Howard University
Join to apply for the Social Media Coordinator role at Howard University Join to apply for the Social Media Coordinator role at Howard University The Talent Acquisition department hires qualified candidates to fill positions which contribute to the overall strategic success of Howard University. Hiring staff for fit makes significant contributions to Howard University's overall mission. At Howard University, we prioritize well-being and professional growth. Here Is What We Offer Health & Wellness: Comprehensive medical, dental, and vision insurance, plus mental health support Work-Life Balance: PTO, paid holidays, flexible work arrangements Financial Wellness: Competitive salary, 403(b) with company match Professional Development: Ongoing training, tuition reimbursement, and career advancement paths Additional Perks: Wellness programs, commuter benefits, and a vibrant company culture Join Howard University and thrive with us! Job Purpose Coordinate advancement communications' social media strategy for the Development and Alumni Relations (DAR) division by creating digital content to support fundraising goals, align with the University brand and move forward the mission, vision and strategic direction of the University. Assist the advancement communications team in creating and maintaining digital content calendar. Supervisory Authority There is no supervisory authority associated with this role Nature And Scope Reporting to the Senior Creative & Digital Communications Manager, the Digital Social Media Coordinator is part of a team creating compelling social media content. In addition to content creation, the social media coordinator will employ a strategic outlook towards platform utilization and audience engagement. This position also works with colleagues to ensure messaging and materials are consistent with the University's style guide, standards and brand. Principal Accountabilities Craft compelling, brand-consistent content designed to engage target audiences and promote brand awareness and loyalty Assist in creating social media calendar and ensure it is routinely updated Utilize various analytical tools to monitor and evaluate the performance of social media campaigns and strategies Actively engage with and respond to followers and customers through various social media platforms to foster a strong community of supporters Stay abreast of the latest social media trends and technologies to ensure the brand's online presence remains relevant and effective Collaborate with the Office of University Communications to communicate messaging from across the University Ability to capture captivating photos and video by using various applications Assist in repurposing content for web and email collaboration efforts Availability to attend university and DAR events throughout the year Core Competencies Experience with creating content, posting and managing an array of social media platforms and software to inform, engage and influence multiple audiences; Demonstrated experience capturing photos and familiarity with video editing tools such as Adobe Premiere Pro, iMovie, or Final Cut Pro for crafting engaging video content Ability to engage, find stories and interact with students, alumni and the university community to produce compelling content Knowledge of graphic design software like Adobe Creative Cloud (Photoshop, Illustrator, and InDesign), Canva, or Snappa for creating visually appealing content Creativity and demonstrated awareness of emerging trends in social media Ability to work effectively on teams with technical and non-technical colleagues to successfully execute projects; Ability to plan, prioritize and organize a diversified workload with attention to detail and an urgency to meet deadlines; Ability to work collaboratively across campus and independently with purpose and accuracy in a fast-paced environment; and Ability to exercise sound judgment. Minimum Requirements Bachelor's degree, studies in marketing, communications, public relations, or journalism preferred. Three (3) years of experience that includes managing social media platforms from concept to completion, particularly in higher education Experience using content management system (CMS) and other digital platforms to disseminate content Excellent written and verbal communication and interpersonal skills Compliance Salary Range Disclosure SALARY RANGE: $65,000 - $75,000 Seniority level Seniority level Not Applicable Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Higher Education Referrals increase your chances of interviewing at Howard University by 2x Get notified about new Social Media Coordinator jobs in Washington DC-Baltimore Area . 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