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Sol de Janeiro

Manager, Marketing Amazon GlobalNew York Metropolitan - Hybrid

Sol de Janeiro, New York, New York, United States, 10001

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Manager, Marketing

Amazon Global

Launched in 2015, Sol de Janeiro is a globally recognized, award-winning beauty brand, drawing inspiration from Brazil's beauty rituals, warmth, and spirit. Sol de Janeiro delivers a sensory experience beloved by multi-generational consumers worldwide, with clinically proven results, transformative textures, and transportive fragrances. Headquartered in New York and launched as a digitally native brand, we have expanded globally with teams in Paris, London, and Germany. Our commitment to excellence has earned high-profile honors, including being named one of TIME's 2024 Most Influential Companies, Fast Company's 2024 World's Most Innovative Companies, and WWD Beauty Inc's Power Brands of 2024, underscoring its leadership in the beauty industry and outstanding workplace. What You'll Do

The Manager, Amazon Marketing is responsible for supporting in all aspects of Amazon advertising and influencer efforts to grow topline sales, attract new customers, and improve campaign performance. This position will report to: Sr Manager, Marketing

Amazon Global What You'll Be Working On

Assist Sr. Manager in the planning and execution of all Amazon marketing and influencer activities to drive revenue growth, new-to-brand acquisition, and customer retention. This includes but not limited to Sponsored Products, Sponsored Brands, Sponsored Display, Amazon DSP, and Amazon Influencer Program. Participate on calls with agency partners and platform reps and own follow ups Support in the reporting of paid media performance focusing on KPI metrics including revenue, conv rate, ACOS, ROAS and provide strategic, actionable recommendations Own evergreen & promo briefing to creative and copy teams for Amazon paid media needs, with limited support from Senior Manager Support in campaign planning and setup with our agency of record, which includes targeting recommendations/auditing, budget tracking, creative briefing, and asset coordination, to ensure campaigns launch on time and perform well. Own organizing and trafficking all digital assets to agencies and Amazon teams Manage the Amazon Influencer Program with support from Senior Manager Own the Amazon affiliate program, Creator Connections, and develop clear strategy and reporting Support creative briefing to Amazon influencers on needed creative assets, understanding audience-and-funnel based creative optimizations. Partner with social, PR, and influencer teams to drive qualified traffic and engagement for the Amazon channel Coordinate with Americas and Global influencer teams to secure and use content that supports Amazon campaigns and helps boost reviews and traffic. Own and execute on Amazon Influencer event preparation and execution in coordination with Senior Manager and Americas Influencer/Events teams. Support SEO efforts on Amazon through keyword analysis from media and search performance Keep a pulse on competitors and Amazon marketing trends; suggest ideas to improve our strategy. Must Haves

Bachelor's degree 3+ years of experience in marketing, paid media, or a related field Familiarity with Amazon Advertising platforms and Seller Central Experience in affiliate programming Experience collaborating with creative teams on copy and visual assets, with accountability for performance Strong analytical and problem-solving skills Clear, proactive communicator with strong attention to detail Ability to prioritize, pivot quickly, and manage multiple tasks effectively Interest in or experience with the beauty and skincare industry is a plus Understanding of PR, social media, and digital trends is a plus #LI-Hybrid Salary Range $100,000 - $115,000 USD Why Sol de Janeiro?

Competitive salary and bonus program Flexible hybrid work environment with opportunities for collaboration and growth Inclusive culture that values diverse perspectives and celebrates individuality The chance to be part of a fast-growing, award-winning global beauty brand Sol de Janeiro is committed to diversity and inclusion in the workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.