General Manager

At PGA TOUR Superstore, we’re always looking for enthusiastic, self-motivated, flexible individuals who share a passion for transforming our business. As one of the fastest-growing specialty retailers, we’re dedicated to hiring selfless team players from diverse backgrounds to influence our organization’s growth. Part of the Arthur M. Blank Family of Businesses, PGA TOUR Superstore continuously strives to create a family culture for our associates—driven by our vision to inspire people through golf and tennis.

Position Summary

Salary Range: $72,000 - $87,100

The General Manager (GM) is responsible for the overall store operations, including expenses, merchandising standards, operational standards, compliance, safety, security, and workforce management. The GM collaborates closely with cross-functional partners in Human Resources, Asset Protection, and Operations at the district, region, and store support levels to execute the business strategy within their store. Success requires building and supporting a store culture aligned with the PGA TOUR Superstore mission and behaviors, where employees are engaged and inspired. The GM also maintains a strategic view of talent needs, drives sales and service strategies, champions customer service, and acts as the brand ambassador for the community.

Key Responsibilities :

Customer Experience

• Lead a confident and knowledgeable team that delivers a differentiated experience, prioritizing customers over tasks and creating a welcoming environment.
• Listen and respond to internal and external customers, building strong relationships within the store, organization, and community.
• Drive impactful changes based on customer feedback, coaching and recognizing teams accordingly.
• Ensure store pages are accurate to prevent negative customer experiences.
• Maintain the appearance, cleanliness, and upkeep of the store and equipment to enhance the customer experience.

Operational Excellence

• Create and oversee the daily execution of strategic plans to drive sales and profitability through report analysis and appropriate actions.
• Make informed business decisions based on market competition, customer insights, and company reports.
• Maintain compliance with all company directives, deadlines, standards, and policies, including safety and security policies.
• Lead a culture of ethical conduct, safety, and compliance, holding the team accountable.
• Ensure proper scheduling to support peak traffic, holidays, and weekends.

Associate Engagement

• Create a fun, inclusive, and people-first work environment aligned with our core values, fostering high performance and talent development.
• Develop and implement plans to improve associate engagement and retention.
• Manage individual development plans for store leaders to ensure future bench strength.
• Set performance and development goals for assistant general managers, providing coaching and feedback.
• Demonstrate commitment to diversity, equity, and inclusion through ongoing development and inclusive behaviors.
• Recruit, hire, and retain passionate team members, creating development plans and onboarding experiences.
• Oversee compensation, disciplinary, and staffing actions according to company policies.

Qualifications and Skills Required:

• Communication: Strong listening, interpersonal, verbal, and written communication skills; ability to communicate cross-functionally.
• Analytical: Strategic thinking with the ability to forecast needs and develop solutions to complex problems.
• Computer: Advanced skills in Microsoft Office Suite, including Outlook.
• Accountability: Conflict management, resolution, and accountability skills.
• Business Acumen: Full accountability for P&L management with strong business understanding.
• Organization: Ability to manage multiple priorities effectively.
• Leadership: Lead by example, enforce high customer service standards.
• Education: High school diploma or G.E.D.; college degree preferred.
• Experience: Minimum three years in sales, management, or people development; college degree preferred.

Working Conditions and Physical Demands:

• Stand for extended periods, climb ladders, move throughout the store, lift up to 30 lbs.
• Work flexible hours, including nights, weekends, and holidays as needed.

PGA TOUR Superstores is an Equal Opportunity Employer committed to diversity and inclusion.

Other Duties

This job description is not exhaustive; duties may change at any time. We prohibit discrimination and retaliation in accordance with applicable laws. Any associates experiencing discrimination should report it immediately to Human Resources.

About Us

PGA TOUR Superstore, operated by Golf & Tennis Pro Shop, Inc., aims to be the premier golf retailer, inspiring people to play their best. Our stores across the US feature state-of-the-art technology, a wide range of golf products, and expert services, including club repair, fitting, and instruction from PGA professionals.