Cardinal Health, Inc.
Senior Specialist, Product and Solutions Marketing
Cardinal Health, Inc., Dublin, Ohio, United States, 43016
What a Senior Specialist, Product and Solutions Marketing contributes to Cardinal Health
A Senior Specialist
is responsible for
defining the product/service and market strategy and life cycle management including customer need identification, market research, product or service offering, pricing, positioning,
and
promotion, and branding for our digital initiatives. Responsible for leading efforts focused on increasing the value of Cardinal Health’
s
digital
initiatives. This includes defining and implementing marketing activities that fall in line with the overall
Consumer Health
and
digital
strategy and
managing the strategy and execution of marketing programs. Responsibilities This role
is responsible for
managing and supporting digital marketing efforts for the Consumer Health team. This role will collaborate
and
partner with brand managers, category
teams
, and cross-functional teams to strategize and execute marketing plans for B2B and B2C
digital
initiatives. Specific accountabilities include: Manage digital marketing programs and solutions including driving awareness, engagement, and conversions Drive sales and strategy through the development, implementation and follow through of marketing programs Monitor, analyze, and report on the effectiveness of marketing campaigns and program performance Ensure and maintain consistent brand guidelines, messaging and imaging across all channels Develop and execute on digital marketing initiatives including content development for digital advertisements, emails and landing pages related to Consumer Health initiatives Qualifications Bachelor’s degree in marketing or advertising, or equivalent work experience, preferred 3+ years of experience in related field, preferred Digital marketing or eCommerce experience highly desired Proficient with Microsoft Office products including: Word, Excel, PowerPoint, Access, Teams Experience using digital analytics software and digital/social media platforms What is expected of you and others at this level Counsels and collaborates with internal and external stakeholders to execute marketing initiatives and plans that meet both company and business objectives Effectively works both independently and as part of a team. Cross-functional working groups include, but are not limited to sourcing, inventory management, quality and regulatory assurance, product marketing, sales, finance, IT, eCommerce, digital marketing, and outside agencies Demonstrates strong financial acumen and logical decision making in the general business environment Prioritizes tasks and projects according to business needs and tight deadlines Executes, manages, and analyzes integrated marketing campaigns with a focus on digital marketing Anticipated salary range: $67,500 - $96,400 Bonus eligible: No Benefits: Cardinal Health offers a wide variety of benefits and programs to support health and well-being. Medical, dental and vision coverage Paid time off plan Health savings account (HSA) 401k savings plan Access to wages before pay day with myFlexPay Flexible spending accounts (FSAs) Short- and long-term disability coverage Work-Life resources Paid parental leave Healthy lifestyle programs Application window anticipated to close:
09/29/2025
*if interested in opportunity, please submit application as soon as possible. The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate’s geographical location, relevant education, experience and skills and an evaluation of internal pay equity. #LI-TF1 #LI-Hybrid Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply. Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law.
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is responsible for
defining the product/service and market strategy and life cycle management including customer need identification, market research, product or service offering, pricing, positioning,
and
promotion, and branding for our digital initiatives. Responsible for leading efforts focused on increasing the value of Cardinal Health’
s
digital
initiatives. This includes defining and implementing marketing activities that fall in line with the overall
Consumer Health
and
digital
strategy and
managing the strategy and execution of marketing programs. Responsibilities This role
is responsible for
managing and supporting digital marketing efforts for the Consumer Health team. This role will collaborate
and
partner with brand managers, category
teams
, and cross-functional teams to strategize and execute marketing plans for B2B and B2C
digital
initiatives. Specific accountabilities include: Manage digital marketing programs and solutions including driving awareness, engagement, and conversions Drive sales and strategy through the development, implementation and follow through of marketing programs Monitor, analyze, and report on the effectiveness of marketing campaigns and program performance Ensure and maintain consistent brand guidelines, messaging and imaging across all channels Develop and execute on digital marketing initiatives including content development for digital advertisements, emails and landing pages related to Consumer Health initiatives Qualifications Bachelor’s degree in marketing or advertising, or equivalent work experience, preferred 3+ years of experience in related field, preferred Digital marketing or eCommerce experience highly desired Proficient with Microsoft Office products including: Word, Excel, PowerPoint, Access, Teams Experience using digital analytics software and digital/social media platforms What is expected of you and others at this level Counsels and collaborates with internal and external stakeholders to execute marketing initiatives and plans that meet both company and business objectives Effectively works both independently and as part of a team. Cross-functional working groups include, but are not limited to sourcing, inventory management, quality and regulatory assurance, product marketing, sales, finance, IT, eCommerce, digital marketing, and outside agencies Demonstrates strong financial acumen and logical decision making in the general business environment Prioritizes tasks and projects according to business needs and tight deadlines Executes, manages, and analyzes integrated marketing campaigns with a focus on digital marketing Anticipated salary range: $67,500 - $96,400 Bonus eligible: No Benefits: Cardinal Health offers a wide variety of benefits and programs to support health and well-being. Medical, dental and vision coverage Paid time off plan Health savings account (HSA) 401k savings plan Access to wages before pay day with myFlexPay Flexible spending accounts (FSAs) Short- and long-term disability coverage Work-Life resources Paid parental leave Healthy lifestyle programs Application window anticipated to close:
09/29/2025
*if interested in opportunity, please submit application as soon as possible. The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate’s geographical location, relevant education, experience and skills and an evaluation of internal pay equity. #LI-TF1 #LI-Hybrid Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply. Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law.
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