Jackmont Hospitality Inc
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BDB Marketing Manager
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Jackmont Hospitality Inc 2 days ago Be among the first 25 applicants Join to apply for the
BDB Marketing Manager
role at
Jackmont Hospitality Inc About The Role
The BDB Marketing Manager for Buca Restaurants will lead the strategic development and execution of comprehensive marketing initiatives aimed at enhancing brand visibility and driving customer engagement across all Buca locations. This role is pivotal in crafting innovative campaigns that resonate with diverse audiences, leveraging both traditional and digital marketing channels to maximize reach and impact. The manager will collaborate closely with cross-functional teams including operations, culinary, and sales to ensure marketing efforts align with business objectives and elevate the overall guest experience. Additionally, the role involves analyzing market trends and customer insights to continuously refine marketing strategies and optimize return on investment. Ultimately, the BDB Marketing Manager will be responsible for strengthening Buca Restaurants' market position and contributing to sustained revenue growth through effective brand storytelling and targeted promotions. About The Role
The BDB Marketing Manager for Buca Restaurants will lead the strategic development and execution of comprehensive marketing initiatives aimed at enhancing brand visibility and driving customer engagement across all Buca locations. This role is pivotal in crafting innovative campaigns that resonate with diverse audiences, leveraging both traditional and digital marketing channels to maximize reach and impact. The manager will collaborate closely with cross-functional teams including operations, culinary, and sales to ensure marketing efforts align with business objectives and elevate the overall guest experience. Additionally, the role involves analyzing market trends and customer insights to continuously refine marketing strategies and optimize return on investment. Ultimately, the BDB Marketing Manager will be responsible for strengthening Buca Restaurants' market position and contributing to sustained revenue growth through effective brand storytelling and targeted promotions.
Minimum Qualifications
Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. Minimum of 5 years of experience in marketing management, preferably within the restaurant or hospitality industry. Proven track record of developing and executing successful marketing campaigns that drive measurable business results. Strong knowledge of digital marketing tools and platforms including social media management, email marketing software, and analytics tools. Excellent communication, project management, and leadership skills.
Preferred Qualifications
Experience working with multi-unit restaurant brands or franchise marketing. Familiarity with CRM systems and marketing automation platforms. Advanced degree or certification in marketing or related disciplines. Background in brand strategy development and creative direction. Experience managing external agencies and cross-functional teams.
Responsibilities
Develop and implement integrated marketing campaigns that drive brand awareness and customer acquisition for Buca Restaurants. Manage digital marketing efforts including social media, email marketing, SEO, and online advertising to engage target audiences effectively. Collaborate with restaurant operations and culinary teams to create promotional materials and special event marketing that highlight menu offerings and unique dining experiences. Analyze campaign performance metrics and market research data to adjust strategies and improve marketing effectiveness. Oversee marketing budgets, vendor relationships, and agency partnerships to ensure efficient use of resources and consistent brand messaging. Coordinate public relations activities and community engagement initiatives to enhance brand reputation and local presence. Lead the development of creative content and visual assets in partnership with design and content teams.
Skills
The required and preferred skills are utilized daily to design and implement marketing strategies that align with Buca Restaurants’ brand identity and business goals. Strong communication skills enable the manager to effectively collaborate with internal teams and external partners, ensuring cohesive messaging and campaign execution. Proficiency in digital marketing tools allows for targeted audience engagement and data-driven decision-making to optimize campaign performance. Leadership and project management skills are essential for coordinating multiple initiatives simultaneously and managing budgets efficiently. Additionally, creative thinking and analytical abilities support the continuous improvement of marketing efforts, driving innovation and measurable growth. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Food and Beverage Services Referrals increase your chances of interviewing at Jackmont Hospitality Inc by 2x Sign in to set job alerts for “Marketing Manager” roles.
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BDB Marketing Manager
role at
Jackmont Hospitality Inc 2 days ago Be among the first 25 applicants Join to apply for the
BDB Marketing Manager
role at
Jackmont Hospitality Inc About The Role
The BDB Marketing Manager for Buca Restaurants will lead the strategic development and execution of comprehensive marketing initiatives aimed at enhancing brand visibility and driving customer engagement across all Buca locations. This role is pivotal in crafting innovative campaigns that resonate with diverse audiences, leveraging both traditional and digital marketing channels to maximize reach and impact. The manager will collaborate closely with cross-functional teams including operations, culinary, and sales to ensure marketing efforts align with business objectives and elevate the overall guest experience. Additionally, the role involves analyzing market trends and customer insights to continuously refine marketing strategies and optimize return on investment. Ultimately, the BDB Marketing Manager will be responsible for strengthening Buca Restaurants' market position and contributing to sustained revenue growth through effective brand storytelling and targeted promotions. About The Role
The BDB Marketing Manager for Buca Restaurants will lead the strategic development and execution of comprehensive marketing initiatives aimed at enhancing brand visibility and driving customer engagement across all Buca locations. This role is pivotal in crafting innovative campaigns that resonate with diverse audiences, leveraging both traditional and digital marketing channels to maximize reach and impact. The manager will collaborate closely with cross-functional teams including operations, culinary, and sales to ensure marketing efforts align with business objectives and elevate the overall guest experience. Additionally, the role involves analyzing market trends and customer insights to continuously refine marketing strategies and optimize return on investment. Ultimately, the BDB Marketing Manager will be responsible for strengthening Buca Restaurants' market position and contributing to sustained revenue growth through effective brand storytelling and targeted promotions.
Minimum Qualifications
Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. Minimum of 5 years of experience in marketing management, preferably within the restaurant or hospitality industry. Proven track record of developing and executing successful marketing campaigns that drive measurable business results. Strong knowledge of digital marketing tools and platforms including social media management, email marketing software, and analytics tools. Excellent communication, project management, and leadership skills.
Preferred Qualifications
Experience working with multi-unit restaurant brands or franchise marketing. Familiarity with CRM systems and marketing automation platforms. Advanced degree or certification in marketing or related disciplines. Background in brand strategy development and creative direction. Experience managing external agencies and cross-functional teams.
Responsibilities
Develop and implement integrated marketing campaigns that drive brand awareness and customer acquisition for Buca Restaurants. Manage digital marketing efforts including social media, email marketing, SEO, and online advertising to engage target audiences effectively. Collaborate with restaurant operations and culinary teams to create promotional materials and special event marketing that highlight menu offerings and unique dining experiences. Analyze campaign performance metrics and market research data to adjust strategies and improve marketing effectiveness. Oversee marketing budgets, vendor relationships, and agency partnerships to ensure efficient use of resources and consistent brand messaging. Coordinate public relations activities and community engagement initiatives to enhance brand reputation and local presence. Lead the development of creative content and visual assets in partnership with design and content teams.
Skills
The required and preferred skills are utilized daily to design and implement marketing strategies that align with Buca Restaurants’ brand identity and business goals. Strong communication skills enable the manager to effectively collaborate with internal teams and external partners, ensuring cohesive messaging and campaign execution. Proficiency in digital marketing tools allows for targeted audience engagement and data-driven decision-making to optimize campaign performance. Leadership and project management skills are essential for coordinating multiple initiatives simultaneously and managing budgets efficiently. Additionally, creative thinking and analytical abilities support the continuous improvement of marketing efforts, driving innovation and measurable growth. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Food and Beverage Services Referrals increase your chances of interviewing at Jackmont Hospitality Inc by 2x Sign in to set job alerts for “Marketing Manager” roles.
Atlanta, GA $160,000.00-$186,000.00 6 days ago Atlanta, GA $108,000.00-$173,000.00 1 week ago Atlanta Metropolitan Area $41.00-$54.00 1 day ago Atlanta, GA $97,000.00-$130,000.00 2 weeks ago Atlanta, GA $83,500.00-$145,000.00 3 weeks ago Atlanta, GA $68,250.00-$76,000.00 3 weeks ago Sr. Manager, Integrated Marketing - OM Services
Atlanta, GA $102,060.00-$125,000.00 14 hours ago Sandy Springs, GA $90,000.00-$135,000.00 2 weeks ago Senior Director, Consumer and Occasion Strategy Lead
Atlanta, GA $189,000.00-$217,000.00 1 week ago Marketing Manager, Global Industry Marketing - Public & Social Sector
Associate Brand Manager, Brand Design, LL&P
Atlanta, GA $46,226.00-$77,000.00 1 day ago Regional Marketing Manager, Enterprise East & Canada
Atlanta, GA $108,000.00-$145,000.00 2 weeks ago Atlanta, GA $90,000.00-$110,000.00 1 week ago Social Media & Content Marketing Manager
Atlanta, GA $80,000.00-$95,000.00 1 week ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr