Digital Experiences Producer (AI), WW Marcom Interactive
Sunnyvale, California, United States | Marketing
Description
We are seeking an experienced and dynamic Digital Experiences Producer (AI) to join our Marketing Communications (Marcom) team. This role acts as a critical bridge in translating business goals from a multi-disciplinary organization into actionable plans to integrate new tooling and processes within our workflow across insights, creative development, production, and operations.
The ideal candidate has a passion and proven capability for delivering digital products that enhance marketing and creative operations, experience working with AI, strong planning and communication skills, and the ability to build adaptable delivery plans in dynamic and creative environments. Reporting to the Director of Digital Experiences, you will oversee a cross-functional team including analytics, engineering, creative, and change management resources. You will work cross-functionally within Marcom across disciplines such as Interactive, Strategy, Analytics, Creative, Production, and Operations.
Key Responsibilities
- AI Tools Roadmap and Cross-Functional Alignment: Define and maintain the feature roadmap and backlog for internal AI tools, aligned with business goals and leadership priorities. Translate creative workflows into tool requirements and prototypes.
- Tools Development and Delivery: Partner with prototyping and engineering leads to ensure high-quality, timely delivery of AI tools. Manage timelines, risks, dependencies, and reporting for initiatives.
- Adoption & Continuous Improvement: Support rollout of AI initiatives, including change management and user onboarding. Collect feedback, analyze KPIs, and refine tools to maximize value and usability. Establish support systems for users and track project outcomes.
Minimum Qualifications
- Awareness of AI ethics, responsible AI design, and data privacy regulations (e.g., GDPR, CCPA).
- 10+ years in project management or digital production within marketing and tech environments.
- Knowledge of AI concepts and tools, including generative AI and machine learning.
- Experience managing complex tech projects from start to finish.
- Proven change management and technology adoption skills.
Preferred Qualifications
- Familiarity with Agile or hybrid methodologies.
- Experience supporting AI tools in creative organizations.
- Bachelor’s degree in relevant fields such as Marketing, Communications, Business, or IT.
- Strong understanding of Marketing Communication principles.
- Excellent communication, presentation, and interpersonal skills.
- Strong analytical and problem-solving skills.
- Ability to collaborate effectively across teams and levels.
Base pay ranges from $182,600 to $274,500, depending on skills, experience, and location. Apple offers comprehensive benefits, including medical, dental, retirement plans, stock options, educational reimbursements, and more. Note: Benefits are subject to eligibility and other terms.
Apple is an equal opportunity employer committed to diversity and inclusion. We encourage applications from all backgrounds and identities.
#J-18808-Ljbffr