5128 WABC Television (New York), LLC
Director, Creative Advertising
5128 WABC Television (New York), LLC, California, Missouri, United States, 65018
Director, Creative Advertising page is loaded Director, Creative Advertising Apply remote type Primarily On-Site / Occasionally from Home locations Burbank, CA, USA time type Full time posted on Posted 19 Days Ago job requisition id 10123901 Job Posting Title:
Director, Creative Advertising Req ID:
10123901 Job Description:
Summary:
The Director, Creative Advertising is responsible for managing the creation and execution of compelling audio/visual advertising campaigns. This role requires a creative leader with a strong understanding of both traditional and digital advertising landscapes. The ideal candidate will have a proven track record of producing high-quality trailers, TV spots, online ads, and other audiovisual content that resonates with diverse audiences. They will work closely with the Head of Creative Advertising, senior management, filmmakers, and cross-functional teams to ensure the successful delivery of impactful campaigns that drive brand awareness and engagement.
Responsibilities:
Creative Execution: Manage the conceptualization, development, and execution of all audio/visual advertising campaigns, including trailers, TV spots, online ads, viral videos, and clips for publicity and online use.
Strategic Support: Assist in developing and implementing strategic plans for audio/visual creative content that align with the overall marketing strategy and business objectives set by the Head of Creative Advertising.
Collaboration: Work closely with the Head of Creative Advertising, senior management, filmmakers, and cross-functional teams, including publicity, the digital team, and media planning, to ensure cohesive creative campaign execution.
Vendor Coordination: Coordinate with outside creative vendors for audio/visual content, ensuring they meet the strategic and creative needs of the campaigns, while providing recommendations to the Head of Creative Advertising for final approval.
Performance Review: Collaborate with the analytics team to review the success of audio/visual campaigns and provide insights to optimize future campaigns.
Presentation Skills: Assist in presenting audio/visual campaigns to key Searchlight executives, filmmakers, artists, and other Disney divisions, ensuring alignment with strategic goals.
Team Leadership: Mentor and support junior creative team members, fostering a collaborative and innovative team environment.
Provide guidance and constructive feedback to team members, helping them achieve their individual and collective goals.
Experience & Qualifications: Experience: 10+ years of experience in creative advertising with a focus on audio/visual content at either a studio or creative agency. Awards campaign experience preferred. Previous experience working with streaming studios is a plus.
Education: A bachelor's degree in marketing, communications, advertising, public relations, or a related discipline preferred.
Industry Knowledge: Strong understanding of current theatrical and digital advertising trends, formats, and influences.
Leadership Skills: Strong organizational and leadership skills.
Communication Skills: Excellent oral and written communication skills. Proven ability to communicate effectively and present campaigns to management and filmmakers.
Analytical Skills: Facility with analyzing the effectiveness of audio/visual creative advertising.
The hiring range for this position in California is $137,200.00 to $183,900.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered. Job Posting Segment: Searchlight Marketing Job Posting Primary Business: Searchlight - Creative Marketing/Advertising Primary Job Posting Category: Creative Advertising - Studios Employment Type: Full time Primary City, State, Region, Postal Code: Burbank, CA, USA Alternate City, State, Region, Postal Code: Date Posted: 2025-06-18
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Strategic Support: Assist in developing and implementing strategic plans for audio/visual creative content that align with the overall marketing strategy and business objectives set by the Head of Creative Advertising.
Collaboration: Work closely with the Head of Creative Advertising, senior management, filmmakers, and cross-functional teams, including publicity, the digital team, and media planning, to ensure cohesive creative campaign execution.
Vendor Coordination: Coordinate with outside creative vendors for audio/visual content, ensuring they meet the strategic and creative needs of the campaigns, while providing recommendations to the Head of Creative Advertising for final approval.
Performance Review: Collaborate with the analytics team to review the success of audio/visual campaigns and provide insights to optimize future campaigns.
Presentation Skills: Assist in presenting audio/visual campaigns to key Searchlight executives, filmmakers, artists, and other Disney divisions, ensuring alignment with strategic goals.
Team Leadership: Mentor and support junior creative team members, fostering a collaborative and innovative team environment.
Provide guidance and constructive feedback to team members, helping them achieve their individual and collective goals.
Experience & Qualifications: Experience: 10+ years of experience in creative advertising with a focus on audio/visual content at either a studio or creative agency. Awards campaign experience preferred. Previous experience working with streaming studios is a plus.
Education: A bachelor's degree in marketing, communications, advertising, public relations, or a related discipline preferred.
Industry Knowledge: Strong understanding of current theatrical and digital advertising trends, formats, and influences.
Leadership Skills: Strong organizational and leadership skills.
Communication Skills: Excellent oral and written communication skills. Proven ability to communicate effectively and present campaigns to management and filmmakers.
Analytical Skills: Facility with analyzing the effectiveness of audio/visual creative advertising.
The hiring range for this position in California is $137,200.00 to $183,900.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered. Job Posting Segment: Searchlight Marketing Job Posting Primary Business: Searchlight - Creative Marketing/Advertising Primary Job Posting Category: Creative Advertising - Studios Employment Type: Full time Primary City, State, Region, Postal Code: Burbank, CA, USA Alternate City, State, Region, Postal Code: Date Posted: 2025-06-18
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