LasikPlus
Brand Media Strategist [On-Site] - Cincinnati
LasikPlus, Cincinnati, Ohio, United States, 45208
Brand Media Strategist [On-Site] - Cincinnati Join to apply for the
Brand Media Strategist [On-Site] - Cincinnati
role at
LasikPlus (LCA-Vision Inc.) Brand Media Strategist [On-Site] - Cincinnati 1 month ago Be among the first 25 applicants Join to apply for the
Brand Media Strategist [On-Site] - Cincinnati
role at
LasikPlus (LCA-Vision Inc.) Get AI-powered advice on this job and more exclusive features. Job Title: Brand Media Strategist
Are you ready to apply Make sure you understand all the responsibilities and tasks associated with this role before proceeding.
Location: Cincinnati, OH (Open To Remote)
Department: Marketing
Reports To: Marketing Leadership
Type: Full-time
About The Role
LCA-Vision is seeking a Brand Media Strategist to help accelerate top-of-funnel growth across all LASIK brands, including LASIK.com, LasikPlus, TLC Laser Eye Centers, and The LASIK Vision Institute. This is a strategic and executional role for someone who understands how to build awareness, drive cultural relevance, and scale brand presence across digital channels, especially in CTV, programmatic video/display, and digital marketing.
You’ll serve as a cross-functional campaign driver, coordinating upper-funnel media initiatives while also assisting across other key digital channels such as paid search, paid social, and organic social. This is not a client-facing role; it’s an internal marketing position built for someone with agency-level speed and organization, who can own projects and see them through from concept to post-campaign reporting.
Key Responsibilities
Plan, manage, and optimize top-of-funnel brand campaigns across CTV, programmatic video, digital display, and paid social, ensuring alignment with brand strategy and growth goals.
Serve as the internal project lead, coordinating cross-channel campaign timelines, creative deliverables, asset trafficking, flight dates, and vendor communications.
Collaborate with creative, media, and analytics teams to build brand campaigns that are not only seen but remembered.
Support integrated campaign efforts by assisting in planning and reporting across paid search, paid social, retargeting, and organic social media.
Translate brand objectives into measurable media strategies that drive awareness, consideration, and cultural connection.
Work with DSPs, CTV platforms, and media vendors to execute buys, monitor pacing, and deliver post-campaign performance analysis.
Ensure timely communication, documentation, and alignment across internal teams and external media partners.
Stay current on media trends, digital formats, emerging platforms, and innovations in brand measurement.
Preferred Experience & Ideal Traits
We’re flexible and open, but the following experience and qualities will help you thrive in this role:
3–6 years in digital marketing, media strategy, or brand campaign management
Experience at a media agency or high-growth brand in a strategist or campaign owner role
Hands-on familiarity with CTV, programmatic video/display, and DSPs like The Trade Desk, DV360, Basis, Simplifi, or StackAdapt
Proven project management strength—able to manage multiple timelines, creative handoffs, and media workstreams independently
Exposure to paid search, paid social, and organic social, and how each supports full-funnel marketing
Strong communicator and cross-functional collaborator, with the ability to manage both strategic and tactical conversations
Experience building and executing digital campaigns that drive top-of-funnel awareness and long-term brand equity
Deep understanding of how to translate brand goals into media plans that get noticed and deliver measurable impact
Naturally a self-starter who drives projects forward without waiting for direction
Sees the full digital media ecosystem, not just one channel, and thinks holistically about media strategy
Comfortable working with or learning from brand lift tools (e.g., Lucid, Kantar, Nielsen) and Media Mix Modeling (MMM) tools (is a plus)
Why Join Us?
At LCA-Vision, we’re the nation’s leader in LASIK and PRK, operating some of the most trusted and recognized names in vision correction, including LASIK.com, LasikPlus, TLC Laser Eye Centers, and The LASIK Vision Institute. If you're ready to be part of a team that’s shaping the future of vision care marketing, this is the place. LCA Vision Inc./Kismet is an equal opportunity employer. Seniority level
Seniority levelMid-Senior level Employment type
Employment typeFull-time Job function
Job functionMarketing and Sales IndustriesMedical Practices Referrals increase your chances of interviewing at LasikPlus (LCA-Vision Inc.) by 2x Sign in to set job alerts for “Media Strategist” roles. Cincinnati, OH $99,000.00-$167,900.00 2 hours ago Sr. Manager, Digital Media Planning & BuyingManager, Commercial Account Management- Media, Incentives and Insights (P282) We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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Brand Media Strategist [On-Site] - Cincinnati
role at
LasikPlus (LCA-Vision Inc.) Brand Media Strategist [On-Site] - Cincinnati 1 month ago Be among the first 25 applicants Join to apply for the
Brand Media Strategist [On-Site] - Cincinnati
role at
LasikPlus (LCA-Vision Inc.) Get AI-powered advice on this job and more exclusive features. Job Title: Brand Media Strategist
Are you ready to apply Make sure you understand all the responsibilities and tasks associated with this role before proceeding.
Location: Cincinnati, OH (Open To Remote)
Department: Marketing
Reports To: Marketing Leadership
Type: Full-time
About The Role
LCA-Vision is seeking a Brand Media Strategist to help accelerate top-of-funnel growth across all LASIK brands, including LASIK.com, LasikPlus, TLC Laser Eye Centers, and The LASIK Vision Institute. This is a strategic and executional role for someone who understands how to build awareness, drive cultural relevance, and scale brand presence across digital channels, especially in CTV, programmatic video/display, and digital marketing.
You’ll serve as a cross-functional campaign driver, coordinating upper-funnel media initiatives while also assisting across other key digital channels such as paid search, paid social, and organic social. This is not a client-facing role; it’s an internal marketing position built for someone with agency-level speed and organization, who can own projects and see them through from concept to post-campaign reporting.
Key Responsibilities
Plan, manage, and optimize top-of-funnel brand campaigns across CTV, programmatic video, digital display, and paid social, ensuring alignment with brand strategy and growth goals.
Serve as the internal project lead, coordinating cross-channel campaign timelines, creative deliverables, asset trafficking, flight dates, and vendor communications.
Collaborate with creative, media, and analytics teams to build brand campaigns that are not only seen but remembered.
Support integrated campaign efforts by assisting in planning and reporting across paid search, paid social, retargeting, and organic social media.
Translate brand objectives into measurable media strategies that drive awareness, consideration, and cultural connection.
Work with DSPs, CTV platforms, and media vendors to execute buys, monitor pacing, and deliver post-campaign performance analysis.
Ensure timely communication, documentation, and alignment across internal teams and external media partners.
Stay current on media trends, digital formats, emerging platforms, and innovations in brand measurement.
Preferred Experience & Ideal Traits
We’re flexible and open, but the following experience and qualities will help you thrive in this role:
3–6 years in digital marketing, media strategy, or brand campaign management
Experience at a media agency or high-growth brand in a strategist or campaign owner role
Hands-on familiarity with CTV, programmatic video/display, and DSPs like The Trade Desk, DV360, Basis, Simplifi, or StackAdapt
Proven project management strength—able to manage multiple timelines, creative handoffs, and media workstreams independently
Exposure to paid search, paid social, and organic social, and how each supports full-funnel marketing
Strong communicator and cross-functional collaborator, with the ability to manage both strategic and tactical conversations
Experience building and executing digital campaigns that drive top-of-funnel awareness and long-term brand equity
Deep understanding of how to translate brand goals into media plans that get noticed and deliver measurable impact
Naturally a self-starter who drives projects forward without waiting for direction
Sees the full digital media ecosystem, not just one channel, and thinks holistically about media strategy
Comfortable working with or learning from brand lift tools (e.g., Lucid, Kantar, Nielsen) and Media Mix Modeling (MMM) tools (is a plus)
Why Join Us?
At LCA-Vision, we’re the nation’s leader in LASIK and PRK, operating some of the most trusted and recognized names in vision correction, including LASIK.com, LasikPlus, TLC Laser Eye Centers, and The LASIK Vision Institute. If you're ready to be part of a team that’s shaping the future of vision care marketing, this is the place. LCA Vision Inc./Kismet is an equal opportunity employer. Seniority level
Seniority levelMid-Senior level Employment type
Employment typeFull-time Job function
Job functionMarketing and Sales IndustriesMedical Practices Referrals increase your chances of interviewing at LasikPlus (LCA-Vision Inc.) by 2x Sign in to set job alerts for “Media Strategist” roles. Cincinnati, OH $99,000.00-$167,900.00 2 hours ago Sr. Manager, Digital Media Planning & BuyingManager, Commercial Account Management- Media, Incentives and Insights (P282) We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr