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OutScout

Senior PLG Product Marketing Manager

OutScout, New York, New York, United States

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Direct message the job poster from OutScout OutScout has partnered with an innovative team transforming customer data with AI as they scale their business. As a Senior Product Marketing Manager of PLG, you will lead product positioning, messaging, and competitive strategy for product-led growth initiatives. This role partners closely with product and growth teams to launch self-service features, guide customer acquisition and onboarding, and develop marketing content. Responsibilities: Lead PLG product positioning, messaging, and competitive differentiation Launch self-service features and drive adoption through campaigns and onboarding Define and optimize the PLG customer journey, collaborating with growth teams Create content including demos, videos, and datasheets to support user education and adoption Qualifications: 8+ years of product marketing experience, with expertise in PLG products Strong technical storytelling and copywriting skills Ability to work hybrid in NYC or Seattle Seniority level

Seniority level Mid-Senior level Employment type

Employment type Full-time Job function

Job function Marketing and Product Management Industries Software Development Referrals increase your chances of interviewing at OutScout by 2x Inferred from the description for this job

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