Lavendo
Head of Field Marketing - North America (AI & Infra)
Lavendo, San Francisco, California, United States, 94102
Head Of Field Marketing - North America
Our client is at the forefront of the AI revolution, providing cutting-edge infrastructure that's reshaping the landscape of artificial intelligence. They offer an AI-centric cloud platform that empowers Fortune 500 companies, top-tier innovative startups, and AI researchers to drive breakthroughs in AI. The company is committed to building full-stack infrastructure to service the explosive growth of the global AI industry, including large-scale GPU clusters, cloud platforms, tools, and services for developers. The Mission
Accelerate enterprise adoption of AI through localized, high-impact marketing that connects technical innovation with strategic customer outcomes across North America. The Opportunity
As the Head of Field Marketing - North America, you'll lead regional marketing strategy and execution across the U.S. and Canada. This role is a key driver of awareness, pipeline growth, and customer engagement, designed for a strategic marketer who thrives at the intersection of sales, marketing, and go-to-market execution. You'll work closely with sales, partner marketing, and demand generation teams to shape how the company shows up in the market, deliver results with measurable impact, and build scalable marketing engines in a fast-moving AI company. What You'll Do
Develop and own the North American field marketing strategy
Execute integrated ABM (account-based marketing) campaigns and regional demand generation
Align closely with sales leadership on key accounts and segments
Lead high-touch field events: roundtables, executive briefings, webinars, to engage key accounts and industry influencers
Partner with channel teams to launch co-marketing initiatives with VARs, ISVs, and GSIs
Localize global content and messaging for regional resonance
Manage regional marketing budget, ROI tracking, and pipeline attribution
Provide market insights to shape messaging, campaign focus, and content
Travel 2030% across North America for field support and customer-facing programs
What You Bring
8+ years in B2B marketing, 4+ in field marketing leadership
Industry background in AI, infrastructure, cloud, or enterprise software
Strong ABM, event, and campaign execution skills
Experience with Salesforce, HubSpot, Marketo, and analytics tools
Deep understanding of enterprise buyer journeys and long sales cycles
Proven success collaborating with sales and product teams
Excellent communication and storytelling skills
Bonus: MBA or advanced degree in marketing/business/technical field
Bonus: Built field marketing from scratch in a startup or high-growth org
Bonus: Familiarity with AI/ML tools, cloud architecture, or infrastructure stack
Bonus: Hands-on experience with channel or partner marketing (VARs, ISVs, GSIs)
Key Success Drivers
Strategic mindset with the ability to align regional marketing plans to revenue goals
Intellectual curiosity about AI infrastructure and Physical AI applications
Clear communicator who can simplify complex AI/cloud offerings into audience-relevant campaigns
Operational discipline across campaign planning
Comfortable leading cross-functional programs with sales, product, and partner teams
Adaptable in a fast-moving environment, with a builder mindset and high personal ownership
Why Join?
Competitive Compensation: $150K$200K base salary plus performance bonuses and RSUs (negotiable based on experience and location)
Comprehensive Benefits: 100% company-paid medical, dental, and vision coverage for employees and families
401(k) plan with a 4% match program
Paid parental leave (20 weeks for primary caregivers; 12 weeks for secondary caregivers)
Company-paid short-term/long-term disability and life insurance coverage
Monthly reimbursement for mobile/internet expenses (up to $85)
Flexible Work Environment: Remote-friendly culture with opportunities for in-person collaboration
Innovative Technology: Work with state-of-the-art NVIDIA GPUs and one of the most powerful commercially available supercomputers
Sustainability Focus: Contribute to energy-efficient data centers that recover waste heat for residential use
Startup culture and innovation backed by the resources of an established company
Travel across North America for high-touch field programs
Interviewing Process
HR Screening
Level 1: Hiring Manager interview (General fit)
Level 2: Interview with Head of Product (In-depth)
Level 3: Interview with Head of Sales (In-depth)
Level 4: Case Study
Reference and Background Checks: conducted after successful interviews
Job Offer: provided to the selected candidate
We are proud to be an equal opportunity workplace and are committed to equal employment opportunity regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity, or expression, sexual orientation, or any other characteristic protected by applicable federal, state or local law.
