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Abacus

Digital Marketing & Social Media Specialist

Abacus, Atlanta, Georgia, United States, 30383

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Position Title: Social Media Specialist Hiring Manager: Brock Horne - Digital Marketing Manager Location: Atlanta, GA (Hybrid - In office Tuesdays & Thursdays, 9am-4pm EST) Tentative Start Date: September 1st (No later than October 1st) Estimated End Date: End of February Contract Type: Temporary (Maternity Leave Coverage) Role Overview Primary Focus: Manage Crawford & Company's social media channels and support the corporate communications team. Key Responsibilities: Manage day-to-day operations of social media platforms (LinkedIn, Facebook, Instagram, TikTok, limited on X). Coordinate with internal stakeholders across business lines. nalyze and report on social media performance using insights and KPIs. Compose and publish engaging content aligned with brand voice and goals. Collaborate with a team of 30 marketing professionals, including 5 direct team members and a creative team of 18. Top Skills/Experience Sought Social Media Management Experience - ideally 3-5 years, with a preference for corporate experience (industry is flexible). Strong Communication & Writing Skills - ability to independently create compelling content. Time Management & Accountability - must be reliable and deadline-driven. nalytics & Reporting - understanding of KPIs, insights, and presenting data effectively. Nice-to-Have Skills CMS experience (not required) Experience with tools such as Sprinklr, Sprout Social, Hootsuite Basic graphic design or video editing experience (not required, but a plus) dditional Notes Portfolio Required: Candidate should submit examples of social media content, messaging, and reporting capabilities. Tools: Sprout Social, Hootsuite, Sprinklr (any of these is a plus) Work Environment: Hybrid; in-office presence required 2x/week Team Size: Global Marketing Team: ~30 people tlanta Office: 10-15 people Core Social Media Team: 5 people (including Brock) Interview Process Two-round interview: Interview with Brock Horne Final interview with an additional colleague Candidate must be prepared to show past work and speak to social media metrics and reporting.