Raymond James
Campaign Manager, Salesforce / RJIM
Raymond James, St. Petersburg, Florida, United States, 33739
Join to apply for the
Campaign Manager, Salesforce / RJIM
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Raymond James 4 days ago Be among the first 25 applicants Join to apply for the
Campaign Manager, Salesforce / RJIM
role at
Raymond James Job Description Summary
The Campaign Manager leads strategic marketing efforts to drive lead generation and client engagement across intermediary and institutional channels. Using Salesforce Marketing Cloud, the role builds and executes multi-channel campaigns that support a wide range of investment products and strategies, including advisor engagement and thought leadership. This position works cross-functionally to translate business goals into targeted, results-driven campaigns that advance firm growth and deepen client relationships. Job Description Summary
The Campaign Manager leads strategic marketing efforts to drive lead generation and client engagement across intermediary and institutional channels. Using Salesforce Marketing Cloud, the role builds and executes multi-channel campaigns that support a wide range of investment products and strategies, including advisor engagement and thought leadership. This position works cross-functionally to translate business goals into targeted, results-driven campaigns that advance firm growth and deepen client relationships.
Job Description
Job Summary:
The Campaign Manager leads strategic marketing efforts to drive lead generation and client engagement across intermediary and institutional channels. Using Salesforce Marketing Cloud, the role builds and executes multi-channel campaigns that support a wide range of investment products and strategies, including advisor engagement and thought leadership. This position works cross-functionally to translate business goals into targeted, results-driven campaigns that advance firm growth and deepen client relationships.
Responsibilities
Develop and execute go-to-market campaigns to generate leads and nurture clients using Salesforce Marketing Cloud technologies. Build and manage campaigns across a range of investment products and strategies, tailoring messaging to drive engagement and support business growth. Collaborate with sales and data teams to translate business goals into targeted marketing campaigns using Salesforce Journey Builder—developing client audiences, driving engagement and scoring, and progressing prospects through the funnel. Lead campaign initiatives for product launches, coordinating messaging, timing, and delivery across channels to maximize visibility and impact. Design and execute advisor engagement campaigns, supporting relationship-building, education, and sales enablement efforts. Establish campaign performance metrics, analyze results, and deliver actionable insights to improve ROI and inform future strategy. Coordinate campaign execution across channels, including email, web, social, and paid media, ensuring consistency and timely delivery. Support Salesforce Marketing Cloud onboarding, contributing to process development, documentation, and internal enablement. Partner with creative, content, and digital teams to align messaging, visuals, and delivery formats with campaign goals. Ensure brand consistency and regulatory compliance across all campaign materials and touchpoints. Education And Experience
Bachelor’s degree (B.A.) in Marketing, Communications, Business Administration or related field and a minimum five (5) years of professional experience in campaign management within an asset management, financial services, or related industry preferred. OR Any equivalent combination of experience, education, and/or training approved by Human Resources.
Education
Bachelor’s: Business Administration, Bachelor’s: Digital Communications and Media/Multimedia, Bachelor’s: Marketing
Work Experience
General Experience – 10 to 15 years
Certifications
Travel
Less than 25%
Workstyle
Hybrid
At Raymond James our associates use five guiding behaviors (Develop, Collaborate, Decide, Deliver, Improve) to deliver on the firm's core values of client-first, integrity, independence and a conservative, long-term view.
We Expect Our Associates At All Levels To
Grow professionally and inspire others to do the same Work with and through others to achieve desired outcomes Make prompt, pragmatic choices and act with the client in mind Take ownership and hold themselves and others accountable for delivering results that matter Contribute to the continuous evolution of the firm
At Raymond James – as part of our people-first culture, we honor, value, and respect the uniqueness, experiences, and backgrounds of all of our Associates. When associates bring their best authentic selves, our organization, clients, and communities thrive. The Company is an equal opportunity employer and makes all employment decisions on the basis of merit and business needs.
Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Referrals increase your chances of interviewing at Raymond James by 2x Get notified about new Campaign Manager jobs in
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Campaign Manager, Salesforce / RJIM
role at
Raymond James 4 days ago Be among the first 25 applicants Join to apply for the
Campaign Manager, Salesforce / RJIM
role at
Raymond James Job Description Summary
The Campaign Manager leads strategic marketing efforts to drive lead generation and client engagement across intermediary and institutional channels. Using Salesforce Marketing Cloud, the role builds and executes multi-channel campaigns that support a wide range of investment products and strategies, including advisor engagement and thought leadership. This position works cross-functionally to translate business goals into targeted, results-driven campaigns that advance firm growth and deepen client relationships. Job Description Summary
The Campaign Manager leads strategic marketing efforts to drive lead generation and client engagement across intermediary and institutional channels. Using Salesforce Marketing Cloud, the role builds and executes multi-channel campaigns that support a wide range of investment products and strategies, including advisor engagement and thought leadership. This position works cross-functionally to translate business goals into targeted, results-driven campaigns that advance firm growth and deepen client relationships.
Job Description
Job Summary:
The Campaign Manager leads strategic marketing efforts to drive lead generation and client engagement across intermediary and institutional channels. Using Salesforce Marketing Cloud, the role builds and executes multi-channel campaigns that support a wide range of investment products and strategies, including advisor engagement and thought leadership. This position works cross-functionally to translate business goals into targeted, results-driven campaigns that advance firm growth and deepen client relationships.
Responsibilities
Develop and execute go-to-market campaigns to generate leads and nurture clients using Salesforce Marketing Cloud technologies. Build and manage campaigns across a range of investment products and strategies, tailoring messaging to drive engagement and support business growth. Collaborate with sales and data teams to translate business goals into targeted marketing campaigns using Salesforce Journey Builder—developing client audiences, driving engagement and scoring, and progressing prospects through the funnel. Lead campaign initiatives for product launches, coordinating messaging, timing, and delivery across channels to maximize visibility and impact. Design and execute advisor engagement campaigns, supporting relationship-building, education, and sales enablement efforts. Establish campaign performance metrics, analyze results, and deliver actionable insights to improve ROI and inform future strategy. Coordinate campaign execution across channels, including email, web, social, and paid media, ensuring consistency and timely delivery. Support Salesforce Marketing Cloud onboarding, contributing to process development, documentation, and internal enablement. Partner with creative, content, and digital teams to align messaging, visuals, and delivery formats with campaign goals. Ensure brand consistency and regulatory compliance across all campaign materials and touchpoints. Education And Experience
Bachelor’s degree (B.A.) in Marketing, Communications, Business Administration or related field and a minimum five (5) years of professional experience in campaign management within an asset management, financial services, or related industry preferred. OR Any equivalent combination of experience, education, and/or training approved by Human Resources.
Education
Bachelor’s: Business Administration, Bachelor’s: Digital Communications and Media/Multimedia, Bachelor’s: Marketing
Work Experience
General Experience – 10 to 15 years
Certifications
Travel
Less than 25%
Workstyle
Hybrid
At Raymond James our associates use five guiding behaviors (Develop, Collaborate, Decide, Deliver, Improve) to deliver on the firm's core values of client-first, integrity, independence and a conservative, long-term view.
We Expect Our Associates At All Levels To
Grow professionally and inspire others to do the same Work with and through others to achieve desired outcomes Make prompt, pragmatic choices and act with the client in mind Take ownership and hold themselves and others accountable for delivering results that matter Contribute to the continuous evolution of the firm
At Raymond James – as part of our people-first culture, we honor, value, and respect the uniqueness, experiences, and backgrounds of all of our Associates. When associates bring their best authentic selves, our organization, clients, and communities thrive. The Company is an equal opportunity employer and makes all employment decisions on the basis of merit and business needs.
Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Referrals increase your chances of interviewing at Raymond James by 2x Get notified about new Campaign Manager jobs in
St. Petersburg, FL . Tampa, FL $80,000.00-$100,000.00 1 week ago Greater Tampa Bay Area $83,200.00-$90,000.00 3 months ago Social Media Manager - Playboy Digital Assets
Tampa, FL $80,000.00-$110,000.00 1 week ago Tampa, FL $80,000.00-$85,000.00 1 week ago Tampa, FL $60,000.00-$80,000.00 3 weeks ago Manager, Partnership Marketing- University of South Florida
Senior Manager, Influencer/UGC Marketing
Clearwater, FL $100,000.00-$115,000.00 3 months ago Tampa, FL $70,000.00-$90,000.00 1 week ago ADVERTISING MARKETING AGENCY ACCOUNT MANAGER
Tampa, FL $90,000.00-$120,000.00 4 days ago Tampa, FL $70,000.00-$90,000.00 4 weeks ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr