Vista Equity Partners Management, LLC
Sr Marketing Ops Rep - IC3 (MRKOPS - Marketing Ops)
Vista Equity Partners Management, LLC, Folsom, California, United States, 95630
Sr Marketing Ops Rep - IC3 (MRKOPS - Marketing Ops)
At PowerSchool, we are a dedicated team of innovators guided by our shared purpose of powering personalized education for students around the world. From the central office to the classroom to the home, PowerSchool supports the entire educational ecosystem as the global leader of cloud-based software for K-12 education. Our employees make it all possible, and a career with us means you’re joining a successful team committed to engaging, empowering, and improving the K-12 education experience everywhere. Team Overview Our Marketing team leads, develops, and executes PowerSchool’s global marketing initiatives. Responsible for brand, corporate communications, demand-generation, and solution marketing, the team works across all major marketing functions to drive alignment of the organization’s messages across all channels to ensure we meet our sales targets. Responsibilities
Description The
Marketing Analytics Analyst
is responsible for generating marketing analytics, data-based insights, predictive modeling, and the application of analytic findings to strategy for the entire Marketing organization as part of the Marketing Analytics team. This position contributes to the creation of fact-based analysis of historical performance and the creation of insights to fuel future growth. Be the go-to source for marketing intelligence, always bringing insights rather than data to drive future growth, customer success, and marketing effectiveness Deliver strategic and tactical performance reporting and analytics standards for marketing activities (events, campaigns, customer advocacy, etc.) Automate and streamline the production of reports so that teams can self-serve data, reporting, and insights Create insightful visualizations in Domo dashboards (Business Intelligence tool) Contribute to enhancing data capture requirements for improved reporting effectiveness Qualifications
Minimum Qualifications At least 3 years of experience developing and leading analytics processes and capabilities for the marketing function within a medium to large corporate enterprise, Preferably B2B Demonstrated strong analytical skills to develop insights gained from the reports and dashboards Effective cross-team collaboration and stakeholder management Advanced Salesforce/CRM analytics experience is required, other nice to haves are: Marketo, DOMO, Snowflake Strong analytical and quantitative problem-solving skills and business judgment Excellent Excel and PowerPoint skills Bachelor's degree in finance, accounting, marketing or economics or equivalent relevant experience
#J-18808-Ljbffr
At PowerSchool, we are a dedicated team of innovators guided by our shared purpose of powering personalized education for students around the world. From the central office to the classroom to the home, PowerSchool supports the entire educational ecosystem as the global leader of cloud-based software for K-12 education. Our employees make it all possible, and a career with us means you’re joining a successful team committed to engaging, empowering, and improving the K-12 education experience everywhere. Team Overview Our Marketing team leads, develops, and executes PowerSchool’s global marketing initiatives. Responsible for brand, corporate communications, demand-generation, and solution marketing, the team works across all major marketing functions to drive alignment of the organization’s messages across all channels to ensure we meet our sales targets. Responsibilities
Description The
Marketing Analytics Analyst
is responsible for generating marketing analytics, data-based insights, predictive modeling, and the application of analytic findings to strategy for the entire Marketing organization as part of the Marketing Analytics team. This position contributes to the creation of fact-based analysis of historical performance and the creation of insights to fuel future growth. Be the go-to source for marketing intelligence, always bringing insights rather than data to drive future growth, customer success, and marketing effectiveness Deliver strategic and tactical performance reporting and analytics standards for marketing activities (events, campaigns, customer advocacy, etc.) Automate and streamline the production of reports so that teams can self-serve data, reporting, and insights Create insightful visualizations in Domo dashboards (Business Intelligence tool) Contribute to enhancing data capture requirements for improved reporting effectiveness Qualifications
Minimum Qualifications At least 3 years of experience developing and leading analytics processes and capabilities for the marketing function within a medium to large corporate enterprise, Preferably B2B Demonstrated strong analytical skills to develop insights gained from the reports and dashboards Effective cross-team collaboration and stakeholder management Advanced Salesforce/CRM analytics experience is required, other nice to haves are: Marketo, DOMO, Snowflake Strong analytical and quantitative problem-solving skills and business judgment Excellent Excel and PowerPoint skills Bachelor's degree in finance, accounting, marketing or economics or equivalent relevant experience
#J-18808-Ljbffr