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LHH

Marketing Manager - Medical Products

LHH, Milwaukee, Wisconsin, United States, 53244

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This range is provided by LHH. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Sr. Executive Search Consultant/Recruiter/Headhunter at LHH (Formerly Paladin) | Sourcing Milwaukee's Top Digital, Marketing, Creative and Sales…

Job Title:

Product Marketing Manager Location:

Milwaukee: 5 Days in Office - No Hybrid Experience Required:

Minimum 5 years in product marketing or product management positions About the Role We are seeking a strategic and results-driven Product Marketing Manager to lead the go-to-market strategy and lifecycle management of our products. This role will be pivotal in shaping brand positioning, driving customer engagement, and collaborating cross-functionally to ensure successful product launches and sustained growth. Key Responsibilities Product Lifecycle Management:

Own the end-to-end lifecycle of products from ideation to sunset, ensuring alignment with business goals. Brand Strategy:

Develop and execute brand positioning and messaging that resonates with target audiences and differentiates our offerings. Sales Enablement:

Partner with sales teams to create compelling sales tools, training, and collateral that drive conversion and retention. Market Research & Insights:

Conduct competitive analysis, customer research, and market trend assessments to inform product and marketing strategies. Forecasting & Performance Tracking:

Collaborate with finance and analytics teams to forecast demand, set KPIs, and monitor campaign effectiveness. New Product Development (NPD):

Work closely with product management and R&D to support the development and launch of new products. Marketing Planning:

Lead the creation and execution of integrated marketing plans across channels to drive awareness, adoption, and loyalty. Qualifications Bachelor’s degree in Marketing, Business, or a related field (MBA preferred) 5+ years of experience in product marketing, preferably in a B2B or tech environment Proven track record of successful product launches and lifecycle management Strong analytical, communication, and project management skills Experience working cross-functionally with sales, product, and research teams Seniority level

Seniority level Mid-Senior level Employment type

Employment type Full-time Job function

Job function Marketing, Project Management, and Sales Industries Medical Equipment Manufacturing, Consumer Services, and Market Research Referrals increase your chances of interviewing at LHH by 2x Inferred from the description for this job

Medical insurance Vision insurance 401(k) Get notified about new Product Marketing Manager jobs in

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