Our client is at the forefront of the AI revolution, providing cutting-edge infrastructure that's reshaping the landscape of artificial intelligence. They offer an AI-centric cloud platform that empowers Fortune 500 companies, top-tier innovative startups, and AI researchers to drive breakthroughs in AI. The company is committed to building full-stack infrastructure to service the explosive growth of the global AI industry, including large-scale GPU clusters, cloud platforms, tools, and services for developers. The Mission
Accelerate enterprise adoption of AI through localized, high-impact marketing that connects technical innovation with strategic customer outcomes across North America. The Opportunity
As the Head of Field Marketing - North America, you'll lead regional marketing strategy and execution across the U.S. and Canada. This role is a key driver of awareness, pipeline growth, and customer engagement, designed for a strategic marketer who thrives at the intersection of sales, marketing, and go-to-market execution. You'll work closely with sales, partner marketing, and demand generation teams to shape how the company shows up in the market, deliver results with measurable impact, and build scalable marketing engines in a fast-moving AI company. What You'll Do
Develop and own the North American field marketing strategy
Execute integrated ABM (account-based marketing) campaigns and regional demand generation
Align closely with sales leadership on key accounts and segments
Lead high-touch field events: roundtables, executive briefings, webinars, to engage key accounts and industry influencers
Partner with channel teams to launch co-marketing initiatives with VARs, ISVs, and GSIs
Localize global content and messaging for regional resonance
Manage regional marketing budget, ROI tracking, and pipeline attribution
Provide market insights to shape messaging, campaign focus, and content
Travel 2030% across North America for field support and customer-facing programs
What You Bring
8+ years in B2B marketing, 4+ in field marketing leadership
Industry background in AI, infrastructure, cloud, or enterprise software
Strong ABM, event, and campaign execution skills
Experience with Salesforce, HubSpot, Marketo, and analytics tools
Deep understanding of enterprise buyer journeys and long sales cycles
Proven success collaborating with sales and product teams
Excellent communication and storytelling skills
Bonus: MBA or advanced degree in marketing/business/technical field
Bonus: Built field marketing from scratch in a startup or high-growth org
Bonus: Familiarity with AI/ML tools, cloud architecture, or infrastructure stack
Bonus: Hands-on experience with channel or partner marketing (VARs, ISVs, GSIs)
Key Success Drivers
Strategic mindset with the ability to align regional marketing plans to revenue goals
Intellectual curiosity about AI infrastructure and Physical AI applications
Clear communicator who can simplify complex AI/cloud offerings into audience-relevant campaigns
Operational discipline across campaign planning
Comfortable leading cross-functional programs with sales, product, and partner teams
Adaptable in a fast-moving environment, with a builder mindset and high personal ownership
Why Join?
Competitive Compensation: $150K$200K base salary plus performance bonuses and RSUs (negotiable based on experience and location)
Comprehensive Benefits: 100% company-paid medical, dental, and vision coverage for employees and families
401(k) plan with a 4% match program
Paid parental leave (20 weeks for primary caregivers; 12 weeks for secondary caregivers)
Company-paid short-term/long-term disability and life insurance coverage
Monthly reimbursement for mobile/internet expenses (up to $85)
Flexible Work Environment: Remote-friendly culture with opportunities for in-person collaboration
Innovative Technology: Work with state-of-the-art NVIDIA GPUs and one of the most powerful commercially available supercomputers
Sustainability Focus: Contribute to energy-efficient data centers that recover waste heat for residential use
Startup culture and innovation backed by the resources of an established company
Travel across North America for high-touch field programs
Interviewing Process
HR Screening
Level 1: Hiring Manager interview (General fit)
Level 2: Interview with Head of Product (In-depth)
Level 3: Interview with Head of Sales (In-depth)
Level 4: Case Study
Reference and Background Checks: conducted after successful interviews
Job Offer: provided to the selected candidate
We are proud to be an equal opportunity workplace and are committed to equal employment opportunity regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity, or expression, sexual orientation, or any other characteristic protected by applicable federal, state or local law.