Aditi Consulting
Payrate:
$70.00 - $74.50/hr.
Summary: The Senior Manager, Strategy will play a pivotal role in shaping and driving high-impact strategic initiatives across the organization. You'll lead the development and execution of advertising strategy projects, partnering closely with cross-functional teams to deliver data-driven insights and innovative go-to-market approaches that position our brand and offerings for growth. This role requires a mix of strategic thinking, analytical rigor, and creative intuition.
Travel Partnerships and Advertising helps partners, including hotels, airlines, destination marketing organizations (DMOs) and more, deliver excellent traveler and B2B experiences. We drive growth for our partners and the Company marketplace through competitive supply, our leading advertising and travel media network and affiliate solutions.
Responsibilities:
Advertising Strategy Development: Identify key business opportunities and challenges across the advertising and marketing landscape. Develop and articulate clear, insight-driven strategies that influence campaign planning, brand positioning, and channel optimization Strategic Problem Solving: Scope complex business problems impacting multiple teams. Develop and assess strategic options using deep analysis (e.g., cost/benefit, risk assessment, resource planning) to drive viable advertising solutions Build Business Cases for Innovation: Craft compelling business cases for strategic marketing and advertising initiatives, supported by robust data and insight. Present recommendations to senior leadership and influence key stakeholders Drive Cross-Functional Collaboration: Act as a strategic advisor to cross-functional teams including creative, media, analytics, sales, and product. Build trusted relationships to ensure alignment and drive execution on strategic priorities Conduct Market & Competitive Analysis: Stay ahead of industry trends, consumer behavior, and competitor activity to uncover new growth opportunities and translate them into actionable insights Modeling & Forecasting: Develop scenario models and predictive frameworks to inform decisions on media mix, campaign spend, customer segmentation, and other high-impact levers Insight Storytelling: Leverage data and customer insights to create clear, compelling narratives that drive strategic alignment and inspire action across teams and levels Thought Leadership: Become a subject matter expert in advertising strategy, media performance, and consumer behavior. Provide strategic thought leadership to continuously evolve our marketing effectiveness
Qualifications:
5+ years of experience in strategic planning, advertising, brand marketing, or management consulting (6+ with a Master's) Proven track record of leading advertising or business strategy initiatives from concept through execution Data-driven mindset with strong analytical skills; experienced in test-and-learn frameworks, campaign performance analysis, and financial impact assessments Exceptional communication and storytelling skills; able to craft and deliver executive-level presentations with confidence Influential leader with the ability to drive alignment and build consensus across all levels of an organization Deep knowledge of industry trends, media platforms, customer segmentation, and performance marketing metrics Highly collaborative, proactive, and comfortable operating in fast-paced, ambiguous environments
Preferred Qualifications:
MBA or Master's degree in Business Strategy, Mathematics, Economics or related field Experience in advertising/media agency or a strategic role within a brand marketing team Strong proficiency in Excel, PowerPoint, and analytics tools (e.g., Google Analytics, Tableau, or similar)
Pay Transparency:
The typical base pay for this role across the U.S. is:
$70.00 - $74.50/hr.
Final offer amounts, within the base pay set forth above, are determined by factors including your relevant skills, education and experience and the benefits package you select. Full-time employees are eligible to select from different benefits packages. Packages may include medical, dental, and vision benefits, 10 paid days off, 401(k) plan participation, commuter benefits and life and disability insurance.
For information about our collection, use, and disclosure of applicant's personal information as well as applicants' rights over their personal information, please see our Privacy Policy (https://www.aditiconsulting.com/privacy-policy).
Aditi Consulting LLC uses AI technology to engage candidates during the sourcing process. AI technology is used to gather data only and does not replace human-based decision making in employment decisions. By applying for this position, you agree to Aditi's use of AI technology, including calls from an AI Voice Recruiter.
#AditiConsulting # 25 - 21246
$70.00 - $74.50/hr.
Summary: The Senior Manager, Strategy will play a pivotal role in shaping and driving high-impact strategic initiatives across the organization. You'll lead the development and execution of advertising strategy projects, partnering closely with cross-functional teams to deliver data-driven insights and innovative go-to-market approaches that position our brand and offerings for growth. This role requires a mix of strategic thinking, analytical rigor, and creative intuition.
Travel Partnerships and Advertising helps partners, including hotels, airlines, destination marketing organizations (DMOs) and more, deliver excellent traveler and B2B experiences. We drive growth for our partners and the Company marketplace through competitive supply, our leading advertising and travel media network and affiliate solutions.
Responsibilities:
Advertising Strategy Development: Identify key business opportunities and challenges across the advertising and marketing landscape. Develop and articulate clear, insight-driven strategies that influence campaign planning, brand positioning, and channel optimization Strategic Problem Solving: Scope complex business problems impacting multiple teams. Develop and assess strategic options using deep analysis (e.g., cost/benefit, risk assessment, resource planning) to drive viable advertising solutions Build Business Cases for Innovation: Craft compelling business cases for strategic marketing and advertising initiatives, supported by robust data and insight. Present recommendations to senior leadership and influence key stakeholders Drive Cross-Functional Collaboration: Act as a strategic advisor to cross-functional teams including creative, media, analytics, sales, and product. Build trusted relationships to ensure alignment and drive execution on strategic priorities Conduct Market & Competitive Analysis: Stay ahead of industry trends, consumer behavior, and competitor activity to uncover new growth opportunities and translate them into actionable insights Modeling & Forecasting: Develop scenario models and predictive frameworks to inform decisions on media mix, campaign spend, customer segmentation, and other high-impact levers Insight Storytelling: Leverage data and customer insights to create clear, compelling narratives that drive strategic alignment and inspire action across teams and levels Thought Leadership: Become a subject matter expert in advertising strategy, media performance, and consumer behavior. Provide strategic thought leadership to continuously evolve our marketing effectiveness
Qualifications:
5+ years of experience in strategic planning, advertising, brand marketing, or management consulting (6+ with a Master's) Proven track record of leading advertising or business strategy initiatives from concept through execution Data-driven mindset with strong analytical skills; experienced in test-and-learn frameworks, campaign performance analysis, and financial impact assessments Exceptional communication and storytelling skills; able to craft and deliver executive-level presentations with confidence Influential leader with the ability to drive alignment and build consensus across all levels of an organization Deep knowledge of industry trends, media platforms, customer segmentation, and performance marketing metrics Highly collaborative, proactive, and comfortable operating in fast-paced, ambiguous environments
Preferred Qualifications:
MBA or Master's degree in Business Strategy, Mathematics, Economics or related field Experience in advertising/media agency or a strategic role within a brand marketing team Strong proficiency in Excel, PowerPoint, and analytics tools (e.g., Google Analytics, Tableau, or similar)
Pay Transparency:
The typical base pay for this role across the U.S. is:
$70.00 - $74.50/hr.
Final offer amounts, within the base pay set forth above, are determined by factors including your relevant skills, education and experience and the benefits package you select. Full-time employees are eligible to select from different benefits packages. Packages may include medical, dental, and vision benefits, 10 paid days off, 401(k) plan participation, commuter benefits and life and disability insurance.
For information about our collection, use, and disclosure of applicant's personal information as well as applicants' rights over their personal information, please see our Privacy Policy (https://www.aditiconsulting.com/privacy-policy).
Aditi Consulting LLC uses AI technology to engage candidates during the sourcing process. AI technology is used to gather data only and does not replace human-based decision making in employment decisions. By applying for this position, you agree to Aditi's use of AI technology, including calls from an AI Voice Recruiter.
#AditiConsulting # 25 - 21246