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Ford Motor Company

Sr. Analyst, Product Marketing - Mobile App

Ford Motor Company, Dearborn, Michigan, United States, 48124

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Sr. Analyst, Product Marketing - Mobile App

We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world -- together. At Ford, we're all a part of something bigger than ourselves. Are you ready to change the way the world moves? Launched in 2023, Integrated Services creates and markets new customer experiences by integrating hardware, software and services across Ford Blue, Model E and Ford Pro. These products and services allow Ford's retail and commercial customers to customize their vehicles like never before with OTA (over-the-air)-driven experiences that grow better over time. Ford is developing leadership at the forefront of connected, digital platforms that will revolutionize every aspect of how vehicles function, the way people interact with them, and the value those vehicles provide. In this position... As a Sr. Analyst, Product Marketing - Mobile App, you will play a pivotal role in shaping the success of our mobile app and vehicle software updates within the connected car ecosystem. Reporting to the Senior Manager, this position is for a proven analytical leader who can leverage data to uncover critical insights to drive product visibility, user engagement, and strategic initiatives. The ideal candidate has demonstrated product marketing experience in mobile applications or complex software-driven products, and a strong track record of thriving in and leading collaborative cross-functional environments within a rapidly evolving industry. This is a hybrid position requiring an onsite schedule of 4 days a week in the Dearborn, MI or Palo Alto, CA office. This is not a remote position.