Authentic Brands Group
Senior Analyst, Tactical Opportunities
Authentic Brands Group, New York, New York, United States, 10001
Senior Analyst, Tactical Opportunities
Who We Are Authentic is a unified platform that integrates M&A, brand strategy, creativity and digital innovation to unlock the power of its global Lifestyle and Entertainment portfolio. As the world's largest sports and entertainment licensing company, Authentic connects strong brands with best-in-class partners to optimize long-term value in the marketplace. Its brands generate more than $32 billion in global annual retail sales and have an expansive retail footprint in more than 150 countries, including 13,000-plus freestanding stores and shop-in-shops and 400,000 points of sale. Authentic transforms brands by delivering powerful storytelling, compelling content, innovative business models and immersive experiences. It creates original marketing strategies to drive the success of its brands across all consumer touchpoints, platforms and emerging media. Why Authentic You'll be able to access the resources and scale, while leveraging innovative technology and nimble environment. What we're saying is, this isn't your average day job. If you're hungry to drive ideas into action and own your career, let's chat. Our team is rapidly innovating to evolve and define the future of our brands. With the help of some of the brightest minds in retail, marketing, licensing, legal and more, we are building the intersection of digital and experiential marketing to help achieve that mission. We reimagine, evolve and transform brands! At Authentic, we foster an inclusive workplace where diversity of thought and expertise drive competitive advantage. Our global teams are built by go-getters who contribute unique perspectives and push the boundaries of creativity and innovation. Headquartered in New York City, Authentic has offices in major metropolitan cities including Los Angeles and Miami, as well as Toronto, Mexico City, London, and Shanghai. What You'll Be Working On
IP & Brand Research Conduct in-depth research on emerging and established brands, trademarks, and IP across apparel, lifestyle, design, and media categories. Analyze industry and consumer trends to identify whitespace opportunities and cultural shifts relevant to brand development. Support valuation assessments and brand audits to inform potential acquisitions, licensing, or internal brand growth. Business Development & Partnership Strategy Identify potential brand partners, IP acquisition targets, and strategic licensing opportunities. Research and evaluate target brands and assets based on ownership, brand equity, reputation, and strategic fit. Support the creation of deal briefs, partnership strategy decks, and internal presentations for senior stakeholders. Strategic Intelligence & Internal Enablement Maintain a living database of market intelligence: brand profiles, competitor tracking, M&A activity, and retail/e-commerce movement. Monitor and evaluate select venture investments made (or to be made) by the Company. Collaborate with varying levels of internal brand, legal, and strategy teams to support IP due diligence and deal execution. Preferred Qualifications/Experience Bachelor's degree in Business, Fashion Management, Law, Marketing, or a related field. 36 years of experience in research, licensing, IP management, brand strategy, or business development within fashion, lifestyle, or media sectors. Solid understanding of brand/IP ownership models including licensing, joint ventures, and direct brand incubation. Familiarity with research tools such as USPTO, Crunchbase, PitchBook, WGSN, SimilarWeb, and trademark databases. Strong analytical and communication skills with experience synthesizing complex insights into executive-ready outputs. Preferred Traits Highly organized, detail-driven, and self-motivated. Commercial thinker with the ability to see long-term value in intangible assets. Ability to collaborate cross-functionally with legal, creative, and commercial stakeholders. Primary Location Salary Range:
$115,000 - $135,000
Who We Are Authentic is a unified platform that integrates M&A, brand strategy, creativity and digital innovation to unlock the power of its global Lifestyle and Entertainment portfolio. As the world's largest sports and entertainment licensing company, Authentic connects strong brands with best-in-class partners to optimize long-term value in the marketplace. Its brands generate more than $32 billion in global annual retail sales and have an expansive retail footprint in more than 150 countries, including 13,000-plus freestanding stores and shop-in-shops and 400,000 points of sale. Authentic transforms brands by delivering powerful storytelling, compelling content, innovative business models and immersive experiences. It creates original marketing strategies to drive the success of its brands across all consumer touchpoints, platforms and emerging media. Why Authentic You'll be able to access the resources and scale, while leveraging innovative technology and nimble environment. What we're saying is, this isn't your average day job. If you're hungry to drive ideas into action and own your career, let's chat. Our team is rapidly innovating to evolve and define the future of our brands. With the help of some of the brightest minds in retail, marketing, licensing, legal and more, we are building the intersection of digital and experiential marketing to help achieve that mission. We reimagine, evolve and transform brands! At Authentic, we foster an inclusive workplace where diversity of thought and expertise drive competitive advantage. Our global teams are built by go-getters who contribute unique perspectives and push the boundaries of creativity and innovation. Headquartered in New York City, Authentic has offices in major metropolitan cities including Los Angeles and Miami, as well as Toronto, Mexico City, London, and Shanghai. What You'll Be Working On
IP & Brand Research Conduct in-depth research on emerging and established brands, trademarks, and IP across apparel, lifestyle, design, and media categories. Analyze industry and consumer trends to identify whitespace opportunities and cultural shifts relevant to brand development. Support valuation assessments and brand audits to inform potential acquisitions, licensing, or internal brand growth. Business Development & Partnership Strategy Identify potential brand partners, IP acquisition targets, and strategic licensing opportunities. Research and evaluate target brands and assets based on ownership, brand equity, reputation, and strategic fit. Support the creation of deal briefs, partnership strategy decks, and internal presentations for senior stakeholders. Strategic Intelligence & Internal Enablement Maintain a living database of market intelligence: brand profiles, competitor tracking, M&A activity, and retail/e-commerce movement. Monitor and evaluate select venture investments made (or to be made) by the Company. Collaborate with varying levels of internal brand, legal, and strategy teams to support IP due diligence and deal execution. Preferred Qualifications/Experience Bachelor's degree in Business, Fashion Management, Law, Marketing, or a related field. 36 years of experience in research, licensing, IP management, brand strategy, or business development within fashion, lifestyle, or media sectors. Solid understanding of brand/IP ownership models including licensing, joint ventures, and direct brand incubation. Familiarity with research tools such as USPTO, Crunchbase, PitchBook, WGSN, SimilarWeb, and trademark databases. Strong analytical and communication skills with experience synthesizing complex insights into executive-ready outputs. Preferred Traits Highly organized, detail-driven, and self-motivated. Commercial thinker with the ability to see long-term value in intangible assets. Ability to collaborate cross-functionally with legal, creative, and commercial stakeholders. Primary Location Salary Range:
$115,000 - $135,000