not limited to) Paid Time Off, Health Insurance, Life Insurance, Long Term Disability, Employee Assistance Program, and two retirement plans. At Heartland, we go out of our way to make our associates feel at home and celebrate their achievements and contributions to the company. Our environment consists of several appreciation events throughout the year and we encourage every employee, near & far, to join us with their families to enjoy good food, fun and comradery. Our benefits package, appreciation events, and fun work environment go above industry standard. We want our employees to feel like family so we treat them like family. Primary Responsibility We are seeking a creative and detail-oriented social media and Digital Marketing Coordinator. This role is responsible for executing social media strategies, creating engaging content, managing online communities, and helping grow our digital presence across platforms like Instagram, Facebook, Twitter/X, LinkedIn, YouTube, and more for all Heartland subsidiaries. This person will also be the internal cheerleader for HSIG, promoting the culture and values of each of our organizations. Essential Functions & Responsibilities S

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l Media Management: Develop and schedule engaging content across platforms (Instagram, Facebook, LinkedIn, Twitter/X, etc.) Monitor and respond to social media engagement and trends in real time Track KPIs (followers, reach, engagement) and provide regular performance reports Coordinate with internal teams and influencers for campaigns and collaborations V

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o Editing & Multimedia Content:

Edit short-form and long-form video content for social platforms (Reels, YouTube) Create simple animations or motion graphics when needed We

b & Digital Content Support:

Update and maintain website content (WordPress or similar CMS) Assist with landing page creation, blog uploads, and basic HTML/CSS edits Ensure consistency in design and messaging across platforms Gr

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c Design Content Support:

Graphic design may include projects such as logos, brochures and marketing materials Power point presentations with embedded video Creating and maintaining a style guide for marketing materials for all subsidiaries Additional Functions & Responsibilities

Assisting in marketing efforts of our various subsidiaries Assisting Sales Managers with sales support functions Required Qualifications

Bachelors degree in Marketing, Communications, Public Relations, Multimedia, or a related fieldor equivalent experience 15 years experience in social media management, digital marketing, or content creation Proficient in tools like Meta Business Suite, Microsoft Office Suite and Google Analytics Strong video editing skills (e.g., Adobe Premiere Pro, Final Cut Pro, CapCut, or similar) Familiarity with design tools like Canva, Photoshop, Illustrator, Davinci Resolve, and/or Visual Studio, and Social Pilot Knowledge of SEO principles and web accessibility standards Graphic design experience in print ads and brochures Preferred Qualifications

Experience with email marketing platforms (e.g., Mailchimp, Klaviyo) Ability to shoot original photo/video content a plus Benefits We Offer: Competitive Pay Commensurate Upon Experience 401(k) and Employee Stock Ownership Plan Generous Paid Time Off & Paid Holidays Free Employee Assistance Program Work/Life Balance Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. #J-18808-Ljbffr