Real Chemistry
Associate Director, Media Activation
Real Chemistry, New York, New York, United States, 10001
Associate Director, Media Activation
Working at Real Chemistry and in the healthcare industry isn't just a job for us. We got into this field for different reasons, but we all stay for the same reason
to uncover insights, make meaningful connections, infuse creativity, and improve the patient experience by transforming healthcare through AI and ideas. Real Chemistry creates the world around modern therapies with over 2,000 talented professionals, and for the last 20+ years has, carved out its space at the intersection between healthcare, marketing and communications, data & AI, and the people at the heart of it all. We work with the top 30 pharma and biotech companies and are built for uncommon collaborationwe believe we are best together, bring together experts from a wide range of disciplines collaborate without barriers under a single, unified mission: to transform what healthcare is to what it should be. This one-of-a-kind model allows us to work in a way that better reflects how people experience healthcareall with the intent to transform healthcare from what it is to what it should be. But we can't do it alone
you in? Real Chemistry is looking for an Associate Director, Media Activation to join our growing team! The Associate Director, Media Activation is responsible for campaign strategy, planning, execution, and management while also overseeing and coaching Managers and Associates on the same accounts. The AD must be wholly comfortable being independent and capable of managing their own workload, projects & day-to-day tasks as well as delegating and managing the team below them. The AD serves as the primary point of contact for internal teams he/she supports for all items regarding campaign activation. While providing thought leadership, the AD builds strong relationships and establishes clear lines of communication with internal teams and external partners. ADs will have a direct line of communication to senior members of the team which is designed to facilitate knowledge sharing in both directions. The AD is responsible for overseeing onboarding and training of junior team members on account specifics, media buying platforms/tools and campaign management best practices. The ideal candidate will have prior digital media and campaign management experience (in DSPs, Search Engines and/or Paid Social ad managers), strong analytical and communication skills, and hands-on experience with various media buying platforms. Collaboration across all agency teams (Integrated Media, Analytics, Strategy, Ad Operations, Creative, etc.) is required. A premium will be put on individuals who have experience managing campaigns across multiple buying channels/disciplines (i.e. Programmatic, Paid Search, Paid Social). This role can be remote in the US or in any of our US offices, including New York City, Boston, or Chicago. What you'll do: Lead tactical strategy and planning for campaigns from a brief Manage a team of Managers/Associates who work on the same accounts Experienced campaign manager who can train the team to build campaigns in buying platforms, perform QAs and activate according to best practices Attend meetings/statuses/calls on behalf of account's team members to ensure proper communication and connection between capability and client/brand needs Ability to pull platform reporting and generates insights for Analytics readouts and client deliverables Oversees monthly billing and actualization between vendor and internal teams to ensure timely delivery and processing Lead planning process alongside senior team members and Integrated Media team Vet vendor offerings and capabilities on a frequent basis to ensure the team is using best-in-class tech and most advanced tools for respective accounts Maintain communication with vendor partners Provide timely updates to all campaign stakeholders, both internal and external Participates in client meetings & conversations when applicable, with support from senior team members Supports internal and external communications with team members and partners across several accounts
from responding to a brief, strategic recommendations, to developing a multi-channel plan, recommending measurement, campaign launch and optimization, to results reporting Leads preparation of client-facing presentation slides summarizing campaign performance, optimizations, recommendations, wrap ups & the like Onboards and trains Managers/Associates on account specifics, media buying platforms This position is a perfect fit for you if: Our Company values
Best Together, Impact-Obsessed, Excellence Expected, Evolve Always and Accountability with an "I"
really speak to you. You are adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow. When things change, so do we. We're always evolving. You are proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data. You are highly organized self-starter, able to work independently and under tight deadlines. What you should have: 5+ years of professional experience working in digital media as a campaign manager
while owning buying platform management, campaign management, optimization & digital media operations 3+ years of hands-on platform experience
