Orbital
Demand Generation Manager
Be the growth engine behind a Legaltech company on the rise. Orbital is transforming how lawyers and property professionals understand risk in real estate. We're building the go-to platform for real estate legal due diligence used by some of the most respected law firms and investors in the UK. Now, we're bringing that momentum to the US, and we're looking for a Demand Generation Manager to help make it happen. This is not a "plug-and-play" marketing job. We're not handing you a playbook, we're asking you to help write it. As our first dedicated Demand Gen hire in the US, you'll build full-funnel programs from the ground up: testing, iterating, and scaling what works. You'll work hand-in-hand with our Sales team to turn awareness into qualified pipeline, and with Product Marketing to sharpen our message and market fit. If you've built demand gen functions in early-stage SaaS before, especially in complex, high-account-value B2B environments you'll know the thrill (and chaos) of figuring it out as you go. That's exactly what we need. Why This Role Matters
You'll be powering up our inbound growth engine, turning curiosity into conversations and conversations into deals. You'll be a strategic partner to our Sales and BDR teams, not just a lead machine, bringing structure to how we attract, nurture, and convert prospects. You'll have real ownership, working closely with our Director of Marketing and a small but mighty (and growing) Marketing team (Product Marketing + Marketing Exec). The team is currently based in London, with plans to expand and establish a presence in both London and NYC. You'll shape how we scale in a new market, with freedom to build campaigns, processes, and tooling that actually work for this ICP. What You'll Do
Build and own the roadmap for demand generation, from awareness to acquisition Design and launch multi-channel campaigns, including email, paid search and paid social, alongside SEO and webinars efforts to drive qualified pipeline Run ABM experiments to engage high-value target firms based on geography, firm size, and use case Define and track key metrics across the funnel (MQLs, SQLs, conversion rates), continually working to improve performance Partner with Sales to align targeting, lead scoring, and nurture flows Manage our Martech stack (paid media tools, analytics) and recommend what to add, or ditch, as we grow
Be the growth engine behind a Legaltech company on the rise. Orbital is transforming how lawyers and property professionals understand risk in real estate. We're building the go-to platform for real estate legal due diligence used by some of the most respected law firms and investors in the UK. Now, we're bringing that momentum to the US, and we're looking for a Demand Generation Manager to help make it happen. This is not a "plug-and-play" marketing job. We're not handing you a playbook, we're asking you to help write it. As our first dedicated Demand Gen hire in the US, you'll build full-funnel programs from the ground up: testing, iterating, and scaling what works. You'll work hand-in-hand with our Sales team to turn awareness into qualified pipeline, and with Product Marketing to sharpen our message and market fit. If you've built demand gen functions in early-stage SaaS before, especially in complex, high-account-value B2B environments you'll know the thrill (and chaos) of figuring it out as you go. That's exactly what we need. Why This Role Matters
You'll be powering up our inbound growth engine, turning curiosity into conversations and conversations into deals. You'll be a strategic partner to our Sales and BDR teams, not just a lead machine, bringing structure to how we attract, nurture, and convert prospects. You'll have real ownership, working closely with our Director of Marketing and a small but mighty (and growing) Marketing team (Product Marketing + Marketing Exec). The team is currently based in London, with plans to expand and establish a presence in both London and NYC. You'll shape how we scale in a new market, with freedom to build campaigns, processes, and tooling that actually work for this ICP. What You'll Do
Build and own the roadmap for demand generation, from awareness to acquisition Design and launch multi-channel campaigns, including email, paid search and paid social, alongside SEO and webinars efforts to drive qualified pipeline Run ABM experiments to engage high-value target firms based on geography, firm size, and use case Define and track key metrics across the funnel (MQLs, SQLs, conversion rates), continually working to improve performance Partner with Sales to align targeting, lead scoring, and nurture flows Manage our Martech stack (paid media tools, analytics) and recommend what to add, or ditch, as we grow