NBCUniversal
Job Description
Job Summary:
MSNBC is looking for an SEO manager to boost audience development efforts across MSNBC.com. This person will collaborate with editorial, product and tech teams to implement search strategies, including data analysis, on-page optimization, content gap analysis, competitive research and reporting. Were looking for a strategist who understands the importance of search intent and content discovery. They also stay informed on industry-wide SEO updates and analyze developing trends.
Essential Responsibilities:
Develop and enhance SEO strategy for MSNBC articles and videos published, including breaking news, analysis, and opinion content across owned and third-party platforms
Communicate regularly with editorial teams about SEO strategies, tactics, and performance
Plan and implement a search-based traffic referral strategy for MSNBC digital
Write strong, search-friendly headlines while providing additional on-page optimization support (meta descriptions, header tags, internal linking, etc.)
Share real-time analytics and make recommendations to improve search traffic
Train writers and editors to help them think about ways to integrate search signals into the writing process
Assist in weekly reporting and participate in regular editorial meetings
Conduct keyword research and advise actionable SEO recommendations to editorial team
Map keywords to user intent, identify content gaps and emerging trends
Monitor keyword rankings and provide suggestions based on findings
Qualifications:
Qualifications
Qualifications:
Bachelors degree or equivalent experience
At least three years of proven SEO experience, preferably within a news organization
Comprehensive understanding of editorial SEO
Ability to multitask, adapt quickly to changing priorities and thrive in a fast-paced environment
Strong communication (written and verbal) and time management skills
Organized and analytical with strong attention to detail
Ability to work independently and with cross-functional teams
Proficient with Google Trends, Google Search Console, SEMrush and other SEO tools
Team player with a strong work ethic and a positive attitude
This position is eligible for company sponsored benefits, including medical, dental, and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.
Salary Range: $85,000 - $115,000
Additional Information
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.
Although you'll be hired as an NBCU employee, your employment and the responsibilities associated with this job likely will transition to Versant in the future. By joining at this pivotal time, you'll be a part of this exciting company as it takes shape.
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