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Brand Marketing Manager V - Hybrid role

ZipRecruiter, New York

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Job DescriptionJob DescriptionOur client, a (Tech industry), is looking to hire a (Brand Marketing Manager V) in (3 days onsite per week in Los Angeles, CA/Menlo Park, CA/San Francisco, CA/Burlingame, CA/New York, NY).
Job Title - Brand Marketing Manager V
Location – 3 days onsite per week in New York, NY/San Francisco, CA/Burlingame, CA/Menlo Park, CA/Los Angeles, CA
Contract Duration - 6-months contract (Potential to extend upto 24 months)
Job Description:
We are seeking an experienced Creator Affiliate Marketing Manager to join our Influencer Marketing team. This role is focused on building and scaling a ground-up, first-party affiliate program where influencers are engaged directly with the brand—without reliance on third-party publisher affiliate networks or creator sub-networks. The ideal candidate has a proven track record of developing and managing owned and operated influencer affiliate programs that drive authentic brand partnerships and measurable business impact.
Responsibilities n

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  • Develop, launch, and grow a first-party affiliate program that directly engages influencers as brand partners.
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  • Build and nurture long-term relationships with influencers, ensuring alignment with brand values and marketing goals.
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  • Own the end-to-end affiliate lifecycle: recruitment, onboarding, activation, performance optimization , and retention of influencers.
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  • Collaborate cross-functionally with marketing, sales, creative, and analytics teams to integrate affiliate influencer efforts into broader campaigns.
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  • Design and implement innovative affiliate marketing strategies that prioritize direct influencer engagement over third-party networks.
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  • Track, analyze, and report on program performance, using data-driven insights to optimize ROI and influencer impact .
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  • Negotiate contracts and partnership terms directly with influencers or their representatives.
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  • Manage affiliate marketing technology platforms and tools to support program operations and tracking.
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Minimum Qualifications n

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  • 7+ years of experience in affiliate marketing with a strong focus on owned and operated influencer programs.
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  • Proven leadership in building and scaling first-party influencer affiliate programs.
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  • Strategic thinker with the ability to influence cross-functional teams and senior stakeholders.
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  • Strong mentorship skills, capable of leading projects independently and guiding junior team members.
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  • Expertise in negotiating complex contracts and managing high-value influencer relationships.
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  • Strong communication, project management, and stakeholder management skills.
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  • Proficient in data analysis, performance optimization, and ROI measurement .
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  • Experienced with analytic tools and software for tracking and reporting on program effectiveness.
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  • Demonstrated ability to lead projects independently and influence senior stakeholders .
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  • Strong analytical skills, with a focus on driving results and achieving business goals.
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  • Excellent communication and interpersonal skills to convey complex marketing concepts.
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  • Skilled in building strong relationships and influencing outcomes in collaborative environments.
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  • Experience in large-scale digital marketing or e-commerce environments.
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  • Familiarity with client's marketing ecosystem is a plus.
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Russell Tobin offers eligible employee’s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with vendors.