Programmatic, Paid Search and/or Paid Social Successful track record of taking on increasing levels of responsibility Ability to multi-task and prioritize accordingly in a dynamic, fast-paced work environment Experience with leading day-to-day meetings, statuses, calls Experience in platform strategy and tactical recommendations Experience with client communication & deliverables Experience in healthcare industry (preferred but not required) Ability to identify, troubleshoot and effectively resolve issues Excellent oral and written communication skills Excellent analytical and critical thinking skills Excellent mathematical skills Excellent project management & time management skills Thorough attention to detail Proficiency in Microsoft Excel, PowerPoint & Word Pay Range: $120,000.00-$125,000.00 This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on job-related, non-discriminatory factors including but not limited to work experience, skills, certifications, and geographical location. The Company reserves the right to modify this pay range at any time. Real Chemistry is proud to be Great Place to Work certified; check out what our people shared about our culture and workplace on our Great Places to Work Profile. Working with Real HART: Since the pandemic, we have adapted to how our people told us they want to work. We have office locations in cities in the US, UK, and Europe with many employees and clients that serve as hubs where and when they need us. For employees who are within an hour of one of our offices, we expect attendance in the office two days per week, either at a Real Chemistry office or onsite with clients. We are also actively opening new office locations, so if one opens near you, our Real HART policy will apply. We are not looking for attendance for the sake of attendance but believe that the opportunity to coordinate in-office team meetings, 1:1 meetings with managers, taking advantage of on-site learning, and connecting with client partners is a critical to delivering on our purpose of making healthcare what it should be. Outside of these offices, we have regions, where people work remotely but come together quarterly for collaboration, culture and learning opportunities. We call this our Real Hybrid and Regional Teams (Real HART) approach. Real Chemistry believes we are best together
and our workplace strategy fosters connection and collaboration in person
but also supports flexibility for our people. Real Chemistry offers a comprehensive benefit program and perks, including options for medical, dental, and vision plans, a generous 401k match, and flexible PTO. Other perks include student loan debt contributions, mental wellness coaching and support, and access to more than 13,000 online classes with LinkedIn Learning. Additional benefits for those just starting or continuing with their family building journey include access to enhanced fertility support, Bright Horizons family support programs, as well as expanded paid leave for new parents including personalized coaching support through Your 4th Trimester. Learn more about our great benefits and perks at www.realchemistrybenefits.com. Real Chemistry is an Equal Opportunity employer. We continually strive to build and sustain an inclusive and equitable work environment where our employees feel empowered to leverage all they bring from their personal lived experience and professional expertise, to make our team the best in the industry. We encourage motivated and qualified applicants to apply without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity
Working at Real Chemistry and in the healthcare industry isn't just a job for us. We got into this field for different reasons, but we all stay for the same reason
to uncover insights, make meaningful connections, infuse creativity, and improve the patient experience by transforming healthcare through AI and ideas. Real Chemistry creates the world around modern therapies with over 2,000 talented professionals, and for the last 20+ years has, carved out its space at the intersection between healthcare, marketing and communications, data & AI, and the people at the heart of it all. We work with the top 30 pharma and biotech companies and are built for uncommon collaborationwe believe we are best together, bring together experts from a wide range of disciplines collaborate without barriers under a single, unified mission: to transform what healthcare is to what it should be. This one-of-a-kind model allows us to work in a way that better reflects how people experience healthcareall with the intent to transform healthcare from what it is to what it should be. But we can't do it alone
you in? Real Chemistry is looking for an Associate Director, Media Activation to join our growing team! The Associate Director, Media Activation is responsible for campaign strategy, planning, execution, and management while also overseeing and coaching Managers and Associates on the same accounts. The AD must be wholly comfortable being independent and capable of managing their own workload, projects & day-to-day tasks as well as delegating and managing the team below them. The AD serves as the primary point of contact for internal teams he/she supports for all items regarding campaign activation. While providing thought leadership, the AD builds strong relationships and establishes clear lines of communication with internal teams and external partners. ADs will have a direct line of communication to senior members of the team which is designed to facilitate knowledge sharing in both directions. The AD is responsible for overseeing onboarding and training of junior team members on account specifics, media buying platforms/tools and campaign management best practices. The ideal candidate will have prior digital media and campaign management experience (in DSPs, Search Engines and/or Paid Social ad managers), strong analytical and communication skills, and hands-on experience with various media buying platforms. Collaboration across all agency teams (Integrated Media, Analytics, Strategy, Ad Operations, Creative, etc.) is required. A premium will be put on individuals who have experience managing campaigns across multiple buying channels/disciplines (i.e. Programmatic, Paid Search, Paid Social). This role can be remote in the US or in any of our US offices, including New York City, Boston, or Chicago. What you'll do: Lead tactical strategy and