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Vanderbilt University

Manager, Strategic Communications

Vanderbilt University, Nashville, Tennessee, United States, 37247

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The Strategic Communications Manager for the Division of Administration is responsible for leading internal and strategic communications efforts that inform, engage, and inspire stakeholders across Vanderbilt University. This role develops and executes integrated campaigns that support key business units across the Division of Administration including - but not limited to Campus Dining, Public Safety, Dialogue Vanderbilt, and Parking Services - by translating complex operational initiatives into clear and compelling narratives. Reporting to the Senior Director of Communications and Marketing, this position serves as a communications strategist and campaign lead, building strong working relationships across the division while ensuring alignment with institutional tone, values, and objectives. Departmental Overview: The Division of Administration supports the university's academic mission by delivering a broad range of essential operational services and initiatives that enable teaching, learning, research, and residential life. With a focus on excellence, accountability, and innovation, the division encompasses Auxiliary Services, Public Safety, Equal Access and Opportunity, Dialogue Vanderbilt, and Vanderbilt University–New York City. The division is committed to ensuring operational excellence, enhancing community well-being, and advancing strategic goals through collaborative partnerships and a people-first philosophy. Key Functions and Expected Performance: Strategic and Internal Communications: Develop and implement internal communication strategies that support organizationalclarity, culture, and belonging among Division of Administrationstaff. Create timely, audience-specific messaging for internal updates, leadership announcements, employee newsletters, and Teams channels. Collaborate with divisional leadership to support transparent and effective change communications. Campaign Development andExecution: Lead the planning and execution of integrated communications campaigns related to administrative initiatives and strategicpriorities. Manage campaign timelines, messaging calendars, and performanceassessments. Serve as point of contact for multi-unit communications efforts and initiatives. Content Creation and EditorialOversight: Draft and edit written content for web, email, signage, presentations, and executivemessages. Provide editorial guidance and first-round review for communications created by teammembers. Ensure all content aligns with Vanderbilt’s tone, style, and institutionalvoice. Engagement and Analytics: Monitor engagement metrics (e.g., email open/click rates, website analytics, survey data) andapply insights to improve communications impact. Prepare post-campaign reports and recommendations for continuousimprovement. Cross-FunctionalCollaboration: Support collaborative communication planning across diverse departments and stakeholdergroups. ServeasaliaisontotheDivisionofCommunicationsandotheruniversitypartnerstoensuremessage alignment. Supervisory Relationships: This position may involve supervising student employees or interns. Experience and Education: This position requires a Bachelor’s degree and a minimum of 5 years of experience in marketing, public relations, journalism or related field. Skills: Demonstrated success in developing and executing employee/internal communicationsstrategies. Exceptional writing, editing, and proofreading skills across a variety of formats andtones. Strong project management and organizational skills; able to manage multiplepriorities. Proficiency with digital communications platforms including Microsoft Teams, WordPress, and email marketing tools (e.g., Emma). Familiarity with analytics tools and data-drivendecision-making. Visual storytelling, light design, or video editing skills are aplus. Commitment to working collaboratively with shared leadership and in cross-functionalteams. Strong interpersonal and written communications skills. Track record with influencing,driving continuous improvements. Ability to manage multiple projects. Can meet tightdeadlines.

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