Applied Industrial Technologies
Business Development & Industry Marketing Manager
Applied Industrial Technologies, Cleveland, Ohio, United States, 44101
Business Development And Industry Manager
Design the strategy and drive the execution of target vertical market programs within the key strategically identified growth industries. Current focus industries include aggregate, cement, and mining, metals mining, and water and wastewater treatment. Drive revenue, gross profit, and operating profit growth in select vertical markets. Stay current with market trends, key industry investments and maintain market knowledge of focus industries. Participate in aligned associations with the key industries. Proactive analysis and review of company performance in key vertical markets. Leverage internal and external data analysis in the development of actionable plans to achieve the company's sales, margin and overall profitability goals. Serve as subject matter expert for the vertical market to include key applications and products, industry trends, and competitive activity. Interacts with sales leadership and outside sales team, including strategic accounts sales team, to provide expertise and guidance on growth opportunities. Direct customer interaction to identify opportunities for increased sales and to support sales team during presentations and proposals. Work directly with suppliers in the planning, negotiation and evaluation of new products and services in conjunction with product management team. Assist in the inventory planning for the USSC network. Manages development, production and distribution of promotional & collateral materials to support sales and marketing programs, i.e., sell sheets, trade shows, training materials. Provide post event reports, analysis and status reports on industry performance and ROI metrics. Bachelor's degree in business or sales and marketing related focus. 5 + years sales or marketing related work experience, specifically within target industries preferred. Knowledge and or experience in key industries such as aggregate, cement and mining, metals mining, water and wastewater treatment. Proven results in analyzing data and trends to create relevant and actionable business insights. Strong Microsoft skills including spreadsheet management, PowerPoint, and Word. Strong presentation and people skills. Organized and detail-oriented. Ability to travel, a minimum of 30%.
Design the strategy and drive the execution of target vertical market programs within the key strategically identified growth industries. Current focus industries include aggregate, cement, and mining, metals mining, and water and wastewater treatment. Drive revenue, gross profit, and operating profit growth in select vertical markets. Stay current with market trends, key industry investments and maintain market knowledge of focus industries. Participate in aligned associations with the key industries. Proactive analysis and review of company performance in key vertical markets. Leverage internal and external data analysis in the development of actionable plans to achieve the company's sales, margin and overall profitability goals. Serve as subject matter expert for the vertical market to include key applications and products, industry trends, and competitive activity. Interacts with sales leadership and outside sales team, including strategic accounts sales team, to provide expertise and guidance on growth opportunities. Direct customer interaction to identify opportunities for increased sales and to support sales team during presentations and proposals. Work directly with suppliers in the planning, negotiation and evaluation of new products and services in conjunction with product management team. Assist in the inventory planning for the USSC network. Manages development, production and distribution of promotional & collateral materials to support sales and marketing programs, i.e., sell sheets, trade shows, training materials. Provide post event reports, analysis and status reports on industry performance and ROI metrics. Bachelor's degree in business or sales and marketing related focus. 5 + years sales or marketing related work experience, specifically within target industries preferred. Knowledge and or experience in key industries such as aggregate, cement and mining, metals mining, water and wastewater treatment. Proven results in analyzing data and trends to create relevant and actionable business insights. Strong Microsoft skills including spreadsheet management, PowerPoint, and Word. Strong presentation and people skills. Organized and detail-oriented. Ability to travel, a minimum of 30%.