planning for campaigns from a brief Manage a team of Managers/Associates who work on the same accounts Experienced campaign manager who can train the team to build campaigns in buying platforms, perform QAs and activate according to best practices Attend meetings/statuses/calls on behalf of account's team members to ensure proper communication and connection between capability and client/brand needs Ability to pull platform reporting and generates insights for Analytics readouts and client deliverables Oversees monthly billing and actualization between vendor and internal teams to ensure timely delivery and processing Lead planning process alongside senior team members and Integrated Media team Vet vendor offerings and capabilities on a frequent basis to ensure the team is using best-in-class tech and most advanced tools for respective accounts Maintain communication with vendor partners Provide timely updates to all campaign stakeholders, both internal and external Participates in client meetings & conversations when applicable, with support from senior team members Supports internal and external communications with team members and partners across several accounts
from responding to a brief, strategic recommendations, to developing a multi-channel plan, recommending measurement, campaign launch and optimization, to results reporting Leads preparation of client-facing presentation slides summarizing campaign performance, optimizations, recommendations, wrap ups & the like Onboards and trains Managers/Associates on account specifics, media buying platforms This position is a perfect fit for you if: Our Company values
Best Together, Impact-Obsessed, Excellence Expected, Evolve Always and Accountability with an "I"
really speak to you. You are adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow. When things change, so do we. We're always evolving. You are proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data. You are highly organized self-starter, able to work independently and under tight deadlines. What you should have: 5+ years of professional experience working in digital media as a campaign manager
while owning buying platform management, campaign management, optimization & digital media operations 3+ years of hands-on platform experience
Programmatic, Paid Search and/or Paid Social Successful track record of taking on increasing levels of responsibility Ability to multi-task and prioritize accordingly in a dynamic, fast-paced work environment Experience with leading day-to-day meetings, statuses, calls Experience in platform strategy and tactical recommendations Experience with client communication & deliverables Experience in healthcare industry (preferred but not required) Ability to identify, troubleshoot and effectively resolve issues Excellent oral and written communication skills Excellent analytical and critical thinking skills Excellent mathematical skills Excellent project management & time management skills Thorough attention to detail Proficiency in Microsoft Excel, PowerPoint & Word Pay Range: $120,000.00-$125,000.00 This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on job-related, non-discriminatory factors including but not limited to work experience, skills, certifications, and geographical location. The Company reserves the right to modify this pay range at any time. Real Chemistry is proud to be Great Place to Work certified; check out what our people shared about our culture and workplace on our Great Places to Work Profile. Working with Real HART: Since the pandemic, we have adapted to how our people told us they want to work. We have office locations in cities in the US, UK, and Europe with many employees and clients that serve as hubs where and when they need us. For employees who are within an hour of one of our offices, we expect attendance in the office two days per week, either at a Real Chemistry office or onsite with clients. We are also actively opening new office locations, so if one opens near you, our Real HART policy will apply. We are not looking for attendance for the sake of attendance but believe that the opportunity to coordinate in-office team meetings, 1:1 meetings with managers, taking advantage of on-site learning, and connecting with client partners is a critical to delivering on our purpose of making healthcare what it should be. Outside of these offices, we have regions, where people work remotely but come together quarterly for collaboration, culture and learning opportunities. We call this our Real Hybrid and Regional Teams (Real HART) approach. Real Chemistry believes we are best together
and our workplace strategy fosters connection and collaboration in person
but also supports flexibility for our people. Real Chemistry offers a comprehensive benefit program and perks, including options for medical, dental, and vision plans, a generous 401k match, and flexible PTO. Other perks include student loan debt contributions, mental wellness coaching and support, and access to more than 13,000 online classes with LinkedIn Learning. Additional benefits for those just starting or continuing with their family building journey include access to enhanced fertility support, Bright Horizons family support programs, as well as expanded paid leave for new parents including personalized coaching support through Your 4th Trimester. Learn more about our great benefits and perks at www.realchemistrybenefits.com. Real Chemistry is an Equal Opportunity employer. We continually strive to build and sustain an inclusive and equitable work environment where our employees feel empowered to leverage all they bring from their personal lived experience and professional expertise, to make our team the best in the industry. We encourage motivated and qualified applicants to apply without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity