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PMG

SEM LeadDallas, TX; New York, NY; Fort Worth, TX

PMG, Dallas, Texas, United States, 75201

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SEM Lead

Named

Ad Age

Best Places to Work for 10 years in a row and

Fast Company

Best Workplaces for Innovators since 2022, PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG leverages business strategy and transformation, creative, media, and insightsas well as its proprietary operating system, Allito deliver cutting-edge digital solutions and innovative media strategies. Our team comprises over 900 employees globally, and our work for ambitious brands like Apple, Nike, Sephora, Experian, Therabody, Best Western Hotels & Resorts, Creed Fragrances, BNY, Intuit, CKE Restaurants, Travelex, and Whole Foods spans 85+ countries. Who You Will Be Working With

At PMG, our Paid Search Marketing (SEM) team is a group of forward-thinking problem solvers who thrive on crafting impactful campaigns that deliver measurable results. We work at the intersection of creativity, data, and strategy, helping our clients connect with their audiences in meaningful ways. Collaboration is at the core of how we work. Our SEM team partners closely with media, creative, and analytics groups to uncover fresh opportunities and drive innovation. We're committed to fostering an environment where every team member can grow professionally, contribute their ideas, and feel empowered to make a difference. As an SEM Lead, you'll play a pivotal role in shaping search marketing strategies, guiding your team, and building strong relationships with our clients. If you're excited to lead and inspire while staying at the forefront of search innovation, we'd love to hear from you. What You Will Do

Monitor and optimize search campaign performance. Lead the implementation of paid search strategies. Create detailed client reports. Analyze paid search data. Manage relationships with search partners. Plan and allocate monthly paid search budgets. Collaborate across channels. Drive adoption of PMG's proprietary platform, Alli. Stay informed on SEM trends. Lead a test-and-learn approach. Mentor and train team members. What You Will Bring

4+ years of experience in paid search. Advanced expertise in managing paid search campaigns. Proficiency in data analysis, budget management, and reporting. Experience with testing frameworks. Strong skills in implementing advanced strategies. Proficiency in tools like Microsoft Excel and Google Analytics. Excellent communication and collaboration skills. A proactive approach to integrating paid search strategies. A commitment to curiosity and adaptability. A dedication to people-focused leadership. What We Offer

Professional Development Generous Time Off Parental Leave Retirement & Pension Plans Fertility and Family Support Healthcare Pet Insurance Lifestyle Spending Accounts Commuter Benefits Annual Bonus Volunteering Opportunities AI Enterprise License Benefits vary by country, location, and geography to reflect local laws, norms, and expectations. Being part of PMG means joining a company culture that's unmatched in digital. We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovationwhich often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way. In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.